Industry landscapes
Industry report

Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.

Exchange-rate basis

Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.

THE DELHI EDITION 2026

Delhi’s
consumer goods industry,
in focus.

The companies, capital and talent shaping consumer goods in Delhi. Find the leaders. Understand the segments. See where the activity is.

Snapshot: Funding in USD
Illustrated cover for Consumer Goods Industry Landscape of Delhi
IN
COMPANIES · CAPITAL · TALENT

An industry ecosystem,
measured in context.

Consumer Goods illustration
MEET THE COMPANIES

Explore Delhi’s consumer goods leaders

24 featured companies from the funding, hiring, revenue and team-size leaderboards.

Expand panel +
Consumer Goods company highlights in Delhi, snapshot 6 August 2026
Company
Bira 91bira91.com$495.81M827
Livpurelivpure.com$93.02M1,241
PC Jewellerpcjeweller.com$84.9M1,447$234.76MFYFY2025 filing
Soothe Healthcaresoothehealthcare.com$71.09M516
Bush Foods Overseasbushfoodsbasmati.com$59.02M
Campuscampusactivewear.com$48.76M1,035
Pareepareegirl.com$48.5M516
Campus Shoescampusshoes.com$45.61M733
McCain Foodsmccainindia.com13 roles
Kayem Foodskayemfoods.in9 roles84
Hiltonhiltonappliances.com8 roles
Sonysony.co.in6 roles4,098
Fabindiafabindia.com5 roles1,554
Orient Electricorientelectric.com5 roles27
Rage Coffeeragecoffee.com5 roles45
Tiber Tabertibertaber.com5 roles30
Bikanobikano.com1,161$148.58MFYFY2025 filing
Cantabil Retail Indiacantabilinternational.com2,165
Columbia Sportswearcolumbiasportswear.co.in10,070Financial figure available in RadarView in Radar
Daburdabur.com5,369$949.27MFYFY2025 filing
Fenafena.com1,385Financial figure available in RadarView in Radar
Godfrey Philipsgodfreyphillips.com1,982Financial figure available in RadarView in Radar
Haldiramhaldiram.com7,032
KEI Industrieskei-ind.com2,039$1.02BFYFY2025 filing
24 featured companies

Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗

Startup discovery

Recorded classifications only
THE KEY SIGNALS

Consumer Goods industry KPIs in Delhi

A few useful ratios bring the size of this ecosystem into perspective.

6 August 2026
Hiring participation7.7%

167 of 2,183 tracked companies have open roles.

Funding participation8.1%

176 of 2,183 tracked companies have a recorded round.

Top 3 funding share41.1%

Share of disclosed capital received by the three largest recorded recipients.

Median disclosed round$493.4K

Midpoint of 418 rounds with a disclosed amount.

Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 41.1% of disclosed capital, while 91.9% of tracked companies have no recorded funding round.

Explore the segments →
CAPITAL & COMPANY FORMATION

How Delhi consumer goods has grown

Recorded company formation and disclosed funding across the complete annual series shown.

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2016 — 2025

Disclosed funding by year

Sum of recorded funding rounds · USD

Delhi consumer goods
$0$79.11M$158.21M$237.32M$316.42M2016: $107.59M20162017: $120.09M20172018: $84.87M20182019: $104.82M20192020: $56.85M20202021: $254.31M20212022: $277.56M20222023: $155.71M20232024: $129.67M20242025: $69.5M2025
View the numbers
Annual consumer goods funding and company formation in Delhi
YearFunding (USD)FoundedRaising
2016$107.59M9314
2017$120.09M11917
2018$84.87M12122
2019$104.82M10340
2020$56.85M14231
2021$254.31M10446
2022$277.56M7947
2023$155.71M10642
2024$129.67M9544
2025$69.5M2441
WHERE CAPITAL SITS

Funding concentration

Share of all disclosed company funding.

  • Bira 9130.3%
  • Livpure5.7%
  • PC Jeweller5.2%
  • Other companies58.9%

Funding by stage

455 recorded rounds since 2016

NUMBER OF ROUNDS
Seed & Angel313 68.8%
Series A–B81 17.8%
Series C+ / PE31 6.8%
Grants, debt & other30 6.6%

Recent recorded rounds

Latest recorded rounds · USD
8 rounds

Swipe or scroll horizontally to browse.

Series A05/2026
Yoho $210.28K

Backed by Paytm.

Seed04/2026
Alaya

Backed by LC Nueva AIF.

Series A03/2026
Sleepy Owl $1.28M

Backed by Optiscape Network Holdings and Pramod Bhasin and others.

Angel03/2026
Fitkin $108.16K

Backed by Vineeta Tejpal Singh.

Largest and notable recorded rounds

Each card is one recorded round
10 cards

Swipe or scroll horizontally to browse.

Series D11/2022
Bira 91bira91.com$85.15M

Backed by Kirin Holdings and Kirin Holdings Singapore and others.

Series D04/2021
Bira 91bira91.com$36.15M

Backed by Pragya Investment and Sanjana Cryogenic Storage and others.

THE BUSINESS BEHIND THE ACTIVITY

Revenue, profitability & financial strength

Annual accounts for reporting companies linked to this landscape, on like-for-like currency and reporting bases.

Expand panel +
₹ crore · standalone

Display conversions use the dated reference rates above. Where a verified rate is unavailable, figures retain their source currency. Each reporting cohort keeps its currency and accounting basis separate.

FY2025 · annual statements grouped by reported fiscal year; exact entity periods remain on preview rows · 676 reporting entities from 814 eligible matches.

Revenue in covered accounts₹169,507.4 crore

Sum of reporting-entity revenue; not Delhi market sales.

Net profit / loss₹10,098.4 crore

Combined result for the same cohort.

Aggregate net margin+6.0%

Combined net income ÷ combined revenue.

Median company revenue₹14.4 crore

The middle covered reporting entity.

Profitable entities+66.3%

448 of 676 covered entities.

Top-five concentration+39.9%

Share of covered revenue from the five largest entities.

Annual account trend

Reported cohort totals by year; coverage is stated for every period.

Bar height shows revenue. Changes in coverage can affect totals.

Profitability has two perspectives

FY2025 · 676 reporting entities

Open the company accounts

Up to eight fixed company previews show financial amounts. Search and sort the wider company list, then continue in Radar.

676 reporting entities
Continue your financial research in Radar

Explore full company accounts and filings.

View financials in Radar ↗
DELHI · INDUSTRY COHORTS

How does consumer goods compare?

Each pair uses the same year, currency and reporting basis. Cohort overlap is disclosed.

IndustryCovered / eligibleRevenue totalMedian revenueNet profit / lossAggregate marginProfitable shareOverlap

Available-account cohorts are not estimates of whole industries. Overlapping entities can occur in more than one cohort; do not add cohort totals.

Coverage, calculations & financial sources

Filed annual accounts for exact designated national identifiers. Every aggregate and peer pair uses one fiscal year, source currency and reporting basis; periods, coverage and overlap are explicit; 2026 partials are excluded.

The same up to eight reporting entities remain open across years, filters and sorts. Other company figures are available in Radar.

Source currencies and accounting bases stay separate. Missing accounts are excluded rather than treated as zero. Exact reporting periods appear on company previews. Annual totals can change with coverage and do not measure growth of a fixed company cohort.

DIGITAL FOOTPRINT

Web traffic, app reach and release cadence

How the Delhi companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.

Busiest websites

51 of the 2,183 companies on this page carry a measured traffic record (2.3%); these are the largest of those, by monthly visits. The median among them is 163,547 visits.

CompanyMonthly visitsAuthorityMobile
LC Waikikilcw.com4,419,6506180.7%
Portronicsportronics.com2,151,8825189%
Sanfesanfe.in1,771,7043997%
Cloviaclovia.com1,301,4985895.2%
Orient Electricorientelectric.com1,148,6434994.2%
Saltysalty.co.in1,105,1403994.3%
Casio India Company Pvt. Ltd.casio-intl.com1,052,8524085.6%
Fabindiafabindia.com955,3475287.9%
Glen Indiaglenindia.com680,6654495.4%
Sadhna.cosadhna.co590,7411198.9%

Visits and authority are third-party web estimates, not company-reported figures.

Most-installed apps

110 of these companies (5%) publish at least one Android app — 161 apps in all, carrying 88.5M installs between them.

Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.

App reach by segment

The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2023Q4–2026Q1).

SegmentAppsInstallsLeading appRelease trend
Apparel Brands1448.6MLCW – Online Shopping 30.2M
Fashion Accessories1217.3MFastrack Smart World 14M
Beauty & Personal Care Products1414.3MVestige Online Shopping App 13M
Fashion Tech1514.3MClovia - Lingerie Shopping App 12.6M
Mobiles & Accessories72.4MGOBOULT Amp 1.7M
Consumer Electronics E-Commerce82.3MG Buddy Smart Life GSW3\/4\/5 337.6K
Household Durables382.3MKEI CONNECT 826K
Tv & Audiovisual Products161.4MSound Blaster Central 334.7K

A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.

Release cadence by quarter

New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.

2023Q2: 22023Q2: 22023Q22023Q3: 62023Q3: 22023Q32023Q4: 42023Q4: 32023Q42024Q1: 32024Q1: 12024Q12024Q2: 22024Q2: 42024Q22024Q3: 22024Q3: 22024Q32024Q4: 22024Q4: 32024Q42025Q1: 62025Q1: 22025Q12025Q2: 62025Q2: 72025Q22025Q3: 22025Q3: 172025Q32025Q4: 42025Q4: 182025Q42026Q1: 52026Q1: 262026Q1

Darker bars are new releases, lighter bars apps updated. 87 of 161 apps carry a release date. The series ends at 2026Q1, the last quarter that closed before the June 2026 reading.

INSIDE THE INDUSTRY

The Delhi consumer goods market map

Explore the segments behind the headline numbers.

Expand panel +

Where companies are building

Rank segments by scale, hiring or disclosed funding.

Internet first brands553
B2c e-commerce429
Consumer digital413
Food & beverage products378
Retail tech375
B2c fashion e-commerce165
Internet first fashion brands164
Internet first apparel brands125
Beauty tech116
Beauty e-commerce115
Internet first beauty brands110
Food tech77

Companies can sit in several segments. Counts and funding overlap.

SEGMENT TO EXPLORE

Internet first brands

The largest measured segment in this report snapshot.

553companies
11.2%have hiring activity

62 companies hiring · $345.08M disclosed funding

Explore in Radar

How companies make money

Common revenue models; a company can use more than one.

E-commerce - product2,015
Physical commerce560
Advertising98
E-commerce - service71
Commission on transaction55
Fee-for-service46
Sponsorship29
Subscription29
THE COMPANIES IN MOTION

Who is listing, hiring leaders, launching and winning work

Recorded corporate activity linked to companies in this landscape.

Expand panel +
Recent corporate headlines 10 dated reports
Funding roundsrosierfoods.com ↗

Rosier Foods Secures Angel Investment from Aman Gupta A2 Gir cow ghee and organic pantry brand Rosier Foods has secured investment from boAt co-founder Aman Gupta through his venture fund SailThru Ventures.

Mergers & acquisitionsmirza.co.in ↗

"Tauseef Mirza, managing director of Mirza International, has acquired a 100% stake in casual footwear startup Solethreads."

Funding roundsnaospirits.com ↗

The most recent competitors to raise funding was Nao Spirits, which secured $1.83M in Jul, 2023.

IPO activitysingerindia.net ↗

Singer India, a leading player in the sewing machine industry, on Thursday made its market debut on the NSE.

Mergers & acquisitionsgrmrice.com ↗

According to a stock exchange filing, Atul Garg, a promoter and Managing Director of GRM Overseas Lt, has acquired 100,000 equity shares of the company on March 5, 2026.

Mergers & acquisitionsthesirona.com ↗

However, amid challenges at Good Glamm, Sirona’s founders bought back the brand earlier this year at a sharply lower valuation of around Rs 150–180 crore.

Mergers & acquisitionsdabur.com ↗

We believe that the premium beauty segment will witness strong growth in the coming decade and RAS Beauty is well positioned to capture the emerging opportunity.

Mergers & acquisitions4700bc.com ↗

The saga began on January 29, when Marico snapped up a 93.27% stake in gourmet popcorn brand 4700BC’s parent Zea Maize from PVR INOX for INR 226.8 Cr.

Funding roundsslurrpfarm.com ↗

Gurugram based children’s nutrition brand Slurrp Farm has secured Rs 30 crore in an extended Series C round from Scarlet Ventures, marking its first significant fundraise in nearly two years.

Full recorded event mix

Top 10 categories among 1,258 recorded events in the 24-month window.

Earnings
656
Company announcements
137
Mergers & acquisitions
94
Leadership moves
87
Funding rounds
67
Contracts
57
New products
53
Lawsuit
21
Capital infusions
21
IPO activity
18
6 activity cards

Swipe or scroll horizontally to browse.

Leadership moves

21 tracked people moves

Dabur ↗
Isha Lamba

Resignation Previously Head of Investor Relations and Mergers & Acquisitions

Dabur ↗
Herjit S. Bhalla

Appointment Chief Executive Officer for its India business

Dabur ↗
Rahul Sarawagi

Appointment Additional General Manager – IR & M&A

Puja Singh

Appointment Assistant General Manager, Marketing

Shekhar Swarup

Appointment Chief Executive Officer

Akash Kukreja

Appointment National Business Manager

Aditya Kohli

Resignation Previously Chief Human Resources Officer

Amar Sinha

Resignation Previously Chief Operating Officer

Product launches

Products, platforms and features in the recorded window

GRM Rice ↗
10X Basmati Rice Suitable for Diabetics

Product

Retail kiosk

Retail

Portronics ↗
Mobike 5 Plus

Portable audio

Portronics ↗
Mobike 4 Plus

Portable audio

Rockford Circle Season 3

IP

Maspar ↗
Experiential Store in Mumbai

Retail Store

Ladakh

Air purifier

Clovia ↗
personal care

Personal care

Regulatory events

19 recorded events

GRM Rice ↗

Shareholder approval of 2:1 bonus share issuance

GRM Rice ↗

Allotment of 77,18,000 equity shares approved

rectification order issued reducing demandAssistant Commissioner (ST), Egmore Assessment Circle, Chennai

Dabur ↗

demand quashedIncome Tax Appellate Tribunal (ITAT)

Litigation

21 tracked suits

Company
Marc Enterprises v flipkart

trademark dispute over Flipkart’s MarQ private labelCivil · Dismissed

Company
lotus herbals v 82°e, DPKA Universal Consumer Ventures

Trademark infringementCivil · Ongoing

Earnings pulse

Reported company results in the recorded window.

51companies
616period observations
14.3%median reported growth

Median across 561 reported growth observations; companies may contribute multiple periods.

Mergers and acquisitions

Company-linked deal reports; status is preserved as recorded.

Acquirer → targetStatusDateValue / context
marico4700BC ↗Rumored2026-04-07Not stated in snapshot
DaburRAS BeautyAnnounced2026-04-03Not stated in snapshot
MirzasolethreadsAnnounced2026-04-02Not stated in snapshot
Sirona foundersSirona ↗Announced2026-03-06Not stated in snapshot
Atul GargGRM Rice ↗Completed2026-03-05Not stated in snapshot
GRM RiceGRM Arabia FZCOAnnounced2026-02-27Not stated in snapshot

A discussion or rumour is not a completed transaction. An unstated value is not zero.

PEOPLE & OPPORTUNITY

The talent market

437 postings in the preceding 12 months. The full 680-posting snapshot covers 124 employers.

Expand panel +

Most advertised job titles

Sr. Cloud Security Engineer9
Finops Practitioner8
Operator Process8
Functional Engineer S/4Hana Procurement8
Business Development Executive Tt Gurgaon8
Sr. Technical Lead8
4 internship postings

0 tracked postings mention remote work.

The seniority mix

296 postings specify a level.

unspecified
384
manager
143
senior
86
lead
36
intern
25
entry
6

Skills employers mention

Top skills across 680 tracked postings in the available jobs snapshot.

Communication
64
Business Development
55
Leadership
46
Communication Skills
44
Negotiation
40
Sales
40
Interpersonal Skills
35
Client Handling
35
Aws
34
Azure
34
THE PEOPLE BUILDING THE FIELD

Founders and leaders

1,521 founders and chief executives across 1,123 companies.

Expand panel +
12 profiles

Swipe or scroll horizontally to browse.

Education networks

119 profiles with education records.

University of Delhi
25
IIT Delhi
15
Indian School of Business
12
IIM Bangalore
9
University of Warwick
8
IIM Ahmedabad
7
London School of Economics and Political Science
7
Harvard University
6

Prior employers

13 profiles with prior-work records.

McKinsey
6
Microsoft
1
Bain
1
Myntra
1
Amazon
1
Boston Consulting Group
1
Google
1
Apple
1

Profiles cover recorded founders and leaders; contact details remain in Radar.

NEWS INTELLIGENCE

How this industry appears in the news

93,982 articles in the measured 12-month window.

Expand panel +
93,982articles in the measured year
23,003articles in 2026Q1
58.1%positive tone in the latest complete year

News volume trends

Consumer Goods coverage tagged Delhi · articles per complete quarter

08,13316,26624,39832,5312021Q2: 18,8572021Q22021Q3: 14,3922021Q4: 13,8552022Q1: 16,0042022Q2: 20,0322022Q22022Q3: 21,7412022Q4: 21,5982023Q1: 28,0552023Q2: 23,8892023Q22023Q3: 21,5812023Q4: 20,3032024Q1: 20,1432024Q2: 21,9572024Q22024Q3: 21,2872024Q4: 24,1942025Q1: 28,2882025Q2: 20,5052025Q22025Q3: 24,5342025Q4: 23,8922026Q1: 23,0032026Q1
View quarterly article counts
QuarterArticles
2021Q218,857
2021Q314,392
2021Q413,855
2022Q116,004
2022Q220,032
2022Q321,741
2022Q421,598
2023Q128,055
2023Q223,889
2023Q321,581
2023Q420,303
2024Q120,143
2024Q221,957
2024Q321,287
2024Q424,194
2025Q128,288
2025Q220,505
2025Q324,534
2025Q423,892
2026Q123,003

Article volume measures coverage, not market sales.

Tone of coverage over time

2021
25,777 positive · 1,116 neutral · 27,802 negative
2022
39,367 positive · 2,070 neutral · 37,820 negative
2023
49,893 positive · 2,465 neutral · 41,324 negative
2024
49,080 positive · 2,034 neutral · 36,320 negative
2025
56,351 positive · 1,911 neutral · 38,776 negative

Leading coverage topics

Consumer Goods coverage tagged Delhi · ranked by full-period article count.

Geopolitical Disputes And Contested Areas300,776 articles in the full recorded period
100,318 recent · 75,592 prior
International And Transnational Geographic Entities300,756 articles in the full recorded period
100,311 recent · 75,592 prior
Administrative And Political Subdivisions300,701 articles in the full recorded period
100,288 recent · 75,581 prior
International Sports Competitions112,557 articles in the full recorded period
25,570 recent · 25,140 prior
International Political Relations73,546 articles in the full recorded period
21,380 recent · 14,249 prior
New Product Launches And Innovations60,436 articles in the full recorded period
16,804 recent · 13,053 prior
Political Party Dynamics55,766 articles in the full recorded period
10,997 recent · 11,003 prior
Cricket Test Matches55,642 articles in the full recorded period
12,522 recent · 11,026 prior
Strategic Partnerships And Collaborations52,392 articles in the full recorded period
14,919 recent · 11,018 prior
Trade Policies And Agreements47,044 articles in the full recorded period
21,268 recent · 10,932 prior

Recent and prior counts use the source comparison windows.

Topics gaining and losing attention

India comparison coverage

KeywordRecentPriorChange
tariff negotiations10,8215,306104%
bilateral trade4,2812,27288%
trade dispute mechanisms4,2082,054105%
trade barrier reduction4,1932,29583%
trade facilitation commitments4,0102,06195%
countries3,9031,712128%
free trade deals3,7952,27467%
multilateral diplomacy3,6392,52744%
diplomatic strategies3,5552,18363%
bilateral trade imbalance3,0511,91559%
odi cricket5,6348,991-37%
limited overs cricket5,3778,658-38%
odi tactics5,2448,166-36%
odi series4,8987,756-37%
odi tournaments4,6907,521-38%

Event and signal lenses

India comparison coverage

All complete annual cohorts shown
Rising

Regulatory Risk

1,891,097 classified articles

territories, disputed islands, test cricket

43.1% critical · 27.8% positive
Rising

Funding Momentum

250,301 classified articles

pre-ipo valuation, ipo prospectus, ipo pricing

48.2% critical · 47.0% positive
Rising

Growth

531,078 classified articles

gdp growth rate, economic output growth, economic growth statistics

46.7% critical · 50.6% positive

Consumer Goods coverage tagged Delhi. Topic labels describe recorded classifications and can include broad context.

DEMAND, SUPPLY & PLACE

Where demand signals run ahead of mapped supply — Delhi

Compare demand signals in Delhi’s newsflow with the consumer goods categories mapped to each signal.

Expand panel +
HOW TO READ THE GAP

Signal percentile − supply percentile = gap in percentile points. Positive gaps highlight questions to investigate. A high signal can reflect spending pressure or access friction, as well as potential demand.

The comparison is relative to the signal families on this page. A supply percentile of zero means the lowest relative reading, not zero companies. It is a prioritisation clue, not measured market size or unmet demand.

COMPARISON PERIOD2025-05-01 to 2026-05-01Against 2024-05-01 to 2025-05-01Explore the signals ↓

The opportunity, in one view

Signal and mapped-supply percentiles, their gap, and change in the signal’s article share.

Swipe horizontally to compare all columns →

9 Delhi demand signals compared with mapped consumer goods supply
Signal familySignal percentileSupply percentileRelative gapGap (points)Signal share vs prior year
Housing & urban expansion ↗Demand Driver43.816.7+27.1
Rail & metro connectivity ↗Connectivity Build-Out43.816.7+27.1+14.2%
Inflation & spending pressure ↗Spending Pressure14.616.7-2.1+18.2%
Consumer grievances & trust ↗Trust Friction62.566.7-4.2+73.3%
Airports & air links ↗Connectivity Build-Out64.683.3-18.7+43.9%
Layoffs & income shocks ↗Spending Pressure25.050.0-25.0
Tourism footfall ↗Demand Driver66.7100.0-33.3+49.7%
Highways & expressways ↗Connectivity Build-Out66.7No matching category+30.0%
Congestion & traffic friction ↗Access Friction62.5No matching category+42.9%

Showing all 9 signals. Select a family for its history and mapped categories.

Where the signals are loudest

All 12 city readings for these demand families in the comparison geography. Delhi is highlighted.

Mentions per 10,000 articles

Each city’s reading is a share of its own coverage. Rows cover all of India for this page's signal families; Delhi is marked.

Meerut575.5

Highways & expressways · Rail & metro connectivity · Congestion & traffic friction

Noida503.4

Highways & expressways · Housing & urban expansion · Airports & air links

Thane315.9

Housing & urban expansion · Rail & metro connectivity · Highways & expressways

Dehradun314.4

Highways & expressways · Tourism footfall · Congestion & traffic friction

Ghaziabad286.2

Highways & expressways · Housing & urban expansion · Congestion & traffic friction

Faridabad274.0

Highways & expressways · Housing & urban expansion · Rail & metro connectivity

Srinagar257.2

Highways & expressways · Rail & metro connectivity · Airports & air links

Agra235.9

Highways & expressways · Rail & metro connectivity · Airports & air links

Pune226.1

Housing & urban expansion · Highways & expressways · Congestion & traffic friction

DelhiThis page184.1

Highways & expressways · Rail & metro connectivity · Congestion & traffic friction

Bengaluru217.2

Highways & expressways · Housing & urban expansion · Rail & metro connectivity

Gorakhpur214.1

Highways & expressways · Rail & metro connectivity · Consumer grievances & trust

Inside the leading signals

Open any signal for its quarterly history
DEMAND DRIVERHousing & urban expansion+27.1percentile-point gap
THE OPERATING HYPOTHESIS

New residential catchments can pull everyday demand with them.

7.95mentions per 10,000 articles

Mapped consumer goods categories

  • B2C E-Commerce429

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of Delhi coverage

Mentions per 10,000 articles · zero baseline

04711142024Q3: 22024Q32024Q4: 32024Q42025Q1: 32025Q12025Q2: 42025Q22025Q3: 52025Q32025Q4: 52025Q42026Q1: 122026Q1
View quarterly signal counts
Housing & urban expansion in Delhi coverage
QuarterMentionsPer 10,000 articles
2024Q3102.93
2024Q4143.89
2025Q1133.4
2025Q2114.79
2025Q3205.87
2025Q4175.41
2026Q13512.31

Where this signal concentrates in the comparison geography

Noida149.4 / 10,000
Thane114.6 / 10,000
Pune70.8 / 10,000
CONNECTIVITY BUILD-OUTRail & metro connectivity+27.1percentile-point gap
THE OPERATING HYPOTHESIS

Where rail and metro build out, station-area demand can follow the footfall.

29.38mentions per 10,000 articles+14.2%share change vs prior year

Mapped consumer goods categories

  • B2C E-Commerce429

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of Delhi coverage

Mentions per 10,000 articles · zero baseline

0112334452024Q3: 262024Q32024Q4: 282024Q42025Q1: 292025Q12025Q2: 182025Q22025Q3: 262025Q32025Q4: 252025Q42026Q1: 392026Q1
View quarterly signal counts
Rail & metro connectivity in Delhi coverage
QuarterMentionsPer 10,000 articles
2024Q38926.11
2024Q410228.31
2025Q111329.59
2025Q24218.29
2025Q39026.4
2025Q48125.79
2026Q111239.39

Where this signal concentrates in the comparison geography

Meerut128.2 / 10,000
Thane107.6 / 10,000
Prayagraj71.5 / 10,000
SPENDING PRESSUREInflation & spending pressure-2.1percentile-point gap
THE OPERATING HYPOTHESIS

Sustained price pressure can shift spending toward value formats.

6.17mentions per 10,000 articles+18.2%share change vs prior year

Mapped consumer goods categories

  • B2C E-Commerce429

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of Delhi coverage

Mentions per 10,000 articles · zero baseline

024682024Q3: 42024Q32024Q4: 42024Q42025Q1: 62025Q12025Q2: 62025Q22025Q3: 52025Q32025Q4: 42025Q42026Q1: 52026Q1
View quarterly signal counts
Inflation & spending pressure in Delhi coverage
QuarterMentionsPer 10,000 articles
2024Q3174.99
2024Q4174.72
2025Q1256.55
2025Q2166.97
2025Q3205.87
2025Q4144.46
2026Q1165.63

Where this signal concentrates in the comparison geography

Mumbai51.3 / 10,000
Vadodara43.0 / 10,000
Kolkata10.6 / 10,000
TRUST FRICTIONConsumer grievances & trust-4.2percentile-point gap
THE OPERATING HYPOTHESIS

Trust friction can reward whoever fixes service, complaints and fraud handling.

7.06mentions per 10,000 articles+73.3%share change vs prior year

Mapped consumer goods categories

  • Consumer Digital413
  • Retail Tech375

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of Delhi coverage

Mentions per 10,000 articles · zero baseline

025792024Q3: 32024Q32024Q4: 42024Q42025Q1: 52025Q12025Q2: 32025Q22025Q3: 72025Q32025Q4: 72025Q42026Q1: 72026Q1
View quarterly signal counts
Consumer grievances & trust in Delhi coverage
QuarterMentionsPer 10,000 articles
2024Q3113.23
2024Q4164.44
2025Q1215.5
2025Q293.92
2025Q3277.92
2025Q4227.01
2026Q1217.39

Where this signal concentrates in the comparison geography

Gorakhpur21.0 / 10,000
Muzaffarpur19.1 / 10,000
Lucknow17.5 / 10,000
CONNECTIVITY BUILD-OUTAirports & air links-18.7percentile-point gap
THE OPERATING HYPOTHESIS

If new terminals and routes pull business and tourist inflow, demand tends to follow the passenger.

13.47mentions per 10,000 articles+43.9%share change vs prior year

Mapped consumer goods categories

  • B2C Fashion E-Commerce165
  • Internet First Fashion Brands164
  • Internet First Apparel Brands125
  • Beauty Tech116
  • Beauty E-Commerce115
  • Internet First Beauty Brands110

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of Delhi coverage

Mentions per 10,000 articles · zero baseline

061319252024Q3: 72024Q32024Q4: 72024Q42025Q1: 112025Q12025Q2: 162025Q22025Q3: 102025Q32025Q4: 122025Q42026Q1: 222026Q1
View quarterly signal counts
Airports & air links in Delhi coverage
QuarterMentionsPer 10,000 articles
2024Q3277.92
2024Q4267.22
2025Q14511.79
2025Q23716.11
2025Q33710.85
2025Q43812.1
2026Q16322.16

Where this signal concentrates in the comparison geography

Noida50.7 / 10,000
Amritsar35.9 / 10,000
Srinagar22.5 / 10,000
SPENDING PRESSURELayoffs & income shocks-25.0percentile-point gap
THE OPERATING HYPOTHESIS

Layoff cycles can pull discretionary spend back toward value offerings.

5.6mentions per 10,000 articles

Mapped consumer goods categories

  • Internet First Brands553

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of Delhi coverage

Mentions per 10,000 articles · zero baseline

0368112024Q3: 32024Q32024Q4: 22024Q42025Q1: 22025Q12025Q2: 92025Q22025Q3: 42025Q32025Q4: 52025Q42026Q1: 62026Q1
View quarterly signal counts
Layoffs & income shocks in Delhi coverage
QuarterMentionsPer 10,000 articles
2024Q3123.52
2024Q492.5
2025Q182.1
2025Q2229.58
2025Q3154.4
2025Q4175.41
2026Q1196.68

Where this signal concentrates in the comparison geography

Noida39.6 / 10,000
Bengaluru30.7 / 10,000
DEMAND DRIVERTourism footfall-33.3percentile-point gap
THE OPERATING HYPOTHESIS

Visitor flows can convert into discretionary spend where they land.

9.41mentions per 10,000 articles+49.7%share change vs prior year

Mapped consumer goods categories

  • Internet First Brands553
  • B2C Fashion E-Commerce165
  • Internet First Fashion Brands164
  • Beauty Tech116
  • Beauty E-Commerce115
  • Internet First Beauty Brands110

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of Delhi coverage

Mentions per 10,000 articles · zero baseline

04913172024Q3: 72024Q32024Q4: 42024Q42025Q1: 62025Q12025Q2: 142025Q22025Q3: 62025Q32025Q4: 72025Q42026Q1: 62026Q1
View quarterly signal counts
Tourism footfall in Delhi coverage
QuarterMentionsPer 10,000 articles
2024Q3247.04
2024Q4164.44
2025Q1246.29
2025Q23414.81
2025Q3236.75
2025Q4237.32
2026Q1196.68

Where this signal concentrates in the comparison geography

Thiruvananthapuram39.2 / 10,000
Guwahati33.0 / 10,000
Coimbatore32.2 / 10,000
CONNECTIVITY BUILD-OUTHighways & expresswayssupply not mapped
THE OPERATING HYPOTHESIS

Corridor build-out can collapse travel time, widening every catchment.

87.32mentions per 10,000 articles+30.0%share change vs prior year

Mapped consumer goods categories

This signal has no matching category in the page’s consumer goods market map, so no supply percentile or gap is assigned.

Quarterly share of Delhi coverage

Mentions per 10,000 articles · zero baseline

02855831112024Q3: 772024Q32024Q4: 732024Q42025Q1: 592025Q12025Q2: 742025Q22025Q3: 962025Q32025Q4: 602025Q42026Q1: 932026Q1
View quarterly signal counts
Highways & expressways in Delhi coverage
QuarterMentionsPer 10,000 articles
2024Q326477.44
2024Q426573.54
2025Q122659.19
2025Q217174.46
2025Q332896.21
2025Q418960.18
2026Q126793.9

Where this signal concentrates in the comparison geography

Meerut400.4 / 10,000
Dehradun246.9 / 10,000
Noida201.0 / 10,000
ACCESS FRICTIONCongestion & traffic frictionsupply not mapped
THE OPERATING HYPOTHESIS

Congestion friction can push footfall toward nearby formats and toward delivery.

17.77mentions per 10,000 articles+42.9%share change vs prior year

Mapped consumer goods categories

This signal has no matching category in the page’s consumer goods market map, so no supply percentile or gap is assigned.

Quarterly share of Delhi coverage

Mentions per 10,000 articles · zero baseline

061319262024Q3: 152024Q32024Q4: 162024Q42025Q1: 92025Q12025Q2: 82025Q22025Q3: 172025Q32025Q4: 172025Q42026Q1: 222026Q1
View quarterly signal counts
Congestion & traffic friction in Delhi coverage
QuarterMentionsPer 10,000 articles
2024Q35315.55
2024Q45816.1
2025Q1379.69
2025Q2198.27
2025Q35917.31
2025Q45617.83
2026Q16422.51

Where this signal concentrates in the comparison geography

Ghaziabad50.1 / 10,000
Vadodara33.8 / 10,000
Muzaffarpur30.6 / 10,000
RESEARCH & CHANGING CONVERSATIONS

Related research and changing coverage

Delhi consumer goods coverage

Expand panel +
RESEARCH CONTEXT · 2018

Determinants of Green Marketing Leading to Sustainable Competitive Advantage for Retailers Within the Delhi Region

Indian Journal of Marketing

8 citations in the snapshot

RESEARCH CONTEXT · 2021

Impact of the new middle class on consumer behavior: a case study of Delhi-NCR

Journal of Asian Business and Economic Studies

8 citations in the snapshot

What is growing in this coverage

India coverage of this page's demand families

KeywordRecent articlesPrior articlesShare change
ecological literacy7427206.9%
member-supported agriculture7128184.0%
environmental training7129174.2%
train discount schemes6529151.0%
ecosystem services6529151.0%
bus ticket portals8742132.0%

Share changes describe coverage in the stated comparison periods, not search demand or market size.

UNDERSTAND THE LANDSCAPE

Consumer Goods in Delhi: key questions

Clear definitions for making better comparisons.

What does this landscape measure?

It measures the tracked company ecosystem, recorded funding, hiring and other available evidence. It is not a market-size estimate.

Can segment counts be added together?

No. A company can belong to several segments, so segment counts and funding can overlap.

What does a missing figure mean?

A dash or unavailable panel means the current reviewed source snapshot does not support that figure.

Company ecosystem snapshot: 6 August 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.

Canonical landscape ↗
Coming soon