Radar Landscapes Creator Economy Landscape of India
Creator Economy industry in India — illustrated cover for the Creator Economy Landscape of India
Radar · Industry landscape · India

Creator Economy Landscape of India

1,714 Creator Economy companies in India, in one picture: who is hiring, who is raising money, who founded them, where they are based and which skills employers want. Updated August 2026.

1,714companies tracked
$10.3Bdisclosed funding
170hiring right now
310events · 24 months

Who leads Creator Economy in India

Shows the top Creator Economy firms in India, highlighting the 1,714 tracked companies, the 170 currently hiring, and the 205 that have disclosed funding rounds.

open roles
Hiring now
ranked by live open roles
  1. 01Newton School10last posted Aug 2026
  2. 02Bhanzu9last posted Aug 2026
  3. 03Accredian8last posted Aug 2026
  4. 04FACE Prep7last posted Aug 2026
  5. 05Pratilipi7last posted Aug 2026
  6. 06The Future University7last posted Aug 2026
  7. 07AAFT Online6last posted Aug 2026
  8. 08Mentor Match6last posted Aug 2026
170 companies hiring · 40 posted in the last 30 days
disclosed funding
Most funded
disclosed totals, all rounds
  1. 01BYJU\'S$6.1BConventional Debt · May 2023
  2. 02VerSe$1.9BConventional Debt · Feb 2024
  3. 03Vedantu$341.3MSeries F · Sep 2025
  4. 04Physics Wallah$275MSeries B · Sep 2024
  5. 05Pocket FM$212.5MSeries D · Mar 2024
  6. 06Cuemath$129.3MSeries D · Jun 2022
  7. 07Kuku FM$122.3MAngel · Mar 2026
  8. 08TutorVista$102.2MSeries D · Sep 2010
205 companies with disclosed rounds · $10.3B total
revenue
Revenue leaders
official filings first, else latest snapshot
  1. 01Physics Wallah$272MFY2025 filing
  2. 02VerSe$231.5MFY2024 filing
  3. 03Pocket FM$69.6MFY2024 filing
  4. 04Kuku FM$30.6MFY2022 filing
  5. 05Imarticus Learning$23.2MFY2025 filing
  6. 06Intellipaat$19.1MFY2021 filing
  7. 07Cuemath$17.8MFY2024 filing
  8. 08Bhanzu$13.9MFY2022 filing
111 companies with a revenue figure
headcount
Largest teams
ranked by tracked headcount
  1. 01Physics Wallah10,316tracked employees
  2. 02Pocket FM1,139tracked employees
  3. 03Vedantu1,029tracked employees
  4. 04Bhanzu973tracked employees
  5. 05VerSe808tracked employees
  6. 06Chingari598tracked employees
  7. 07Coding Club567tracked employees
  8. 08Oda Class504tracked employees
80 companies with headcount data
share of events
Share of voice
share of all tracked sector news events, 24 months
  1. 01Physics Wallah15.4%82 tracked events
  2. 02VerSe13.3%71 tracked events
  3. 03Pocket FM13.2%70 tracked events
  4. 04Vedantu7.9%42 tracked events
  5. 05Oda Class5.3%28 tracked events
  6. 06Bhanzu5.1%27 tracked events
  7. 07Kuku FM4.7%25 tracked events
  8. 08JetSynthesys4.1%22 tracked events
532 tracked events across 43 companies
web reach
Most-used apps
the sites in this sector the web visits most
  1. 01Vedantutop 5kvedantu.com
  2. 02Physics Wallahtop 5kpw.live
  3. 03Unstoptop 10kunstop.com
  4. 04Mojtop 50kmojapp.in
  5. 05UrbanProtop 50kurbanpro.com
  6. 06Cuemathtop 50kcuemath.com
  7. 07Arivihantop 50karivihan.com
  8. 08PUMPAtop 50kpumpa.in
480 companies here run a site with a measured audience · 106 of them sit inside the web’s top million
Radar

See all 1,714 Creator Economy companies in India

Filter by funding, headcount, hiring and location, and export the list.

How the Creator Economy ecosystem in India grew, 2016–2025

Displays the yearly count of new Creator Economy companies, with a peak of 271 founded in 2020 and 45 founded in 2025.

Companies founded / year
new Creator Economy companies in India
2016: 902017: 1062018: 1102019: 1592020: 2712021: 2272022: 1382023: 1442024: 1082025: 45
20162025
peak 271 in 2020
Companies raising / year
with a disclosed round that year
20162025
peak 78 in 2022
Disclosed funding / year
sum of disclosed rounds (USD)
2016: 223,627,6712017: 98,014,0862018: 576,284,9162019: 413,573,6072020: 1,969,914,9682021: 4,006,822,7072022: 1,894,887,6762023: 362,084,9932024: 330,636,4192025: 100,527,554
20162025
peak $4B in 2021

Where Creator Economy companies in India are based

Bengaluru skyline — Creator Economy hub in India
Hub 01
Bengaluru
312 Creator Economy companies
29% of the Creator Economy companies across these hubs
312companies
$9.3Bdisclosed funding
36hiring now
Photo Wikipedia · Bangalore · CC BY-SA 4.0
Delhi skyline — Creator Economy hub in India
Hub 02
Delhi
223 Creator Economy companies
20% of the Creator Economy companies across these hubs
223companies
$171.6Mdisclosed funding
22hiring now
Photo Wikipedia · Delhi · CC BY-SA 4.0
Mumbai skyline — Creator Economy hub in India
Hub 03
Mumbai
193 Creator Economy companies
18% of the Creator Economy companies across these hubs
193companies
$208.3Mdisclosed funding
25hiring now
Photo Wikipedia · Mumbai · CC BY-SA 4.0
Gurugram skyline — Creator Economy hub in India
Hub 04
Gurugram
102 Creator Economy companies
9% of the Creator Economy companies across these hubs
102companies
$124.1Mdisclosed funding
14hiring now
Photo Wikipedia · Gurgaon · CC BY-SA 4.0
Hyderabad skyline — Creator Economy hub in India
Hub 05
Hyderabad
80 Creator Economy companies
7% of the Creator Economy companies across these hubs
80companies
$44.2Mdisclosed funding
13hiring now
Photo Wikipedia · Hyderabad · CC BY-SA 4.0
Noida skyline — Creator Economy hub in India
Hub 06
Noida
64 Creator Economy companies
6% of the Creator Economy companies across these hubs
64companies
$291.6Mdisclosed funding
10hiring now
Photo Wikipedia · Noida · CC BY-SA 4.0
Chennai skyline — Creator Economy hub in India
Hub 07
Chennai
62 Creator Economy companies
6% of the Creator Economy companies across these hubs
62companies
$7.8Mdisclosed funding
9hiring now
Photo Wikipedia · Chennai · CC BY-SA 4.0
Pune skyline — Creator Economy hub in India
Hub 08
Pune
54 Creator Economy companies
5% of the Creator Economy companies across these hubs
54companies
$88.9Mdisclosed funding
7hiring now
Photo Wikipedia · Pune · CC BY-SA 4.0

The Creator Economy market map of India: what these companies actually do

Breaks down the main product types these firms build and their revenue models, noting 1,438 consumer digital firms and that subscription is the most common model (1,304).

The biggest kinds of Creator Economy company, by how many we track.

Consumer Digital — a Creator Economy sub-vertical
Sub-vertical 01
Consumer Digital
1,438 companies
1,438companies
$10.1Braised
133hiring
Edtech — a Creator Economy sub-vertical
Sub-vertical 02
Edtech
701 companies
701companies
$7.2Braised
81hiring
Online Tutoring — a Creator Economy sub-vertical
Sub-vertical 03
Online Tutoring
604 companies
604companies
$7.2Braised
70hiring
Enterprise Tech — a Creator Economy sub-vertical
Sub-vertical 04
Enterprise Tech
505 companies
505companies
$6.3Braised
76hiring
Marketplaces — a Creator Economy sub-vertical
Sub-vertical 05
Marketplaces
279 companies
279companies
$6.4Braised
23hiring
Enterprise Software — a Creator Economy sub-vertical
Sub-vertical 06
Enterprise Software
156 companies
156companies
$128.5Mraised
24hiring
SaaS — a Creator Economy sub-vertical
Sub-vertical 07
SaaS
147 companies
147companies
$54Mraised
22hiring
Continued Learning for Professionals — a Creator Economy sub-vertical
Sub-vertical 08
Continued Learning for Professionals
147 companies
147companies
$142.9Mraised
30hiring
  • Consumer Digital1,438 companies · $10.1B raised · 133 hiring
  • Edtech701 companies · $7.2B raised · 81 hiring
  • Online Tutoring604 companies · $7.2B raised · 70 hiring
  • Enterprise Tech505 companies · $6.3B raised · 76 hiring
  • Marketplaces279 companies · $6.4B raised · 23 hiring
  • Enterprise Software156 companies · $128.5M raised · 24 hiring
  • SaaS147 companies · $54M raised · 22 hiring
  • Continued Learning for Professionals147 companies · $142.9M raised · 30 hiring
  • Career Guidance147 companies · $20.6M raised · 18 hiring
  • B2C E-Commerce147 companies · $537.8M raised · 13 hiring
  • Vocational Training130 companies · $16.4M raised · 12 hiring
  • Retail Tech96 companies · $153.2M raised · 8 hiring

Monetization

How Creator Economy companies make money

How many companies earn revenue each way. Plenty use more than one model, so the counts add up to more than the sector.

Subscription1,304
Advertising494
Commission on Transaction392
E-Commerce - Service251
Fee-For-Service224
E-Commerce - Product146
Freemium52
Sponsorship48

Funding, M&A and the deals moving Creator Economy in India

Summarizes 310 corporate events over the past two years, including 79 funding rounds, 73 lawsuits, and 38 key‑person changes.

Funding 79Lawsuit 73Leadership 38Announcement 23Earnings 22IPO 14M&A 13Layoffs 11Capital 8Product 8
  • FundingSportVot secured $3.5 million in funding to grow its digital sports ecosystem and expand its reach.2026-05-01
  • IPOThe Mumbai-based start-up is preparing for an initial public offering of around ₹1,000 crore in FY27 and plans to file its draft red herring prospectus with the Securities and Exchange Board of India in the third quarter.2026-04-20
  • FundingThrough 2025, the technology investor deployed $675 million in companies such as Urban Company, PayU, Rapido, Ixigo, Wiom, Deccan AI, CodeKarma, and Arivihan.2026-03-26
  • IPOA public listing remains part of the company's long-term roadmap, with a potential IPO likely over the next few years.2026-03-24
  • FundingWith the Series A, we are looking to enter the US market.2026-03-23
  • M&Ahas acquired Whoppl, one of India’s fastest-growing creator and digital-first marketing companies.2026-03-18
  • M&Athe acquisition of EverMerge, a popular merge puzzle game from Big Fish Games, a subsidiary of Aristocrat Leisure.2026-02-05
  • FundingThe 100+ stores and supply chain upgrades around the country will be financed with the $111M increment.2025-12-24
  • FundingEnglishYaari, a platform focused on helping professionals improve their English communication skills, has raised ₹1 crore in funding at a valuation of ₹10 crore from a group of high-net-worth individual (HNI) investors based in Mumbai.2025-12-23
  • IPOAhead of a planned public listing, audiobook and storytelling platform Kuku FM, now rebranded as Kuku, has lined up four investment banks to raise up to Rs 3,000 crore, according to a Moneycontrol report.2025-12-22

Mergers and acquisitions

Deals from the last 24 months where a Creator Economy company in India was the buyer or the one bought, newest first. “Undisclosed” means the price was never published — not that the deal was worth nothing.

AcquirerTargetDeal valueStatusDate
Good Glamm GroupVidoolyundisclosedAnnounced2026-03-25
think9WhopplundisclosedAnnounced2026-03-19
BYJU\'Saakash$1BCompleted2026-03-18
upgradTalentedgeundisclosedCompleted2026-02-26
JetSynthesysEverMergeundisclosedAnnounced2026-02-13
NaAirtuneundisclosedAnnounced2025-12-18

Who is listing, hiring leaders, launching and winning work

Details notable events such as IPO filings, leadership moves, product launches, and contract wins among the sector’s companies.

IPO pipeline
8 companies listed or filing · last 24 months
Leadership moves
11 tracked people moves · last 12 months
  • Pocket FMRahul Nag · Departure — was Director – Brands, Communications and Partnerships at Pocket FMApr 2026
  • Pocket FMLalit Gangwar · Appointment → Chief Operating OfficerApr 2026
  • VerSePrasanna Prasad · Appointment → Chief Product and Technology OfficerApr 2026
  • VerSeP. R. Ramesh · Appointment → Independent DirectorApr 2026
  • VerSePR Ramesh · Appointment → Independent DirectorApr 2026
  • Kuku FMMahendra Singh Dhoni · Appointment → InvestorMar 2026
  • Kuku FMDulquer Salmaan · Appointment → Brand Ambassador for South IndiaMar 2026
  • Pocket FMVasu Sharma · Appointment → Head of AIFeb 2026
Contract wins
3 customer wins · last 24 months
Workforce actions
7 companies cutting roles · last 24 months
  • Vedantu~100 roles reported · cost reductionApr 2026
  • VerSe~350 roles reported · restructuring and AI focusDec 2025
  • BYJU\'S~500 roles reported · cost reductionSep 2025
  • Pocket FM~75 roles reported · long-term sustainabilityAug 2025
  • Kuku FM~100 roles reported · cost-cutting via AIJan 2025
  • Chingariscale undisclosedJan 2025
Regulatory & litigation
7 regulatory events · 19 tracked suits · 24 months
  • BYJU\'Sinvestigation requested — Special Fraud Investigation Office (SFIO)Apr 2026
  • BYJU\'Sfined $10,000 per day for contempt — Delaware Bankruptcy CourtNov 2025
  • BYJU\'Sordered to pay over $1.07 billion — Delaware Bankruptcy CourtNov 2025
  • BYJU\'Sfined for civil contempt — US Bankruptcy Court for the District of DelawareJul 2025
  • byju’s v GLAS TrustChallenge to acceleration of a term loan · FiledNov 2025
  • byju’s v lendersterm loan acceleration challenge · OngoingNov 2025
Earnings pulse
companies reporting results · last 24 months
13 companies reporting25 company-quarters tracked

Half of these companies grew revenue faster than +22.0%, half slower.

Who is building Creator Economy in India

Profiles 1,252 founders and CEOs across 848 firms, showing that IIT Delhi (28 alumni) and Microsoft (9 former employees) are the most frequent alma mater and prior employer.

Founders and chief executives12 of 1,252, from the best-funded companies on this page
Divya Gokulnath
Co-Founder
Divya Gokulnath

Ex-Byju’s Classes. RV College Of Engineering BTech 2007

Virendra Gupta
Co-Founder
Virendra Gupta
repeat founder

Ex-Co-Founder DailyHunt · MBM Engineering College BE, SJMSOM- IIT Bombay

Pulkit Jain
Co-Founder & Head Product
Pulkit Jain

Ex-Evalueserve. IIT Roorkee BTech 2005

Prateek Maheshwari
Co-Founder
Prateek Maheshwari

Co-Founder-PhysicsWallah, PenPencil · Ex-NightPanda, Caterpillar, Edu4All · Indian Institute of Technology (Banaras Hindu University)…

Prateek Dixit
Co-Founder
Prateek Dixit

Ex-Hike Messenger, Grofers, Flipkart · Indian Institute of Information Technology Allahabad BTech 2012

Manan Khurma
Co-Founder & CEO
Manan Khurma

Ex-Locus Education. IIT Delhi BTech 2007

Vikas Goyal
Co-Founder & CTO
Vikas Goyal

Co-Founder & CTO-Kuku · Ex-Toppr, Samsung Electronics · IIT Jodhpur BE 2014

Ranjeet Singh
Co-Founder & CEO
Ranjeet Singh
repeat founder

Venture Partner - Gemba Capital. Faculty of Management Studies - University of Delhi Master of Business Administration 2012

Aditya Kothari
Co-Founder
Aditya Kothari

Ex-Co-Founder Plixr Technologies, Bounce, heyleela, Spare Tickets. Presidency College BBM 2009

Rajan Navani
Co-Founder & CEO
Rajan Navani

Jetline Group Of Companies, ex-NASA Goddard Space Flight Center. COEP Technological University BE 1992, Purdue University MS 1995

Pulkit Agrawal
Co-Founder & CEO
Pulkit Agrawal

Ex-Co-Founder Personify. IIT Bombay BTech & MTech 2016

Deepak Salvi
Co-Founder & COO
Deepak Salvi

Ex-ZEE5 Global, FoodFood, BIGRTL · Vinayaka Mission's Research Foundation - University MBA

Where the founders studied
alma mater on record for 211 of 1,252 founders
IIT Delhi28
IIT Bombay21
IIT Kanpur18
IIT Roorkee18
BITS Pilani17
Indian School of Business15
IIT Madras10
IIM Bangalore10
Where they worked before
a previous employer on record for 48 of 1,252 founders
Microsoft9
Amazon8
Google8
Flipkart6
McKinsey5
Cisco3
Morgan Stanley2
Salesforce2
Founders flagged as repeat founders
of 1,184 founders with a profile on this page
28
carry a repeat-founder flag
  • flagged as repeat founders28
  • no repeat-founder flag1,156
Women and men among the founders
first names matched for 1,016 of 1,252 founders
16%
of matched founders are women
  • women162
  • men854
Inferred from first names, using 119 million people who state their own gender: a first name counts only where at least 20 of them share it and at least 90% of those share the same gender. The other 236 founders go in neither column.
Radar

Look up the people behind Creator Economy companies in India

Search founders, executives and operators by company, role and location.

Who funds Creator Economy in India

Reports 611 funding rounds since 2016 from 2,739 investors, with an average round size of $624 k.

Investor · most active investors since 2016RoundsLedLatest
LetsVenture3411Nov 2024
Angel List212Nov 2024
Peak XV Partners1511Feb 2026
Omidyar Network India155Jan 2024
Lightspeed Venture Partners148Jun 2025
India Quotient147Jul 2025
Wellfound145Sep 2022
Trifecta Capital143May 2023
Nexus Venture Partners138Apr 2022
Y Combinator128Jan 2023
Stage mix · rounds since 2016
Seed & Angel421
Series A–B95
Series C+ / PE57
Grants, debt & other38

The typical round is $624k — half were bigger, half smaller.

The biggest Creator Economy funding rounds in India

Highlights the largest disclosed round—VerSe’s $805 M Series J—and lists the ten biggest recent funding deals.

CompanyRoundSizeWhenBackers
VerSeSeries Jmega-round$805MApr 2022CPP Investments, Ontario Teachers' Pension Plan, Luxor Capital Group +4 more
BYJU\'SSeries Fmega-round$796MApr 2021Oryx Group, Bin Yuan, IIFL Finance +19 more
BYJU\'SSeries Fmega-round$600.7MApr 2021UBS, ADQ, Blackstone +10 more
BYJU\'SSeries Fmega-round$500.9MSep 2020Tiger Global Management, Owl Ventures, Silver Lake +9 more
BYJU\'SSeries Fmega-round$400MDec 2021Sumeru Ventures, Ams Investment Management, Master Bond +4 more
BYJU\'SSeries Fmega-round$400MOct 2018Naspers, General Atlantic, CPP Investments
VerSeSeries Imega-round$363.7MMay 2021Siguler Guff, Baillie Gifford, The Carlyle Group +16 more
BYJU\'SSeries Fmega-round$300MJan 2020Tiger Global Management, General Atlantic
BYJU\'SSeries Fmega-round$291.8MSep 2021ARK Ncore, Asmaan Ventures, IIFL Finance +12 more
BYJU\'SSeries Fmega-round$250MOct 2022Qatar Investment Authority, Owl Ventures, Tiger Global Management +12 more
Venture round sizes · 2023–2025
<$1M58
$1–10M21
$10–50M7
$50–250M3
>$250M0

89 venture rounds with a disclosed amount in the window.

Fresh cheques · last 6 months

Creator Economy jobs in India: who is hiring and what they ask for

Aggregates 1,403 job postings from 193 employers in the past year, noting Python and sales skills as top requirements and a median advertised salary of $9 k per year.

1,403postings · last 12 months
1,725postings tracked overall
193employers advertising
$9kmedian advertised salary/yr (n=264)

Demand

The Skills Employers Ask For

What Creator Economy employers in India put in their job ads. The bar is how many postings ask for it; the arrow shows whether demand grew or shrank against the year before.

  • python150
  • communication110
  • sales101
  • communication skills99
  • crm80
  • negotiation79
  • sql74
  • crm tools74
  • business development73
  • excel70
What level are these roles?
Entry41
Intern156
Senior171
Lead87
Manager307
What they pay, by level
  • Manager$9k/yr (n=46)
Most advertised titles
  • Inside Sales Specialist22
  • Copywriter21
  • Video Editor16
  • Visual Designer14
  • Business Development Executive13
  • Business Development Associate13

21 internships were advertised in the last 12 months, across 17 of these companies.

Keep going

Track Creator Economy in India beyond this page

Radar finds and filters the companies. Prism watches what is being said about them.

About this data: built from Fliar's company, founder, funding, hiring and jobs trackers, covering India. Counts are of companies we track, not of every company that exists. Updated August 2026.
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