Radar Landscapes AdTech Landscape of Noida
AdTech industry in Noida — illustrated cover for the AdTech Landscape of Noida
Radar · Industry landscape · Noida

AdTech Landscape of Noida

223 AdTech companies in Noida, in one picture: who is hiring, who is raising money, who founded them, what the news is about and which skills employers want. Updated August 2026.

223companies tracked
$33.1Mdisclosed funding
24hiring right now
10events · 24 months
754news articles · 12 months

Who leads AdTech in Noida

The list shows the top AdTech firms in Noida by size, funding, hiring activity and media coverage, highlighting which companies are currently expanding their teams or have recently secured financing.

open roles
Hiring now
ranked by live open roles
  1. 01MyOperator6last posted Aug 2026
  2. 02BeFiSc3last posted Jul 2026
  3. 03PharynxAI3last posted Jul 2026
  4. 04Vysedeck3last posted Dec 2025
  5. 05Blink CMS2last posted Jul 2026
  6. 06Oyster2last posted Jul 2026
  7. 07Hocalwire2last posted May 2026
  8. 08Mailerswift2last posted Jun 2026
24 companies hiring · 9 posted in the last 30 days
disclosed funding
Most funded
disclosed totals, all rounds
  1. 01Connecto$21MSeries B · Jun 2022
  2. 02Vidooly$4.5MSeries C · Feb 2019
  3. 03MoMAGIC Technologies$2.9MSeries A · Nov 2015
  4. 04BetaOut$2MSeed · Jan 2017
  5. 05Tuple Technologies$1MAngel · Mar 2018
  6. 06Career Socially$1MSeed · Jun 2021
  7. 07ShopTheLooks$288kSeed · Dec 2021
  8. 08Rannkly$185kSeed · Jun 2023
11 companies with disclosed rounds · $33.1M total
revenue
Revenue leaders
official filings first, else latest snapshot
  1. 01Xapads$11.4MFY2021 filing
  2. 02Mad Influence$3.5MFY2018 filing
  3. 03BeFiSc$1.6MFY2024 filing
  4. 04GoHoardings$1.4MFY2024 filing
  5. 05Azmarq$1.4MFY2022 filing
  6. 06Scanova$1.3MFY2024 filing
  7. 07AD2Click$1.1MFY2021 filing
  8. 08Impian Global Media$1.1MFY2022 filing
14 companies with a revenue figure
headcount
Largest teams
ranked by tracked headcount
  1. 01PharynxAI1,906tracked employees
  2. 02Xapads74tracked employees
  3. 03Scanova47tracked employees
  4. 04Cash Ur Drive45tracked employees
  5. 05Mad Influence42tracked employees
  6. 06Rannkly32tracked employees
  7. 07Hocalwire31tracked employees
  8. 08GoHoardings27tracked employees
9 companies with headcount data
share of events
Share of voice
share of all tracked sector news events, 24 months
  1. 01Cash Ur Drive64.3%9 tracked events
  2. 02Azmarq21.4%3 tracked events
  3. 03Xapads14.3%2 tracked events
14 tracked events across 3 companies
articles
In the news
Prism news coverage, last 12 months
  1. 01Connecto14articles in the window
  2. 02Vidooly6articles in the window
  3. 03MoMAGIC Technologies2articles in the window
3 of these companies drew sector coverage in the window
Radar

See all 223 AdTech companies in Noida

Filter by funding, headcount, hiring and location, and export the list.

How the AdTech ecosystem in Noida grew, 2016–2025

This section displays the annual count of new AdTech companies founded in Noida, noting a peak of 27 startups in 2023 and 13 in 2025.

Companies founded / year
new AdTech companies in Noida
2016: 102017: 152018: 112019: 112020: 172021: 162022: 102023: 272024: 192025: 13
20162025
peak 27 in 2023
Noida — home to 223 tracked AdTech companies
Noida223 AdTech companies tracked here

The AdTech market map of Noida: what these companies actually do

It categorises the products these firms develop and their primary revenue streams, with enterprise tech and SaaS being the largest product groups and subscription the most common business model.

The biggest kinds of AdTech company, by how many we track.

Enterprise Tech — a AdTech sub-vertical
Sub-vertical 01
Enterprise Tech
171 companies
171companies
$33.1Mraised
20hiring
Enterprise Software — a AdTech sub-vertical
Sub-vertical 02
Enterprise Software
133 companies
133companies
$32.7Mraised
15hiring
SaaS — a AdTech sub-vertical
Sub-vertical 03
SaaS
110 companies
110companies
$27.9Mraised
12hiring
Lead Management — a AdTech sub-vertical
Sub-vertical 04
Lead Management
22 companies
22companies
3hiring
Lead Generation — a AdTech sub-vertical
Sub-vertical 05
Lead Generation
18 companies
18companies
$1Mraised
2hiring
Consumer Digital — a AdTech sub-vertical
Sub-vertical 06
Consumer Digital
17 companies
17companies
$288kraised
1hiring
Conversion Rate Optimization — a AdTech sub-vertical
Sub-vertical 07
Conversion Rate Optimization
11 companies
11companies
$21.1Mraised
Global SaaS — a AdTech sub-vertical
Sub-vertical 08
Global SaaS
9 companies
9companies
$2Mraised
3hiring
  • Enterprise Tech171 companies · $33.1M raised · 20 hiring
  • Enterprise Software133 companies · $32.7M raised · 15 hiring
  • SaaS110 companies · $27.9M raised · 12 hiring
  • Lead Management22 companies · 3 hiring
  • Lead Generation18 companies · $1M raised · 2 hiring
  • Consumer Digital17 companies · $288k raised · 1 hiring
  • Conversion Rate Optimization11 companies · $21.1M raised
  • Global SaaS9 companies · $2M raised · 3 hiring
  • Artificial Intelligence8 companies · 2 hiring
  • Native AI in Marketing8 companies · 2 hiring
  • Marketplaces6 companies · 1 hiring
  • Fintech6 companies · $1M raised · 1 hiring

Monetization

How AdTech companies make money

How many companies earn revenue each way. Plenty use more than one model, so the counts add up to more than the sector.

Subscription154
Advertising83
E-Commerce - Service54
Commission on Transaction25
Fee-For-Service14
Affiliate Marketing13
Sponsorship4
Freemium2

Funding, M&A and the deals moving AdTech in Noida

The table records notable corporate actions over the past two years, including two IPOs, two new product launches and other key announcements.

Leadership 2IPO 2Product 2Earnings 1Announcement 1M&A 1Contracts 1
  • M&ACash Ur Drive Marketing Limited (NSE: CUDML | INE0WL201014), one of India’s fast-growing sustainable transit media companies, has announced the acquisition of a 50% equity stake in Charjkaro Greentech Mobility Private Limited, marking a strategic move to expand its footprint within the electric mobility ecosystem.2026-02-23
  • LeadershipXapads Media, India’s homegrown global ad-tech platform, has announced its entry into the Latin American (LATAM) market, marking a significant step in its international expansion strategy. As part of its commitment to strengthening its presence across key global regions, the company has appointed Jesús Juárez as Country Head – LATAM to lead regional operations and accelerate strategic partnerships.2025-11-26
  • ProductAs part of the move, the firm has introduced Baynix.ai, in Dubai, an omnichannel platform (WhatsApp, SMS, RCS) powered with AI, analytics, and compliance functionalities2025-09-04

Mergers and acquisitions

Deals from the last 24 months where a AdTech company in Noida was the buyer or the one bought, newest first. “Undisclosed” means the price was never published — not that the deal was worth nothing.

AcquirerTargetDeal valueStatusDate
Good Glamm GroupVidoolyundisclosedAnnounced2026-03-25
Cash Ur DriveCharjkaro Greentech Mobility Private LimitedundisclosedAnnounced2026-02-23
Cognizant Technology SolutionssaasfocusundisclosedCompleted2023-12-14
pivotrootsDeepFluxundisclosedAnnounced2023-03-23
aurum proptechCareer SociallyundisclosedAnnounced2022-05-27
the good glamm groupVidoolyundisclosedCompleted2022-04-01

Who is building AdTech in Noida

Founders and chief executives12 of 154, from the best-funded companies on this page
Nishant Radia
Co-Founder & CMO
Nishant Radia

Vidooly, ex-10times Com, ex-Headstrong, AMITY University, 2012

Manish Chitkara
Co-Founder & COO
Manish Chitkara

Ex-Aricent, Pixtel Media Technology

Ankit Maheshwari
Co-Founder & CEO
Ankit Maheshwari

Ex-Founder & CEO Dataisgood, Betaout, ContentCloud. Aligarh Muslim University BTech 2003

Deeksha Sinha
Co-Founder
Deeksha Sinha

Turings, ex-Co-Founder Tamatarr, EZMART. Mahatma Jyotiba Phule Rohilkhand University BE 2014

Prakash Tejwani
Co-Founder & CEO
Prakash Tejwani

Ex-Pitney Bowes, AL MAYA GROUP. University of Rajasthan, BITS Pilani MS

Rohit Jaiswal
Founder & CEO
Rohit Jaiswal

CEO CouchFashion, ex-Founder Brainify Studio, Glance. School of Planning and Architecture, New Delhi BArch 2015.

Vishnu Sharma
Co-Founder & CEO
Vishnu Sharma

Ex-PhoneParLoan, Algowith Technologies, Mobile apps development company. GLA University 2016

Neel Kothari
Co-Founder & CEO
Neel Kothari

Ex-CEO Applied Mobile Labs, Bharti Airtel. Hansraj College 2001

Swapnil Jain
Co-Founder
Swapnil Jain

Ex-Adobe, Oracle. Delhi College of Engineering BE 2011.

Kumar Abhinav
Co-Founder
Kumar Abhinav

Independent Consultant, Ex - Xebia, MindTickle, Lime Labs LLC, Education from Indian Institute of Technology, Guwahati

Kush Jain
Co-Founder & CEO
Kush Jain

Ex-Microsoft, India, Deloitte & Touche Consulting, San Francisco, USA, Oracle, Redwood City, USA, The University of Chicago Booth School of Business

Saeed Bidrang
Founder
Saeed Bidrang

Ex-Founder Connact Digital Solutions FZCO, Rail Logic, Founder Profile. Birjand University Of Technology Bachelor, Software Engineering 2006

Where the founders studied
alma mater on record for 23 of 154 founders
BITS Pilani3
IIT Delhi3
IIT Guwahati2
IIM Calcutta2
IIT Roorkee2
Booth School of Business1
University of Chicago1
IIT BHU1
Where they worked before
a previous employer on record for 8 of 154 founders
Microsoft3
Flipkart3
Amazon1
Salesforce1
Morgan Stanley1
Women and men among the founders
first names matched for 134 of 154 founders
10%
of matched founders are women
  • women14
  • men120
Inferred from first names, using 119 million people who state their own gender: a first name counts only where at least 20 of them share it and at least 90% of those share the same gender. The other 20 founders go in neither column.
Radar

Look up the people behind AdTech companies in Noida

Search founders, executives and operators by company, role and location.

Who funds AdTech in Noida

It outlines the investors involved in 15 funding rounds since 2016, showing that the typical round size is about $1 million.

Investor · recently active investorsRoundsLedLatest
TLabs2Feb 2019
Brand Capital2Feb 2019
Mumbai Angels11Apr 2016
TCA11Apr 2016
Hyderabad Angels11Apr 2016
LetsVenture11Apr 2016
Beenext11Apr 2016
SAE11Apr 2016
East Ventures11Jan 2017
Gujarat Venture Finance11May 2017
Stage mix · rounds since 2016
Seed & Angel12
Series A–B2
Series C+ / PE1
Grants, debt & other0

The typical round is $1M — half were bigger, half smaller.

The biggest AdTech funding rounds in Noida

The segment highlights the biggest disclosed financing deals, such as Connecto’s $21 million Series B round, and lists ten other large investments.

CompanyRoundSizeWhenBackers
ConnectoSeries Bmega-round$21MJun 2022
MoMAGIC TechnologiesSeries A$2.4MNov 2015FIH, Wonderfulstars
VidoolySeries C$2.1MFeb 2019Alibaba, TLabs, Brand Capital
BetaOutSeed$1.5MApr 2016Mumbai Angels, TCA, Hyderabad Angels +6 more
VidoolySeries A$1.4MMay 2017Gujarat Venture Finance, TLabs, Brand Capital
VidoolySeed$1MJun 2015Bessemer Venture Partners, TLabs, Brand Capital
Career SociallySeed$1MJun 2021Indus Group, Bobby Reddy, Ajay Sarupria
Tuple TechnologiesAngel$1MMar 2018Johnson Chng
BetaOutSeed$500kAug 2015Better Capital, Kunal Bahl, Rohit Bansal +18 more
MoMAGIC TechnologiesSeed$476kAug 2011MediaTek, Smarthead

What the news says about AdTech in Noida

This part counts 754 news stories about Noida AdTech in the last year and identifies the most frequently covered topics, like market research and strategic partnerships.

News volume
AdTech coverage tagged Noida · articles per quarter
2021Q2: 772021Q3: 5802021Q4: 542022Q1: 572022Q2: 842022Q3: 5822022Q4: 1382023Q1: 1072023Q2: 732023Q3: 3902023Q4: 722024Q1: 572024Q2: 622024Q3: 1672024Q4: 1042025Q1: 872025Q2: 572025Q3: 4572025Q4: 992026Q1: 95
2021Q22026Q1
peak 582 in 2022Q3 · 754 articles in the last 12 tracked months
Tone of coverage
share of articles by dominant sentiment (positive / neutral / negative)
202120232025
Positive-tone share moved 97% → 95%, negative 3% → 5% across 2021–2025.

What the coverage is about

The subjects that dominate AdTech news in India. The arrow shows whether each one is being written about more or less than a year ago.

  • Market research and consumer behavior analysis7,006▲+17%
  • New product launches and innovations3,221▲+54%
  • Technology adoption and digital transformation3,041▲+40%
  • Strategic partnerships and collaborations2,759▲+36%
  • Competitive analysis and market positioning2,728▲+47%
  • Executive leadership changes and appointments1,963▲+58%
  • Industry-specific business trends1,464▲+105%
  • Industry awards and recognition announcements1,432→-8%
  • Social media marketing campaigns1,051→+6%
  • Global marketing and localization995▲+34%
Most-covered companies · last 12 months

3 AdTech companies here were named in the news over this period.

Prism

Watch AdTech coverage in India as it happens

Prism follows these subjects story by story — which companies are named, what is said about them and how the tone moves.

Momentum

The words getting louder — and quieter

Which terms are showing up in more stories than a year ago, and which are fading. The percentage is the change in how many articles mention them.

innovative product+119%in-store promotions+388%retailtainment strategies+577%digital initiative+71%digital strategy+69%consumer trends+119%innovation+170%bus service changes+54%intercity bus routes+83%intercity bus connections+73%
analytics tools-36%marketing automation platforms-36%sales engagement platforms-37%regulatory advertising frameworks-45%truth-in-advertising laws-43%

The pressures the press keeps returning to

Three recurring angles in India AdTech coverage, and whether each is getting more attention year on year (through 2025).

Regulatory Risk ▲ rising
40,681 articles touch this dimension · 41.1% critical tone
20212025
signals: truth-in-advertising laws, regulatory advertising frameworks, socially responsible ads
Funding Momentum → flat
10,511 articles touch this dimension · 43.3% critical tone
20212025
signals: funding announcement, pre-ipo valuation, ipo prospectus
Growth ▲ rising
43,489 articles touch this dimension · 19.6% critical tone
20212025
signals: purchase intent research, consumer trends, ad revenue

AdTech jobs in Noida: who is hiring and what they ask for

It summarises 630 job ads from 533 employers, indicating the most sought‑after skills and a median advertised salary of $4 k per year.

630postings · last 12 months
766postings tracked overall
533employers advertising
$4kmedian advertised salary/yr (n=114)

Demand

The Skills Employers Ask For

What AdTech employers in Noida put in their job ads. The bar is how many postings ask for it; the arrow shows whether demand grew or shrank against the year before.

  • digital marketing547
  • seo204
  • social media marketing134
  • google analytics91
  • marketing90
  • performance marketing84
  • social media82
  • communication skills76
  • google ads72
  • email marketing66
What level are these roles?
Entry29
Intern109
Senior40
Lead59
Manager195
What they pay, by level
  • Manager$12k/yr (n=33)
Most advertised titles
  • Digital Marketing Executive22
  • Digital Marketing Manager17
  • Digital Marketing Intern13
  • Digital Marketing Specialist9
  • Business Development Executive9
  • Social Media Marketing Intern9

140 AdTech-relevant internships in India were advertised over the same 12 months.

Keep going

Track AdTech in Noida beyond this page

Radar finds and filters the companies. Prism watches what is being said about them.

About this data: built from Fliar's company, founder, funding, hiring, jobs and news trackers, covering Noida. Counts are of companies we track, not of every company that exists. Updated August 2026.
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