Industry landscapes
Industry report

Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.

Exchange-rate basis

Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.

THE TEL AVIV EDITION 2026

Tel Aviv’s
adtech industry,
in focus.

The companies, capital and talent shaping adtech in Tel Aviv. Find the leaders. Understand the segments. See where the activity is.

Snapshot: Funding in USD
Illustrated cover for AdTech Industry Landscape of Tel Aviv
IL
COMPANIES · CAPITAL · TALENT

An industry ecosystem,
measured in context.

AdTech illustration
MEET THE COMPANIES

Explore Tel Aviv’s adtech leaders

24 featured companies from the funding, hiring, revenue and team-size leaderboards.

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AdTech company highlights in Tel Aviv, snapshot 3 September 2026
Company
ironSourceis.com$530M—800—
CHEQcheq.ai$171M—268—
Zygzyg.com$118M———
Matomymatomy.com$113.28M—126—
Optimoveoptimove.com$95M—450—
Anzuanzu.io$83.5M—100—
Dynamic Yielddynamicyield.com$83M4 roles25—
Kissterrakissterra.com$76M—73—
Oktopostoktopost.com—6 roles96—
Spotadspotgam.es—5 roles——
Sellencesellence.com—4 roles——
Opinion Stageopinionstage.com—2 roles9—
INCRMNTALincrmntal.com—1 roles27—
Smoresmore.com—1 roles37—
Watchfulwatchful.ai—1 roles50—
APPNextappnext.com——97—
BISciencebiscience.com——110—
BigaBidbigabid.com——89—
Captain Upcaptainup.com——10—
Copyleakscopyleaks.com——40—
Humanzhumanz.com——91—
Moonshot Marketingmoonshot-marketing.com——50—
Odeeoodeeo.io——39—
adCoreadcore.com——62—
24 featured companies

Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗

Company discovery

Recorded evidence only
THE KEY SIGNALS

AdTech industry KPIs in Tel Aviv

A few useful ratios bring the size of this ecosystem into perspective.

3 September 2026
Hiring participation3.3%

14 of 430 tracked companies have open roles.

Funding participation25.8%

111 of 430 tracked companies have a recorded round.

Top 3 funding share37.8%

Share of disclosed capital received by the three largest recorded recipients.

Median disclosed round$5.6M

Midpoint of 111 rounds with a disclosed amount.

Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 37.8% of disclosed capital, while 74.2% of tracked companies have no recorded funding round.

Explore the segments →
CAPITAL & COMPANY FORMATION

How Tel Aviv adtech has grown

Recorded company formation and disclosed funding across the complete annual series shown.

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2016 — 2025

Disclosed funding by year

Sum of recorded funding rounds · USD

Tel Aviv adtech
$0$137.29M$274.59M$411.88M$549.17M2016: $143.44M20162017: $19.45M20172018: $190.68M20182019: $481.73M20192020: $16.9M20202021: $224.75M20212022: $280.1M20222023: $82.72M20232024: $5.86M20242025: $103.95M2025
View the numbers
Annual adtech funding and company formation in Tel Aviv
YearFunding (USD)FoundedRaising
2016$143.44M3319
2017$19.45M236
2018$190.68M1713
2019$481.73M206
2020$16.9M265
2021$224.75M1510
2022$280.1M1514
2023$82.72M206
2024$5.86M82
2025$103.95M311
WHERE CAPITAL SITS

Funding concentration

Share of all disclosed company funding.

  • ironSource24.4%
  • CHEQ7.9%
  • Zyg5.4%
  • Other companies62.2%

Funding by stage

133 recorded rounds since 2016

NUMBER OF ROUNDS
Seed & Angel61 45.9%
Series A–B47 35.3%
Series C+ / PE10 7.5%
Grants, debt & other15 11.3%

Recent recorded rounds

Latest recorded rounds · USD
3 rounds

Swipe or scroll horizontally to browse.

Series A05/2026
Zyg $60M

Backed by Accel and Felix Capital and others.

Seed03/2026
Zyg $58M

Backed by Bessemer Venture Partners and Viola Group and others.

Series B03/2026
Sett $30M

Backed by Greenfield Partners and F2 Capital and others.

Largest and notable recorded rounds

Each card is one recorded round
10 cards

Swipe or scroll horizontally to browse.

Series C02/2022
CHEQcheq.ai$150M

Backed by Tiger Global Management and Battery Ventures and others.

Series A05/2026
Zygzyg.com$60M

Backed by Accel and Felix Capital and others.

Seed03/2026
Zygzyg.com$58M

Backed by Bessemer Venture Partners and Viola Group and others.

Series B06/2023
Anzuanzu.io$48M

Backed by Emmis Communications and Simon Equity Partners and others.

Series C09/2016
Datoramadatorama.com$32M

Backed by Lightspeed Venture Partners and Innovation Endeavors and others.

THE BUSINESS BEHIND THE ACTIVITY

Revenue, profitability & financial strength

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Annual accounts availability

No reviewed exact national-ID connector has yet been qualified for Israel; this is a checked implementation boundary, not evidence that filings are absent.; No reviewed exact national-ID connector has yet been qualified for Israel; this is a checked implementation boundary, not evidence that filings are absent.

DIGITAL FOOTPRINT

Web traffic, app reach and release cadence

How the Tel Aviv companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.

Busiest websites

18 of the 430 companies on this page carry a measured traffic record (4.2%); these are the largest of those, by monthly visits. The median among them is 82,308 visits.

CompanyMonthly visitsAuthorityMobile
LootLabslootlabs.gg36,280,8862487.7%
Copyleakscopyleaks.com4,784,4416112.9%
Singularsingular.net1,321,9884792.7%
AdMavenad-maven.com402,2093346.8%
Dynamic Yielddynamicyield.com304,6184367.9%
ActiveTrailactivetrail.com202,7113066.5%
Warmywarmy.io183,4033939.6%
Clixtellclixtell.com92,0002586.4%
Cincopacincopa.com85,0383366.1%
Supercreatorsupercreator.app79,5793441.9%

Visits and authority are third-party web estimates, not company-reported figures.

Most-installed apps

23 of these companies (5.3%) publish at least one Android app — 31 apps in all, carrying 1.9M installs between them.

Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.

App reach by segment

The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2023Q1–2026Q2).

SegmentAppsInstallsLeading appRelease trend
Adtech131.6MAd blocker browser for Android 1.6M
Cybersecurity31.6MPangeo Global Proxy App 2.6K
Marketingtech20286KHumanz 207.6K
Pr Tech4214.7KSocial Advocacy 3.7K
Mobile Advertising416.6KAppgrade by ServicesApp 12.7K
Sales Force Automation215.4KFolocard | Business Card Scann 15.2K
Insurance It329Gefen β 17

A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.

Release cadence by quarter

New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.

2022Q4: 12022Q4: 02022Q42023Q1: 32023Q1: 02023Q12023Q2: 22023Q2: 32023Q22024Q3: 12024Q3: 52024Q32025Q1: 22025Q1: 02025Q12025Q4: 12025Q4: 22025Q4

Darker bars are new releases, lighter bars apps updated. 28 of 31 apps carry a release date. The series ends at 2025Q4, the last quarter that closed before the June 2026 reading.

INSIDE THE INDUSTRY

The Tel Aviv adtech market map

Explore the segments behind the headline numbers.

Expand panel +

Where companies are building

Rank segments by scale, hiring or disclosed funding.

Enterprise tech387
Enterprise software281
Saas198
Commerce enablers37
Conversion rate optimization28
Consumer digital24
Lead management20
Artificial intelligence17
Native ai in marketing16
Mobile ad network15
E-commerce saas15
Retail saas15

Companies can sit in several segments. Counts and funding overlap.

SEGMENT TO EXPLORE

Enterprise tech

The largest measured segment in this report snapshot.

387companies
3.4%have hiring activity

13 companies hiring · $2.16B disclosed funding

Explore in Radar

How companies make money

Common revenue models; a company can use more than one.

Subscription341
Advertising145
E-commerce - service86
Commission on transaction67
Affiliate marketing28
Fee-for-service11
Sponsorship5
E-commerce - product4
THE COMPANIES IN MOTION

Who is listing, hiring leaders, launching and winning work

Recorded corporate activity linked to companies in this landscape.

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Recent corporate headlines 10 dated reports
Mergers & acquisitionsoptimove.com ↗

having previously bought the DynamicMail business from PowerInbox in 2018

Mergers & acquisitionsincrmntal.com ↗

On Tuesday, Smartly announced that it signed a letter of intent to acquire INCRMNTAL.

Mergers & acquisitionsinfinigrow.com ↗

Amplitude, a digital analytics platform, is acquiring InfiniGrow, an AI analytics platform designed to help marketing teams measure, forecast, and optimize their impact on revenue.

Funding roundssuperbuzz.io ↗

SuperBuzz Inc. (TSXV: SPZ) (FSE: O2C) (“SuperBuzz” or the “Company“), an AI-driven SaaS platform empowering websites to boost revenues without increasing their advertising budgets, is pleased to announce that it intends to complete a non-brokered financing of up to $600,000 (the “Financing“).

Mergers & acquisitionshumanz.com ↗

Humanz acquired influencer marketing agency Ubiquitous to enhance its global creator economy platform and campaign execution capabilities.

Mergers & acquisitionskonnecto.com ↗

Partnerize, the leading global platform for partnership automation, announced its acquisition of Konnecto

Funding roundsanzu.io ↗

Advertising solutions company Anzu announced today that it has received a new investment from Amex Ventures. The undisclosed amount will accelerate Anzu’s mission to provide intrinsic in-game advertising to premium companies. Amex Ventures joins Anzu’s existing investors, a list that includes PayPal Ventures, WPP, Emmis Corporation, and NBCUniversal, among others.

Mergers & acquisitionsgetmunch.com ↗

Digital PR agency Radioactive is set to be merged into consumer PR agency Munch, with the Radioactive name being retired.

Funding roundsinsert.io ↗

Insert Therapeutics Inc. (subsidiary of Arrowhead Research Corp.; ARWR) Private placement of stock and warrants 10S and 4W $10 Units sold at $1 each consist of a share of Series C-2 preferred stock and 40% warrant coverage to purchase Series D preferred shares at $1.25 each; Arrowhead invested $5M in the deal, and owns 64.5% of Insert (10/26)

Funding roundsbigabid.com ↗

Bigabid, a trailblazing ad-tech powerhouse Israeli startup specializing in machine learning-driven solutions, has just secured a game-changing $25 million in Series A funding.

Full recorded event mix

Top 8 categories among 74 recorded events in the 24-month window.

Earnings
22
New products
12
Mergers & acquisitions
12
Funding rounds
11
Leadership moves
10
Contracts
4
Asset acquisitions
2
Lawsuit
1
3 activity cards

Swipe or scroll horizontally to browse.

Product launches

Products, platforms and features in the recorded window

BIScience ↗
AdClarity AI Suite

Ad Intelligence Platform

Optimove ↗
Content Studio

Campaign management

Optimove ↗
AI Decisioning Studio

Marketing automation

BIScience ↗
TV Intelligence Suite

Ad Intelligence Platform

Contract wins

3 recorded customer wins

Getmunch ↗

Customer: Bakery79PR & Communications

adCore ↗

Customer: sports directDigital Marketing

Getmunch ↗

Customer: generatorPublic Relations

Litigation

1 tracked suits

Company
almondnet v amazon

patent infringement of advertising technologyCivil · Verdict

Earnings pulse

Reported company results in the recorded window.

2companies
22period observations
3.5%median reported growth

Median across 18 reported growth observations; companies may contribute multiple periods.

Mergers and acquisitions

Company-linked deal reports; status is preserved as recorded.

Acquirer → targetStatusDateValue / context
Optimove→DynamicMail2026-04-08Not stated in snapshot
Optimove→axonite2026-04-08Not stated in snapshot
Optimove→adact2026-04-08Not stated in snapshot
Optimove→SmarticoAnnounced2026-04-08Not stated in snapshot
smartly→INCRMNTAL ↗Announced2026-03-18Not stated in snapshot
amplitude→InfiniGrow ↗Announced2026-02-06Not stated in snapshot

A discussion or rumour is not a completed transaction. An unstated value is not zero.

PEOPLE & OPPORTUNITY

The talent market

Recorded hiring and workforce signals from the available source snapshot.

Expand panel +

Most advertised job titles

No repeated job title is supported by this snapshot.

0 internship postings

0 tracked postings mention remote work.

THE PEOPLE BUILDING THE FIELD

Founders and leaders

333 founders and chief executives across 219 companies.

Expand panel +
12 profiles

Swipe or scroll horizontally to browse.

Education networks

83 profiles with education records.

Tel Aviv University
51
Technion Israel Institute Technology
9
The Hebrew University of Jerusalem
6
Technion - Israel Institute of Technology
4
Bar-Ilan University
4
Harvard Business School
3
Harvard University
3
Ben-Gurion University of The Negev
2

Prior employers

7 profiles with prior-work records.

Intel
4
Facebook
1
Microsoft
1
Boston Consulting Group
1
Amazon
1

Profiles cover recorded founders and leaders; contact details remain in Radar.

NEWS INTELLIGENCE

How this industry appears in the news

26,313 articles in the measured 12-month window.

Expand panel +
26,313articles in the measured year
7,506articles in 2026Q1
17.9%positive tone in the latest complete year

News volume trends

AdTech coverage tagged Tel Aviv · articles per complete quarter

05,03910,07915,11820,1572021Q2: 4,3012021Q22021Q3: 2,2962021Q4: 2,2672022Q1: 2,7082022Q2: 2,5692022Q22022Q3: 2,5082022Q4: 2,4192023Q1: 3,4852023Q2: 3,1772023Q22023Q3: 3,2952023Q4: 17,5282024Q1: 6,7872024Q2: 7,2402024Q22024Q3: 7,3382024Q4: 7,6332025Q1: 7,3802025Q2: 8,2672025Q22025Q3: 5,5932025Q4: 4,0242026Q1: 7,5062026Q1
View quarterly article counts
QuarterArticles
2021Q24,301
2021Q32,296
2021Q42,267
2022Q12,708
2022Q22,569
2022Q32,508
2022Q42,419
2023Q13,485
2023Q23,177
2023Q33,295
2023Q417,528
2024Q16,787
2024Q27,240
2024Q37,338
2024Q47,633
2025Q17,380
2025Q28,267
2025Q35,593
2025Q44,024
2026Q17,506

Article volume measures coverage, not market sales.

Tone of coverage over time

2021
4,816 positive · 92 neutral · 4,503 negative
2022
5,625 positive · 115 neutral · 4,455 negative
2023
5,932 positive · 265 neutral · 21,249 negative
2024
4,755 positive · 211 neutral · 24,007 negative
2025
4,524 positive · 288 neutral · 20,409 negative

Leading coverage topics

AdTech coverage tagged Tel Aviv · ranked by full-period article count.

International Political Relations111,167 articles in the full recorded period
49,543 recent · 27,380 prior
Security And Defense Policies65,892 articles in the full recorded period
35,189 recent · 14,092 prior
Human Rights Advocacy Reports43,006 articles in the full recorded period
12,771 recent · 13,548 prior
Naval And Aerial Combat Operations37,525 articles in the full recorded period
14,934 recent · 9,439 prior
International Relations And Diplomacy35,164 articles in the full recorded period
16,676 recent · 7,469 prior
Military Technology Advancements30,547 articles in the full recorded period
16,476 recent · 5,193 prior
Non Combatant Casualties And Collateral Damage26,701 articles in the full recorded period
7,461 recent · 7,828 prior
Genocide And Ethnic Cleansing26,518 articles in the full recorded period
7,712 recent · 6,615 prior
Political Asylum And Refugee Policies26,436 articles in the full recorded period
8,373 recent · 8,983 prior
Cybersecurity And Cyber Warfare26,080 articles in the full recorded period
14,775 recent · 4,232 prior

Recent and prior counts use the source comparison windows.

Topics gaining and losing attention

Israel comparison coverage

KeywordRecentPriorChange
diplomatic strategies5,8802,758113%
national security strategy5,7821,415309%
foreign policy analysis5,3302,315130%
multilateral diplomacy4,3551,703156%
geopolitical alliances4,3452,31188%
diplomatic engagements3,3161,225171%
nuclear proliferation3,275608439%
oil price volatility2,7961,341109%
humanitarian corridors1,9211,32845%
diplomatic protocol1,884783141%
ceasefire violations1,9053,733-49%
hostage negotiations1,0192,619-61%
school bombings1,1371,813-37%
campus police2831,395-80%
campus safety2971,365-78%

Event and signal lenses

Israel comparison coverage

All complete annual cohorts shown
Rising

Regulatory Risk

378,486 classified articles

aerial bombardments, accidental bombings, diplomatic strategies

81.0% critical · 9.2% positive
Rising

Funding Momentum

42,607 classified articles

higher education funding, school funding battles, currency intervention policies

67.1% critical · 26.2% positive
Rising

Growth

40,381 classified articles

earnings report, oil price volatility, quarterly financials

44.9% critical · 38.9% positive

AdTech coverage tagged Tel Aviv. Topic labels describe recorded classifications and can include broad context.

UNDERSTAND THE LANDSCAPE

AdTech in Tel Aviv: key questions

Clear definitions for making better comparisons.

What does this landscape measure?

It measures the tracked company ecosystem, recorded funding, hiring and other available evidence. It is not a market-size estimate.

Can segment counts be added together?

No. A company can belong to several segments, so segment counts and funding can overlap.

What does a missing figure mean?

A dash or unavailable panel means the current reviewed source snapshot does not support that figure.

Company ecosystem snapshot: 3 September 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.

Canonical landscape ↗
Coming soon