
Creator Economy Landscape of the United States
4,395 Creator Economy companies in the United States, in one picture: who is hiring, who is raising money, who founded them, where they are based and which skills employers want. Updated August 2026.
Who leads Creator Economy in the United States
The leaderboard lists the 4,395 tracked Creator Economy firms, highlighting which are hiring, which have disclosed funding, and which are most covered, such as Taboola and Getty Images.
- 01
Taboola12last posted Aug 2026
- 02
TikTok11last posted Jun 2026
- 03
Crazy Maple Studio10last posted May 2026
- 04
Breeze Unlimited10last posted May 2026
- 05
Whatnot10last posted Jun 2026
- 06
Arena Club8last posted Jun 2026
- 07YouTube8last posted Jul 2026
- 08
Influur8last posted Jun 2026
- 01X$9.2BPost IPO · Mar 2025
- 02Getty Images$2.6BGrant (prize money) · Nov 2023
- 03
VIPKid$975.5MSeries E · Oct 2019
- 04
Whatnot$974.5MSeries F · Oct 2025
- 05
Roblox$918.2MSeries H · Jan 2021
- 06
Create Music Group$615MPE · Mar 2026
- 07
Kajabi$550MSeries A · May 2021
- 08
Yuga Labs$450MSeed · Mar 2022
- 01
Roblox$1.4BFY2026 filing
- 02
Taboola$466.4MFY2025 filing
- 03
WEBTOON$320.9MFY2024 filing
- 04
Shutterstock$199.2MFY2026 filing
- 05
Varsity Tutors$48.7MFY2026 filing
- 06
Gumroad$20.7Msnapshot Dec 2023
- 07
IZEA$6.6MFY2024 filing
- 08
Libsyn$6.5MFY2020 filing
- 01
Shutterstock1,274tracked employees
- 02
Roblox947tracked employees
- 03
OpenSea857tracked employees
- 04
DistroKid720tracked employees
- 05
Juni Learning632tracked employees
- 06
Whatnot454tracked employees
- 07
Varsity Tutors405tracked employees
- 08
LTK389tracked employees
- 01
TikTok47.6%920 tracked events
- 02
Roblox10.5%202 tracked events
- 03YouTube7.6%147 tracked events
- 04
Taboola2.2%43 tracked events
- 05
Fractal2.2%42 tracked events
- 06
Amesite1.9%37 tracked events
- 07
WEBTOON1.7%32 tracked events
- 08
Wave1.6%30 tracked events
- 01
Robloxtop 1kroblox.com
- 02
TikToktop 1ktiktok.com
- 03Xtop 1kx.com
- 04
Archive of Our Owntop 1karchiveofourown.org
- 05YouTubetop 1kyoutube.com
- 06
SpanishDicttop 5kspanishdict.com
- 07
Shutterstocktop 5kshutterstock.com
- 08
Twitchtop 5ktwitch.tv
See all 4,395 Creator Economy companies in the United States
Filter by funding, headcount, hiring and location, and export the list.
How the Creator Economy ecosystem in the United States grew, 2016–2025
The chart shows annual company formation counts, peaking at 542 new firms in 2021 and dropping to 43 in 2025.
Where Creator Economy companies in the United States are based
The hub table ranks cities by the number of Creator Economy companies, with New York City leading at 515 firms followed by San Francisco and Los Angeles.








The Creator Economy market map of the United States: what these companies actually do
The market map breaks down product sub‑categories and revenue models, showing consumer digital as the largest segment and subscription as the most common revenue type.
The biggest kinds of Creator Economy company, by how many we track.








- Consumer Digital3,483 companies · $24.4B raised · 122 hiring
- Enterprise Tech1,415 companies · $16.7B raised · 84 hiring
- Edtech847 companies · $3.6B raised · 39 hiring
- Marketplaces764 companies · $6B raised · 35 hiring
- Online Tutoring741 companies · $2.7B raised · 31 hiring
- B2C E-Commerce736 companies · $1.5B raised · 18 hiring
- Fintech677 companies · $4.6B raised · 14 hiring
- Web 3.0617 companies · $3.8B raised · 12 hiring
- Decentralized Finance613 companies · $3.8B raised · 12 hiring
- Blockchain in Financial Services581 companies · $2.6B raised · 11 hiring
- SaaS464 companies · $2.4B raised · 29 hiring
- Enterprise Software434 companies · $2.9B raised · 25 hiring
Monetization
How Creator Economy companies make money
How many companies earn revenue each way. Plenty use more than one model, so the counts add up to more than the sector.
Funding, M&A and the deals moving Creator Economy in the United States
This section records 1,183 corporate events over the past two years, including lawsuits, key‑person changes, mergers and acquisitions, new products, and earnings releases.
- M&AL.A.-based start-up Fixated has acquired creator media company Studio71, combining their respective talent representation, production, distribution, monetization capabilities and more under one roof.2026-04-21
- FundingTikTok, owned by ByteDance, has confirmed plans to invest €1bn in constructing its first data centre in Finland.2026-04-15
- M&AFulcrum Inc has acquired Megaphone, in a move aimed at strengthening its product and design capabilities as it scales its AI-driven platform for insurance agencies and brokers.2026-04-13
- M&ALast year, he acquired the tech podcast network Turpentine.2026-04-03
- M&AAccording to a press release, the deal is valued at “over $23 million.”2026-03-31
- IPOartificial intelligence (AI) analytics firm Fractal debuted on public markets in February at about $1.6 billion, a markdown from its earlier private valuation of around $2.4 billion.2026-03-30
- FundingChinese robotics company ROBOTERA raised RMB 1 billion (about $145 million) in a new funding round, pushing its valuation above RMB 10 billion. The round included major investors such as Gaocheng Capital, Singtel Innov8, Woori Venture Partners, and CICC Porsche Fund. Existing backers, including CDH Venture and Growth Capital, and Tsinghua Holding Tiancheng Asset Management, also increased their investments.2026-03-27
- FundingGlobalComix raises $13M in Series A funding for digital comics platform2026-03-23
- FundingProparco, Swedfund, and British International Investment jointly invested €50 million in Hummingbirds, a French developer of nature-based solutions.2026-03-06
- FundingNow it has replenished its budget for further deals via a $450m round of equity and debt capital.2026-03-05
Mergers and acquisitions
Deals from the last 24 months where a Creator Economy company in the United States was the buyer or the one bought, newest first. “Undisclosed” means the price was never published — not that the deal was worth nothing.
| Acquirer | Target | Deal value | Status | Date |
|---|---|---|---|---|
| undisclosed | Rumored | 2026-08-29 | ||
| undisclosed | Rumored | 2026-08-29 | ||
| undisclosed | Announced | 2026-06-26 | ||
| undisclosed | Announced | 2026-04-21 | ||
| undisclosed | Announced | 2026-04-16 | ||
| undisclosed | Completed | 2026-04-13 |
Who is listing, hiring leaders, launching and winning work
Detailed event entries cover IPO filings, leadership moves, product launches, and contract wins for companies in the sector.
CodingalPraveen Kumar · Appointment → Vice President of OperationsMay 2026
RobloxSunil Rao · Appointment → Managing DirectorApr 2026
TikTokRema Vasan · Appointment → Head of North America business marketingApr 2026
RobloxJoost Hagesteijn · Appointment → General Manager for EuropeApr 2026
WEBTOONYuki Chae · Promotion → Chief Product OfficerApr 2026
WEBTOONTeo Taeyeong Jang · Appointment → Head of AIApr 2026
WEBTOONLeah Goeun Yeon · Appointment → Chief Business OfficerApr 2026
TikTokKhartoon Weiss · Departure — was Head of TikTok’s global brands and agency business for North AmericaApr 2026
VocusPureApr 2026
ShutterstockAI Video Generator (AI Video Generator)Apr 2026
TikTokLogo Takeover (Ad format)Apr 2026
CreatorIQCreator Partnership API integration (API integration)Mar 2026
TikTokPrime Time (Advertising Format)Mar 2026
FractalLLM Studio (Enterprise AI platform)Mar 2026
Fractalnew intelligent agents within Flyfish.ai (Revenue acceleration platform)Mar 2026
AmesiteNurseMagic™ EMR (EMR)Dec 2025
TikTokscale undisclosed · AI automationMar 2026
LTKscale undisclosed · business refocusFeb 2026
Wondery~100 roles reported · cost reductionAug 2025
Twitch~500 roles reported · cost reductionJul 2025
Kryptos & Kiddies~15% of workforce reported · government downsizingMay 2025
DistroKid~37 roles reportedDec 2024
TikTok — Australian GovernmentApr 2026
Robloxinvestigated for CSAM reporting deficiencies — Senate Judiciary CommitteeApr 2026
TikTokinvestigated for CSAM reporting deficiencies — Senate Judiciary CommitteeApr 2026
TikTokseeking approval — Brazil\'s central bankMar 2026
- as you sow v secShareholder proposal regulationMar 2026
- Minnesota AG Keith Ellison v tiktokconsumer-protection and money-transmission laws violation · OngoingMar 2026
Half of these companies grew revenue faster than +18.8%, half slower.
Who is building Creator Economy in the United States
The founders overview profiles 1,945 founders and CEOs, noting frequent alma maters like Stanford and common prior employers such as Google.
Whatnot, ex-Goat Sneaker Marketplace, ex-Flight Club, Y Combinator, 2020
Founder Baszucki Group, The Paley Center for Media, ex-Founder Baszucki and Associates, Founder Knowledge Revolution. Stanford University BS
Ex-Founder Edit Builder. UCLA BS 2010
Ex-Foremost Trading, Binary Trading, OTC Innovations, Centrocom. Biola University BS 1999
Co-Founder gem.xyz, Signy Advanced Technologies. Indian Institute of Technology, Delhi BTech 2021
Y Combinator, ex-Startx, ex-Google, Stanford University, 2006
Outbrain, ex-Listory, ex-Hopstop Com, Holon Institute of Technology, 2000
Ex-Founder NastyGoat, Bonanza Capital. University of San Diego BSc 2006, Southern Methodist University MBA 2011
Utah Tech University, ex-Ciger Asset Management, ex-Ccc Information Services, Stanford University, 2005
- flagged as repeat founders43
- no repeat-founder flag1,667
- women315
- men1,435
Look up the people behind Creator Economy companies in the United States
Search founders, executives and operators by company, role and location.
Who funds Creator Economy in the United States
Investor data shows 1,186 funding rounds since 2016 from 2,120 investors, with a typical round size of $3 million.
| Investor · most active investors since 2016 | Rounds | Led | Latest |
|---|---|---|---|
| Y Combinator | 61 | 31 | Jun 2025 |
| Techstars | 28 | 20 | Mar 2024 |
| Andreessen Horowitz | 27 | 14 | Feb 2025 |
| Animoca Brands | 21 | 8 | Apr 2024 |
| Greycroft | 13 | 5 | Dec 2024 |
| SV Angel | 13 | 2 | Aug 2022 |
| Lightspeed Venture Partners | 12 | 5 | Dec 2024 |
| Union Square Ventures | 11 | 7 | Sep 2024 |
| Coinbase | 11 | 2 | Dec 2022 |
| Seven Seven Six | 10 | 6 | Dec 2024 |
The typical round is $3M — half were bigger, half smaller.
The biggest Creator Economy funding rounds in the United States
Notable funding highlights include Kajabi’s $550 million Series A round and nine other large disclosed rounds.
| Company | Round | Size | When | Backers |
|---|---|---|---|---|
| Series Amega-round | $550M | May 2021 | Tiger Global Management, insightsoftware, TPG +4 more | |
| Series Hmega-round | $520M | Jan 2021 | Altimeter Capital, Dragoneer Investment Group, Santa Barbara +1 more | |
| Series Dmega-round | $500M | Jun 2018 | Coatue, Tencent, Yunfeng Capital +1 more | |
| Seedmega-round | $450M | Mar 2022 | Andreessen Horowitz, Animoca Brands, The Sandbox +6 more | |
| X | Series Gmega-round | $400M | Sep 2011 | DST Global, Lowercase Capital, T. Rowe Price |
| X | Angelmega-round | $300M | Dec 2011 | Bin Talal |
| Series Bmega-round | $300M | Nov 2021 | SoftBank Vision Fund | |
| Series Cmega-round | $300M | Jan 2022 | Paradigm, Coatue | |
| Series Emega-round | $265M | Dec 2024 | Greycroft, avra, DST Global +6 more | |
| Series Dmega-round | $260M | Jul 2022 | DST Global, CapitalG, Andreessen Horowitz +2 more |
158 venture rounds with a disclosed amount in the window.
Seed$12.7MMay 2026
Angel$10MApr 2026
PE$450MMar 2026
Series B$15.6MMar 2026
Series B$13MMar 2026
Series A$10.3MMar 2026
Seed$3.8MMar 2026
Conventional DebtundisclosedMar 2026
Creator Economy jobs in the United States: who is hiring and what they ask for
Job listings reveal 9,015 postings from 324 employers in the last year, with top skills in python, sql, ai, react, and typescript and a median salary of $115 k.
Demand
The Skills Employers Ask For
What Creator Economy employers in the United States put in their job ads. The bar is how many postings ask for it; the arrow shows whether demand grew or shrank against the year before.
- python202▲
- sql146▲
- ai108▲
- react83▲
- typescript78▲
- webcam77▼
- video conferencing software74▼
- computer73▲
- excel64▲
- aws64▲
- Manager$116k/yr (n=215)
- Senior$147k/yr (n=95)
- Lead$166k/yr (n=41)
- 656
- 635
- 629
- 521
- 236
- 212
51 Creator Economy-relevant internships in India were advertised over the same 12 months.
Track Creator Economy in the United States beyond this page
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