Industry landscapes
Industry report

Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.

Exchange-rate basis

Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.

THE BENGALURU EDITION 2026

Bengaluru’s
creator economy industry,
in focus.

The companies, capital and talent shaping creator economy in Bengaluru. Find the leaders. Understand the segments. See where the activity is.

Snapshot: Funding in USD
Illustrated cover for Creator Economy Industry Landscape of Bengaluru
IN
COMPANIES · CAPITAL · TALENT

An industry ecosystem,
measured in context.

Creator Economy illustration
MEET THE COMPANIES

Explore Bengaluru’s creator economy leaders

21 featured companies from the funding, hiring, revenue and team-size leaderboards.

Expand panel +
Creator Economy company highlights in Bengaluru, snapshot 4 September 2026
Company
BYJU\'Sbyjus.com$6.05B—25,000—
VerSeverse.in$1.91B—808Financial figure available in RadarView in Radar
Vedantuvedantu.com$341.31M6 roles1,029$11.64MFYFY2025 filing
Pocket FMpocketfm.com$212.54M—1,139Financial figure available in RadarView in Radar
Cuemathcuemath.com$129.31M—258$15.57MFYFY2025 filing
TutorVistatutorvista.com$102.25M—10$315.34KFYFY2022 filing
Pratilipipratilipi.com$100.32M7 roles163$3.65MFYFY2023 filing
GARIgari.network$87.22M—76—
Newton Schoolnewtonschool.co—10 roles186—
Codeyoungcodeyoung.com—6 roles193—
MyCaptainmycaptain.in—6 roles1$2.81MFYFY2024 filing
Intellipaatintellipaat.com—5 roles156$14.82MFYFY2025 filing
Masaimasaischool.com—5 roles229Financial figure available in RadarView in Radar
Qoruzqoruz.com—5 roles105$5.6MFYFY2025 filing
Chingarichingari.io——598—
DUXduxedu.in——213—
Eloeloeloelo.in——148—
HaulPackhaulpack.com————
Mojmojapp.in——660—
Oda Classodaclass.com——504Financial figure available in RadarView in Radar
UrbanProurbanpro.com——54$1.43MFYFY2025 filing
21 featured companies

Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗

Startup discovery

Recorded classifications only
THE KEY SIGNALS

Creator Economy industry KPIs in Bengaluru

A few useful ratios bring the size of this ecosystem into perspective.

4 September 2026
Hiring participation11.5%

36 of 312 tracked companies have open roles.

Funding participation26.3%

82 of 312 tracked companies have a recorded round.

Top 3 funding share89.2%

Share of disclosed capital received by the three largest recorded recipients.

Median disclosed round$1.25M

Midpoint of 233 rounds with a disclosed amount.

Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 89.2% of disclosed capital, while 73.7% of tracked companies have no recorded funding round.

Explore the segments →
CAPITAL & COMPANY FORMATION

How Bengaluru creator economy has grown

Recorded company formation and disclosed funding across the complete annual series shown.

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2016 — 2025

Disclosed funding by year

Sum of recorded funding rounds · USD

Bengaluru creator economy
$0$1.12B$2.24B$3.36B$4.48B2016: $201.16M20162017: $79.47M20172018: $547.43M20182019: $346.82M20192020: $1.88B20202021: $3.93B20212022: $1.64B20222023: $293.3M20232024: $120.36M20242025: $41.79M2025
View the numbers
Annual creator economy funding and company formation in Bengaluru
YearFunding (USD)FoundedRaising
2016$201.16M157
2017$79.47M1914
2018$547.43M2416
2019$346.82M2619
2020$1.88B3225
2021$3.93B5131
2022$1.64B2533
2023$293.3M229
2024$120.36M2312
2025$41.79M87
WHERE CAPITAL SITS

Funding concentration

Share of all disclosed company funding.

  • BYJU\'S65.1%
  • VerSe20.5%
  • Vedantu3.7%
  • Other companies10.8%

Funding by stage

255 recorded rounds since 2016

NUMBER OF ROUNDS
Seed & Angel138 54.1%
Series A–B46 18.0%
Series C+ / PE47 18.4%
Grants, debt & other24 9.4%

Recent recorded rounds

Latest recorded rounds · USD
1 rounds

Swipe or scroll horizontally to browse.

Seed03/2026
Fanon $1M

Backed by Kalaari Capital and Gruhas.

Largest and notable recorded rounds

Each card is one recorded round
10 cards

Swipe or scroll horizontally to browse.

Series J04/2022
VerSeverse.in$805M

Backed by CPP Investments and Ontario Teachers' Pension Plan and others.

Series F09/2020
BYJU\'Sbyjus.com$500.9M

Backed by Tiger Global Management and Owl Ventures and others.

Series F12/2021
BYJU\'Sbyjus.com$400M

Backed by Sumeru Ventures and Ams Investment Management and others.

Series I05/2021
VerSeverse.in$363.7M

Backed by Siguler Guff and Baillie Gifford and others.

Series F10/2022
BYJU\'Sbyjus.com$250M

Backed by Qatar Investment Authority and Owl Ventures and others.

THE BUSINESS BEHIND THE ACTIVITY

Revenue, profitability & financial strength

Annual accounts for reporting companies linked to this landscape, on like-for-like currency and reporting bases.

Expand panel +
₹ crore · standalone

Display conversions use the dated reference rates above. Where a verified rate is unavailable, figures retain their source currency. Each reporting cohort keeps its currency and accounting basis separate.

FY2025 · annual statements grouped by reported fiscal year; exact entity periods remain on preview rows · 94 reporting entities from 130 eligible matches.

Revenue in covered accounts₹2,171.8 crore

Sum of reporting-entity revenue; not Bengaluru market sales.

Net profit / loss₹-533.3 crore

Combined result for the same cohort.

Aggregate net margin-24.6%

Combined net income ÷ combined revenue.

Median company revenue₹1.0 crore

The middle covered reporting entity.

Profitable entities+35.1%

33 of 94 covered entities.

Top-five concentration+65.0%

Share of covered revenue from the five largest entities.

Annual account trend

Reported cohort totals by year; coverage is stated for every period.

Bar height shows revenue. Changes in coverage can affect totals.

Profitability has two perspectives

FY2025 · 94 reporting entities

Open the company accounts

Up to eight fixed company previews show financial amounts. Search and sort the wider company list, then continue in Radar.

94 reporting entities
Continue your financial research in Radar

Explore full company accounts and filings.

View financials in Radar ↗
BENGALURU · INDUSTRY COHORTS

How does creator economy compare?

Each pair uses the same year, currency and reporting basis. Cohort overlap is disclosed.

IndustryCovered / eligibleRevenue totalMedian revenueNet profit / lossAggregate marginProfitable shareOverlap

Available-account cohorts are not estimates of whole industries. Overlapping entities can occur in more than one cohort; do not add cohort totals.

Coverage, calculations & financial sources

Filed annual accounts for exact designated national identifiers. Every aggregate and peer pair uses one fiscal year, source currency and reporting basis; periods, coverage and overlap are explicit; 2026 partials are excluded.

The same up to eight reporting entities remain open across years, filters and sorts. Other company figures are available in Radar.

Source currencies and accounting bases stay separate. Missing accounts are excluded rather than treated as zero. Exact reporting periods appear on company previews. Annual totals can change with coverage and do not measure growth of a fixed company cohort.

DIGITAL FOOTPRINT

Web traffic, app reach and release cadence

How the Bengaluru companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.

Busiest websites

20 of the 312 companies on this page carry a measured traffic record (6.4%); these are the largest of those, by monthly visits. The median among them is 438,969 visits.

CompanyMonthly visitsAuthorityMobile
Vedantuvedantu.com8,268,5948363.4%
Cuemathcuemath.com3,769,1138437.2%
Cosmofeedcosmofeed.com2,250,5492888.3%
Newton Schoolnewtonschool.co1,806,8424475%
Masaimasaischool.com1,543,1874178.9%
Pratilipipratilipi.com1,466,1034988.7%
UrbanProurbanpro.com1,150,7464984.3%
Edurekaedureka.co670,5364777.9%
Intellipaatintellipaat.com549,5544953%
GrowthSchoolgrowthschool.io494,8943979.6%

Visits and authority are third-party web estimates, not company-reported figures.

Most-installed apps

59 of these companies (18.9%) publish at least one Android app — 127 apps in all, carrying 955.7M installs between them.

Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.

App reach by segment

The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2023Q2–2026Q1).

SegmentAppsInstallsLeading appRelease trend
Social Platforms9537.5MJosh - Live Calls & Chat 289.2M
Vernacular Platforms6492.5MChingari - Live & Audio Room 108.3M
Book Tech7311.5MPocket FM: Audio Series 223.6M
Tech For Film & Tv2303.1MJosh Lite : Live Calls & Chat 13.9M
Digital Publishing Platforms5293.6MPratilipi Novel 52.7M
Radio Tech4258.8MHeadfone: Audio Series 23.2M
Communication Apps2228.9MElo TV: Watch Short Stories 120.6M
K-12 Edtech8284.6MVedantu | JEE-NEET, Class 1-12 50.1M

A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.

Release cadence by quarter

New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.

2023Q2: 22023Q2: 12023Q22023Q3: 22023Q3: 02023Q32023Q4: 12023Q4: 02023Q42024Q1: 22024Q1: 12024Q12024Q2: 42024Q2: 22024Q22024Q3: 22024Q3: 32024Q32024Q4: 12024Q4: 22024Q42025Q1: 522025Q1: 42025Q12025Q2: 52025Q2: 12025Q22025Q3: 22025Q3: 42025Q32025Q4: 22025Q4: 242025Q42026Q1: 32026Q1: 452026Q1

Darker bars are new releases, lighter bars apps updated. 108 of 127 apps carry a release date. The series ends at 2026Q1, the last quarter that closed before the June 2026 reading.

INSIDE THE INDUSTRY

The Bengaluru creator economy market map

Explore the segments behind the headline numbers.

Expand panel +

Where companies are building

Rank segments by scale, hiring or disclosed funding.

Consumer digital262
Edtech133
Online tutoring116
Enterprise tech91
Marketplaces50
Continued learning for professionals39
Enterprise software38
Vocational training34
Saas32
Career guidance31
B2c e-commerce27
Retail tech23

Companies can sit in several segments. Counts and funding overlap.

SEGMENT TO EXPLORE

Consumer digital

The largest measured segment in this report snapshot.

262companies
11.1%have hiring activity

29 companies hiring · $9.28B disclosed funding

Explore in Radar

How companies make money

Common revenue models; a company can use more than one.

Subscription242
Advertising62
Commission on transaction51
Fee-for-service43
E-commerce - service31
E-commerce - product25
Freemium11
Sponsorship5
THE COMPANIES IN MOTION

Who is listing, hiring leaders, launching and winning work

Recorded corporate activity linked to companies in this landscape.

Expand panel +
Recent corporate headlines 10 dated reports
IPO activityverse.in ↗

A public listing remains part of the company's long-term roadmap, with a potential IPO likely over the next few years.

Funding roundsqoruz.com ↗

With the Series A, we are looking to enter the US market.

Funding roundsduxedu.in ↗

Dux emerged from stealth with a $9 million seed round led by Redpoint, TLV Partners, and Maple Capital, with participation from cybersecurity executives from CrowdStrike, Okta, and Armis.

Mergers & acquisitionsbyjus.com ↗

UpGrad has already filed an expression of interest (EoI) for certain assets of Byju’s under its insolvency process at the National Company Law Tribunal (NCLT).

Funding roundscodeyoung.com ↗

The Bengaluru-based company had previously raised $1.86 million in a seed funding round from Guild Capital and others.

Funding roundspocketfm.com ↗

Audio entertainment firms Pocket FM and Kuku FM have raised $103 million and $85 million, respectively, this year.

Funding roundsvedantu.com ↗

Edtech startup Vedantu said on Friday it has raised $11 million through convertible notes in a round led by ABC World Asia, a Temasek-backed impact investing fund, along with other existing investors including Accel India and Omidyar Network.

Mergers & acquisitionsmycaptain.in ↗

10 months ago Mumbai-based professional education firm Imarticus Learning has acquired a 100% stake in MyCaptain, an edtech platform, for 50 crore rupees (around US$6 million).

Funding roundseloelo.in ↗

Venture capital firms Play Ventures, along with existing backers Westbridge and Kalaari, have shown strong conviction in the potential of live social entertainment startup Eloelo. Together, they have infused $50 million into the company, including a recent $13 million round.

Funding roundspratilipi.com ↗

Pratilipi, India’s largest digital storytelling platform, today announced the successful closure of its $20 million Series E funding round led by Jungle Ventures.

Full recorded event mix

Top 10 categories among 197 recorded events in the 24-month window.

Lawsuit
73
Funding rounds
33
Leadership moves
24
Earnings
18
Company announcements
12
Layoffs
9
Asset acquisitions
7
Regulatory
6
Capital infusions
4
Mergers & acquisitions
3
7 activity cards

Swipe or scroll horizontally to browse.

Leadership moves

8 tracked people moves

Pocket FM ↗
Rahul Nag

Departure Previously Director – Brands, Communications and Partnerships at Pocket FM

Pocket FM ↗
Lalit Gangwar

Appointment Chief Operating Officer

VerSe ↗
Prasanna Prasad

Appointment Chief Product and Technology Officer

VerSe ↗
P. R. Ramesh

Appointment Independent Director

VerSe ↗
PR Ramesh

Appointment Independent Director

Pocket FM ↗
Vasu Sharma

Appointment Head of AI

Product launches

Products, platforms and features in the recorded window

Donatuz ↗
Donatuz

AI-native platform

Contract wins

1 recorded customer wins

BYJU\'S ↗

Customer: bcciEducation Technology

Workforce actions

6 companies with reported reductions

Vedantu ↗

100 rolescost reduction

VerSe ↗

350 rolesrestructuring and AI focus

BYJU\'S ↗

500 rolescost reduction

Pocket FM ↗

75 roleslong-term sustainability

Chingari ↗

Scale not stated roles

Mitron ↗

Scale not stated roles

Regulatory events

7 recorded events

BYJU\'S ↗

investigation requestedSpecial Fraud Investigation Office (SFIO)

BYJU\'S ↗

fined $10,000 per day for contemptDelaware Bankruptcy Court

BYJU\'S ↗

ordered to pay over $1.07 billionDelaware Bankruptcy Court

BYJU\'S ↗

fined for civil contemptUS Bankruptcy Court for the District of Delaware

Litigation

19 tracked suits

Company
byju’s v GLAS Trust

Challenge to acceleration of a term loanCivil · Filed

Company
byju’s v lenders

term loan acceleration challengeCivil · Ongoing

Earnings pulse

Reported company results in the recorded window.

10companies
20period observations
21.0%median reported growth

Median across 15 reported growth observations; companies may contribute multiple periods.

Mergers and acquisitions

Company-linked deal reports; status is preserved as recorded.

Acquirer → targetStatusDateValue / context
BYJU\'S→aakashCompleted2026-03-18$1.0B
upgrad→BYJU\'S ↗Rumored2025-11-26Not stated in snapshot
BYJU\'S→doubtnutRumored2025-08-20Not stated in snapshot
BYJU\'S→math adventuresCompleted2025-08-20Not stated in snapshot
BYJU\'S→TutorVista ↗Completed2025-08-20Not stated in snapshot
BYJU\'S→VidyarthCompleted2025-08-20Not stated in snapshot

A discussion or rumour is not a completed transaction. An unstated value is not zero.

PEOPLE & OPPORTUNITY

The talent market

703 postings in the preceding 12 months. The full 831-posting snapshot covers 51 employers.

Expand panel +

Most advertised job titles

Copywriter21
Inside Sales Specialist16
Visual Designer14
Associate Product Manager13
Senior Copywriter12
Key Account Manager12
8 internship postings

3 tracked postings mention remote work.

The seniority mix

394 postings specify a level.

unspecified
437
manager
179
intern
81
senior
73
lead
39
entry
22

Skills employers mention

Top skills across 831 tracked postings in the available jobs snapshot.

Python
86
Sql
50
Stakeholder Management
43
Google Sheets
40
Communication
37
Data Analysis
37
Communication Skills
36
Excel
35
Java
33
Copywriting
33
ADVERTISED PAY$9.0K/ year

Median across 154 postings with pay data, expressed in USD.

Salary by seniority

manager$9.0K/ year32 postings

Advertised posting medians do not describe all employees or roles.

THE PEOPLE BUILDING THE FIELD

Founders and leaders

308 founders and chief executives across 195 companies.

Expand panel +
12 profiles

Swipe or scroll horizontally to browse.

Education networks

76 profiles with education records.

IIT Kanpur
10
BITS Pilani
10
IIT Roorkee
8
IIT Delhi
7
IIT Bombay
6
IIT Kharagpur
6
Indian School of Business
5
IIM Bangalore
4

Prior employers

24 profiles with prior-work records.

Flipkart
6
Amazon
5
Microsoft
3
Cisco
3
Google
2
McKinsey
2
Facebook
1
Uber
1

Profiles cover recorded founders and leaders; contact details remain in Radar.

UNDERSTAND THE LANDSCAPE

Creator Economy in Bengaluru: key questions

Clear definitions for making better comparisons.

What does this landscape measure?

It measures the tracked company ecosystem, recorded funding, hiring and other available evidence. It is not a market-size estimate.

Can segment counts be added together?

No. A company can belong to several segments, so segment counts and funding can overlap.

What does a missing figure mean?

A dash or unavailable panel means the current reviewed source snapshot does not support that figure.

Company ecosystem snapshot: 4 September 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.

Canonical landscape ↗
Coming soon