Industry landscapes
Industry report

Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.

Exchange-rate basis

Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.

THE THE UNITED KINGDOM EDITION 2026

the United Kingdom’s
creator economy industry,
in focus.

The companies, capital and talent shaping creator economy in the United Kingdom. Find the leaders. Understand the segments. See where the activity is.

Snapshot: Funding in USD
Illustrated cover for Creator Economy Industry Landscape of the United Kingdom
GB
COMPANIES · CAPITAL · TALENT

An industry ecosystem,
measured in context.

Creator Economy illustration
MEET THE COMPANIES

Explore the United Kingdom’s creator economy leaders

24 featured companies from the funding, hiring, revenue and team-size leaderboards.

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Creator Economy company highlights in the United Kingdom, snapshot 31 August 2026
Company
Quantopayquantopay.com$164.77M—4—
Mattereummattereum.com$111.2M—19—
Career Hackercareerhacker.uk$99.92M—282—
3tone Music3tonemusic.com$50M—4—
MyTutormytutor.co.uk$45.36M—71—
SuperAwesomesuperawesome.com$37M—159—
LandVaultlandvault.io$36.5M—35—
Audooaudoo.com$31.66M3 roles30—
The Knowledge Academytheknowledgeacademy.com—4 roles1,300—
Arubaitoarubaito.io—3 roles——
Crowd Networkcrowdnetwork.co.uk—3 roles7—
Play Sports Networkplaysportsnetwork.com—3 roles195—
MyPocketSkillmypocketskill.com—2 roles3—
Synchtanksynchtank.com—2 roles11—
iNSTRUCKOinstrucko.com—2 roles49$14.37KFYFY2025 filing
Alamyalamy.com——78—
AudioBoomaudioboomplc.com——37—
Bebuzeebebuzee.com————
Busuubusuu.com——76—
Chitchat.ggchitchat.gg————
GRV Mediagrv.media——127—
Influencerinfluencer.com——26—
Novel Audionovel.audio——50—
Third Space Learningthirdspacelearning.com——229—
24 featured companies

Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗

Company discovery

Recorded evidence only
THE KEY SIGNALS

Creator Economy industry KPIs in the United Kingdom

A few useful ratios bring the size of this ecosystem into perspective.

31 August 2026
Hiring participation2.0%

21 of 1,076 tracked companies have open roles.

Funding participation14.4%

155 of 1,076 tracked companies have a recorded round.

Top 3 funding share32.7%

Share of disclosed capital received by the three largest recorded recipients.

Median disclosed round$1.04M

Midpoint of 239 rounds with a disclosed amount.

Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 32.7% of disclosed capital, while 85.6% of tracked companies have no recorded funding round.

Explore the segments →
CAPITAL & COMPANY FORMATION

How the United Kingdom creator economy has grown

Recorded company formation and disclosed funding across the complete annual series shown.

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2016 — 2025

Disclosed funding by year

Sum of recorded funding rounds · USD

the United Kingdom creator economy
$0$94.76M$189.52M$284.29M$379.05M2016: $8.94M20162017: $27.58M20172018: $38.03M20182019: $49.46M20192020: $83.34M20202021: $241.87M20212022: $173.07M20222023: $332.5M20232024: $53.81M20242025: $25.83M2025
View the numbers
Annual creator economy funding and company formation in the United Kingdom
YearFunding (USD)FoundedRaising
2016$8.94M6713
2017$27.58M6414
2018$38.03M6217
2019$49.46M9018
2020$83.34M12626
2021$241.87M13830
2022$173.07M9929
2023$332.5M7029
2024$53.81M3022
2025$25.83M1210
WHERE CAPITAL SITS

Funding concentration

Share of all disclosed company funding.

  • Quantopay14.3%
  • Mattereum9.7%
  • Career Hacker8.7%
  • Other companies67.3%

Funding by stage

278 recorded rounds since 2016

NUMBER OF ROUNDS
Seed & Angel162 58.3%
Series A–B64 23.0%
Series C+ / PE8 2.9%
Grants, debt & other44 15.8%

Recent recorded rounds

Latest recorded rounds · USD
2 rounds

Swipe or scroll horizontally to browse.

Seed03/2026
Peak $2M

Backed by Cogitent and CatcherVC and others.

Largest and notable recorded rounds

Each card is one recorded round
10 cards

Swipe or scroll horizontally to browse.

Series A08/2024
TILTtilt.app$18M

Backed by Balderton Capital and Earlybird and others.

THE BUSINESS BEHIND THE ACTIVITY

Revenue, profitability & financial strength

Annual accounts for reporting companies linked to this landscape, on like-for-like currency and reporting bases.

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GBP · millions · consolidated

Display conversions use the dated reference rates above. Where a verified rate is unavailable, figures retain their source currency. Each reporting cohort keeps its currency and accounting basis separate.

FY2025 · company accounts; aggregate reporting threshold not met · 4 reporting entities from 283 eligible matches.

Revenue in covered accounts—

Sum of reporting-entity revenue; not the United Kingdom market sales.

Net profit / loss—

Combined result for the same cohort.

Aggregate net margin—

Combined net income ÷ combined revenue.

Median company revenue—

The middle covered reporting entity.

Profitable entities—

None of 4 covered entities.

Top-five concentration—

Share of covered revenue from the five largest entities.

Annual account trend

Reported cohort totals by year; coverage is stated for every period.

Bar height shows revenue. Changes in coverage can affect totals.

Profitability has two perspectives

FY2025 · 4 reporting entities

Open the company accounts

Up to eight fixed company previews show financial amounts. Search and sort the wider company list, then continue in Radar.

4 reporting entities
Continue your financial research in Radar

Explore full company accounts and filings.

View financials in Radar ↗
THE UNITED KINGDOM · INDUSTRY COHORTS

How does creator economy compare?

Each pair uses the same year, currency and reporting basis. Cohort overlap is disclosed.

IndustryCovered / eligibleRevenue totalMedian revenueNet profit / lossAggregate marginProfitable shareOverlap

Available-account cohorts are not estimates of whole industries. Overlapping entities can occur in more than one cohort; do not add cohort totals.

Coverage, calculations & financial sources

Filed annual accounts for exact designated national identifiers. Every aggregate and peer pair uses one fiscal year, source currency and reporting basis; periods, coverage and overlap are explicit; 2026 partials are excluded.

The same up to eight reporting entities remain open across years, filters and sorts. Other company figures are available in Radar.

Source currencies and accounting bases stay separate. Missing accounts are excluded rather than treated as zero. Exact reporting periods appear on company previews. Annual totals can change with coverage and do not measure growth of a fixed company cohort.

DIGITAL FOOTPRINT

Web traffic, app reach and release cadence

How the the United Kingdom companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.

Busiest websites

23 of the 1,076 companies on this page carry a measured traffic record (2.1%); these are the largest of those, by monthly visits. The median among them is 479,922 visits.

CompanyMonthly visitsAuthorityMobile
Last.fmlast.fm37,392,8568157.2%
Ko-Fiko-fi.com23,969,6445354%
Alamyalamy.com15,977,2698550.9%
Chitchat.ggchitchat.gg8,824,1194282.9%
BitChutebitchute.com7,717,9085163.8%
Busuubusuu.com3,140,6907042.6%
OFTVof.tv2,432,8144982.1%
Ditto Musicdittomusic.com2,074,2664854.3%
Rawpixelrawpixel.com1,883,4667332%
Dreampressdreampress.ai662,6182687.2%

Visits and authority are third-party web estimates, not company-reported figures.

Most-installed apps

74 of these companies (6.9%) publish at least one Android app — 121 apps in all, carrying 132M installs between them.

Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.

App reach by segment

The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2023Q2–2026Q2).

SegmentAppsInstallsLeading appRelease trend
Continued Learning856.8MBusuu: Learn & Speak Languages 56.4M
Music Tech1135.4MRap Fame - Rap Music Studio 28.3M
Digital Publishing Platforms4021.3Mจอยลดา อาณาจักรแห่งความบันเทิง 9.9M
Social Platforms2012.5MOFTV 7.7M
Ott Video1810.4MVita Fighters 2.5M
Influencer E-Commerce37.8MGrip - Discover Your Live 6.9M
Radio Tech46.8MLast.fm 6.7M
Crowdfunding142.5MRFID for CFS 11.7K

A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.

Release cadence by quarter

New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.

2023Q2: 62023Q2: 42023Q22023Q3: 22023Q3: 132023Q32023Q4: 52023Q4: 22023Q42024Q1: 22024Q1: 62024Q12024Q2: 32024Q2: 12024Q22024Q3: 12024Q3: 42024Q32024Q4: 22024Q4: 32024Q42025Q1: 22025Q1: 62025Q12025Q2: 42025Q2: 42025Q22025Q3: 12025Q3: 82025Q32025Q4: 12025Q4: 92025Q42026Q1: 42026Q1: 222026Q1

Darker bars are new releases, lighter bars apps updated. 113 of 121 apps carry a release date. The series ends at 2026Q1, the last quarter that closed before the June 2026 reading.

INSIDE THE INDUSTRY

The the United Kingdom creator economy market map

Explore the segments behind the headline numbers.

Expand panel +

Where companies are building

Rank segments by scale, hiring or disclosed funding.

Consumer digital836
Enterprise tech400
Edtech290
Online tutoring241
Marketplaces185
Fintech182
Web 3.0165
Decentralized finance163
Blockchain in financial services152
Enterprise software136
Saas100
Vocational training90

Companies can sit in several segments. Counts and funding overlap.

SEGMENT TO EXPLORE

Consumer digital

The largest measured segment in this report snapshot.

836companies
1.9%have hiring activity

16 companies hiring · $613.87M disclosed funding

Explore in Radar

How companies make money

Common revenue models; a company can use more than one.

Subscription839
Commission on transaction349
Advertising349
E-commerce - service170
Fee-for-service124
E-commerce - product96
Freemium34
Sponsorship32
THE COMPANIES IN MOTION

Who is listing, hiring leaders, launching and winning work

Recorded corporate activity linked to companies in this landscape.

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Recent corporate headlines 10 dated reports
Funding roundsthirdspacelearning.com ↗

A Swindon-based online education platform has secured an investment of £4.4m in a round led by Maven Capital Partners.

Mergers & acquisitionscirkay.com ↗

ATC Music Group acquired the remaining majority stake in Cirkay to strengthen its digital fan engagement and music marketing capabilities.

Mergers & acquisitionssuperawesome.com ↗

London-based kid tech firm SuperAwesome announced it has acquired Los Angeles-based kids and family audio content company Starglow Media.

Funding roundsviewture.com ↗

Creator funders Viewture have raised new equity as part of a Series A round featuring funds from Bolt Ventures, Lingotto, Wealth Club, VidVest and others.

Mergers & acquisitionsbladewallet.io ↗

For Joby, one of the biggest flying taxi startups in the U.S., that involved acquiring New York-based helicopter operator Blade for $125 million.

Mergers & acquisitionsinfluencer.com ↗

Lasse Laaksonen, CEO of Boksi, said the acquisition is a big step for the Finnish startup, one that enables it to ramp up growth by tapping into key knowhow and strong connections in the creator economy in Germany.

Mergers & acquisitionslandvault.io ↗

iR acquired Landvault, a portfolio company of the first Sure Valley Ventures fund (SVV1), in July 2024.

Mergers & acquisitionsboilerroom.tv ↗

European live music giant Superstruct Entertainment has acquired music platform Boiler Room from independent ticketing company DICE.

Mergers & acquisitionslingumi.com ↗

Novakid acquires Lingumi to expand AI-based learning business for children

Leadership movesbusuu.com ↗

Chegg, Inc. (NYSE: CHGG), a global learning company, today announced that Karine Allouche will join Busuu, Chegg's language learning business, as General Manager of Language Learning, Worldwide, and Skills Integration, Europe, effective February 9, 2026.

Full recorded event mix

Top 8 categories among 35 recorded events in the 24-month window.

Leadership moves
11
Mergers & acquisitions
9
Earnings
5
Asset acquisitions
4
Funding rounds
2
Contracts
2
Company announcements
1
New products
1
2 activity cards

Swipe or scroll horizontally to browse.

Leadership moves

5 tracked people moves

Influencer ↗
Jenny Penich

Appointment Global Chief Marketing Officer

Busuu ↗
Karine Allouche

Appointment General Manager of Language Learning, Worldwide, and Skills Integration, Europe

Lickd ↗
Christopher Collins

Appointment Marketing Director

Influencer ↗
Emily Eldridge

Appointment Director of Commerce

Influencer ↗
Anastasia Evans

Appointment VP of Growth

Contract wins

2 recorded customer wins

Photogen ↗

Customer: Mary HendrixHealthcare

Blade ↗

Customer: emirates groupAviation

Mergers and acquisitions

Company-linked deal reports; status is preserved as recorded.

Acquirer → targetStatusDateValue / context
jezby ventures→Blade ↗Announced2026-04-30Not stated in snapshot
epic games→SuperAwesome ↗Announced2026-04-17Not stated in snapshot
ATC Music Group→CIRKAY ↗Announced2026-03-18Not stated in snapshot
SuperAwesome→Starglow MediaAnnounced2026-02-17Not stated in snapshot
joby→Blade ↗Announced2025-08-21$125.0M
chegg→Busuu ↗Announced2025-08-10$436.0M

A discussion or rumour is not a completed transaction. An unstated value is not zero.

PEOPLE & OPPORTUNITY

The talent market

0 postings in the preceding 12 months. The full 1-posting snapshot covers 1 employers.

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Most advertised job titles

Training Content Creator1
2 internship postings

0 tracked postings mention remote work.

THE PEOPLE BUILDING THE FIELD

Founders and leaders

512 founders and chief executives across 357 companies.

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12 profiles

Swipe or scroll horizontally to browse.

Education networks

60 profiles with education records.

Imperial College London
11
University of Oxford
10
University of Cambridge
6
University College London
5
University of Bristol
4
INSEAD
4
University of Manchester
4
University of Edinburgh
3

Prior employers

11 profiles with prior-work records.

McKinsey
3
Google
2
Microsoft
2
Morgan Stanley
1
Apple
1
Goldman Sachs
1
Facebook
1

Profiles cover recorded founders and leaders; contact details remain in Radar.

GEOGRAPHIC FOOTPRINT

Where companies are based

Company counts, hiring and disclosed funding across the recorded hubs.

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8 cards

Swipe or scroll horizontally to browse.

UNDERSTAND THE LANDSCAPE

Creator Economy in the United Kingdom: key questions

Clear definitions for making better comparisons.

What does this landscape measure?

It measures the tracked company ecosystem, recorded funding, hiring and other available evidence. It is not a market-size estimate.

Can segment counts be added together?

No. A company can belong to several segments, so segment counts and funding can overlap.

What does a missing figure mean?

A dash or unavailable panel means the current reviewed source snapshot does not support that figure.

Company ecosystem snapshot: 31 August 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.

Canonical landscape ↗
Coming soon