Industry landscapes
Industry report

Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.

Exchange-rate basis

Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.

THE THE UNITED STATES EDITION 2026

the United States’s
home and furniture e-commerce industry,
in focus.

The companies, capital and talent shaping home and furniture e-commerce in the United States. Find the leaders. Understand the segments. See where the activity is.

Snapshot: Funding in USD
Illustrated cover for Home and Furniture E-commerce Industry Landscape of the United States
US
COMPANIES · CAPITAL · TALENT

An industry ecosystem,
measured in context.

Home and Furniture E-commerce illustration
MEET THE COMPANIES

Explore the United States’s home and furniture e-commerce leaders

24 featured companies from the funding, hiring, revenue and team-size leaderboards.

Expand panel +
Home and Furniture E-commerce company highlights in the United States, snapshot 30 August 2026
Company
Wayfairwayfair.com$668.2M14,400$12.46BFYFY2025 filing
Caspercasper.com$339.7M471$497MFYFY2020 filing
Eight Sleepeightsleep.com$324.44M9 roles61
Material Bankmaterialbank.com$303.64M400
One Kings Laneonekingslane.com$225M341
1stdibs1stdibs.com$196.8M246$89.62MFYFY2025 filing
Bed Bath & Beyondbedbathandbeyond.com$186.05M830
Hoverhover.to$147.5M280
Emser Tileemser.com10 roles1,010
City Furniturecityfurniture.com9 roles1,100
Framebridgeframebridge.com9 roles444
Undisclosedthisisundisclosed.com9 roles
Bedrosians Tile & Stonebedrosians.com8 roles454
BlueLinx Corporationbluelinxco.com8 roles196$2.95BFYFY2024 filing
Boll & Branchbollandbranch.com8 roles131
Chairishchairish.com48
Country Doorcountrydoor.com
Featherlivefeather.com141
Ferguson Enterprisesferguson.com29,538$29.73BFYFY2023 filing
Keecokeecohome.com1,872
Lively Rootlivelyroot.com13Financial figure available in RadarView in Radar
Living Spaceslivingspaces.com2,248
Moenmoen.com2,493
Overstockoverstock.com830Financial figure available in RadarView in Radar
24 featured companies

Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗

Startup discovery

Recorded classifications only
THE KEY SIGNALS

Home and Furniture E-commerce industry KPIs in the United States

A few useful ratios bring the size of this ecosystem into perspective.

30 August 2026
Hiring participation4.2%

84 of 1,989 tracked companies have open roles.

Funding participation11.6%

231 of 1,989 tracked companies have a recorded round.

Top 3 funding share27.5%

Share of disclosed capital received by the three largest recorded recipients.

Median disclosed round$3M

Midpoint of 290 rounds with a disclosed amount.

Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 27.5% of disclosed capital, while 88.4% of tracked companies have no recorded funding round.

Explore the segments →
CAPITAL & COMPANY FORMATION

How the United States home and furniture e-commerce has grown

Recorded company formation and disclosed funding across the complete annual series shown.

Expand panel +
2016 — 2025

Disclosed funding by year

Sum of recorded funding rounds · USD

the United States home and furniture e-commerce
$0$185.02M$370.05M$555.07M$740.1M2016: $102.87M20162017: $649.21M20172018: $246.76M20182019: $576.22M20192020: $383.79M20202021: $417.8M20212022: $539.75M20222023: $224.46M20232024: $89.81M20242025: $137.5M2025
View the numbers
Annual home and furniture e-commerce funding and company formation in the United States
YearFunding (USD)FoundedRaising
2016$102.87M9730
2017$649.21M12332
2018$246.76M13940
2019$576.22M12045
2020$383.79M14726
2021$417.8M14727
2022$539.75M10527
2023$224.46M6917
2024$89.81M4120
2025$137.5M47
WHERE CAPITAL SITS

Funding concentration

Share of all disclosed company funding.

  • Wayfair13.8%
  • Casper7.0%
  • Eight Sleep6.7%
  • Other companies72.5%

Funding by stage

356 recorded rounds since 2016

NUMBER OF ROUNDS
Seed & Angel152 42.7%
Series A–B132 37.1%
Series C+ / PE25 7.0%
Grants, debt & other47 13.2%

Recent recorded rounds

Latest recorded rounds · USD
3 rounds

Swipe or scroll horizontally to browse.

Series A04/2026
Collov $23M

Backed by Mindworks Capital and Taihill Venture and others.

Largest and notable recorded rounds

Each card is one recorded round
10 cards

Swipe or scroll horizontally to browse.

Series D03/2019
Caspercasper.com$100M

Backed by Prairie Management Group and New Enterprise Associates and others.

THE BUSINESS BEHIND THE ACTIVITY

Revenue, profitability & financial strength

Annual accounts for reporting companies linked to this landscape, on like-for-like currency and reporting bases.

Expand panel +
USD · millions · consolidated

Display conversions use the dated reference rates above. Where a verified rate is unavailable, figures retain their source currency. Each reporting cohort keeps its currency and accounting basis separate.

FY2025 · company accounts; aggregate reporting threshold not met · 2 reporting entities from 6 eligible matches.

Revenue in covered accounts

Sum of reporting-entity revenue; not the United States market sales.

Net profit / loss

Combined result for the same cohort.

Aggregate net margin

Combined net income ÷ combined revenue.

Median company revenue

The middle covered reporting entity.

Profitable entities

None of 2 covered entities.

Top-five concentration

Share of covered revenue from the five largest entities.

Annual account trend

Reported cohort totals by year; coverage is stated for every period.

Bar height shows revenue. Changes in coverage can affect totals.

Profitability has two perspectives

FY2025 · 2 reporting entities

Open the company accounts

Up to eight fixed company previews show financial amounts. Search and sort the wider company list, then continue in Radar.

2 reporting entities
Continue your financial research in Radar

Explore full company accounts and filings.

View financials in Radar ↗
THE UNITED STATES · INDUSTRY COHORTS

How does home and furniture e-commerce compare?

Each pair uses the same year, currency and reporting basis. Cohort overlap is disclosed.

IndustryCovered / eligibleRevenue totalMedian revenueNet profit / lossAggregate marginProfitable shareOverlap

Available-account cohorts are not estimates of whole industries. Overlapping entities can occur in more than one cohort; do not add cohort totals.

Coverage, calculations & financial sources

Filed annual accounts for exact designated national identifiers. Every aggregate and peer pair uses one fiscal year, source currency and reporting basis; periods, coverage and overlap are explicit; 2026 partials are excluded.

The same up to eight reporting entities remain open across years, filters and sorts. Other company figures are available in Radar.

Source currencies and accounting bases stay separate. Missing accounts are excluded rather than treated as zero. Exact reporting periods appear on company previews. Annual totals can change with coverage and do not measure growth of a fixed company cohort.

DIGITAL FOOTPRINT

Web traffic, app reach and release cadence

How the the United States companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.

Busiest websites

77 of the 1,989 companies on this page carry a measured traffic record (3.9%); these are the largest of those, by monthly visits. The median among them is 288,595 visits.

CompanyMonthly visitsAuthorityMobile
Wayfairwayfair.com75,811,1897872.8%
Bed Bath & Beyondbedbathandbeyond.com13,611,0486975.2%
1stdibs1stdibs.com5,174,8926467.8%
Overstockoverstock.com4,371,4446271.4%
Perigoldperigold.com3,682,4134974%
Living Spaceslivingspaces.com3,622,0176070.4%
Food52food52.com3,417,6207575.7%
Spoonflowerspoonflower.com1,991,4525762.3%
Homaryhomary.com1,982,3485665.8%
Eight Sleepeightsleep.com1,952,5247084.2%

Visits and authority are third-party web estimates, not company-reported figures.

Most-installed apps

74 of these companies (3.7%) publish at least one Android app — 88 apps in all, carrying 69.9M installs between them.

Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.

App reach by segment

The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2023Q2–2025Q3).

SegmentAppsInstallsLeading appRelease trend
Online Home Improvements5269MWayfair - Shop All Things Home 40.4M
Construction Tech2112.9MHomestyler - Home Design Game 11.7M
Smart Homes62.2MHatch Sleep 1.2M
Home Furnishing Products132.2Menbrighten 459.2K
Building Materials71.1MSchlage Home 961.7K
Security & Surveillance Technology31MAllegion ENGAGE 60.1K
Home Improvements19822.6KiScape: Landscape Design App 597.4K
Augmented Reality4624.6KBristles AI: Paint & Design 18.2K

A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.

Release cadence by quarter

New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.

2022Q4: 22022Q4: 02022Q42023Q2: 22023Q2: 12023Q22023Q3: 22023Q3: 02023Q32023Q4: 22023Q4: 02023Q42024Q1: 32024Q1: 12024Q12024Q2: 32024Q2: 12024Q22024Q3: 22024Q3: 22024Q32024Q4: 22024Q4: 42024Q42025Q1: 32025Q1: 32025Q12025Q2: 32025Q2: 112025Q22025Q3: 42025Q3: 82025Q3

Darker bars are new releases, lighter bars apps updated. 87 of 88 apps carry a release date. The series ends at 2025Q3, the last quarter that closed before the June 2026 reading.

INSIDE THE INDUSTRY

The the United States home and furniture e-commerce market map

Explore the segments behind the headline numbers.

Expand panel +

Where companies are building

Rank segments by scale, hiring or disclosed funding.

Consumer digital1,817
B2c e-commerce1,772
Internet first brands991
Enterprise tech238
Marketplaces151
Customized products e-commerce86
Handicraft e-commerce81
Online home improvement services56
Sustainable ecommerce55
Inc 500052
Home improvement services49
Enterprise software47

Companies can sit in several segments. Counts and funding overlap.

SEGMENT TO EXPLORE

Consumer digital

The largest measured segment in this report snapshot.

1817companies
4.1%have hiring activity

75 companies hiring · $4.06B disclosed funding

Explore in Radar

How companies make money

Common revenue models; a company can use more than one.

E-commerce - product1,777
Physical commerce344
E-commerce - service245
Subscription147
Commission on transaction135
Advertising118
Fee-for-service57
Sponsorship15
THE COMPANIES IN MOTION

Who is listing, hiring leaders, launching and winning work

Recorded corporate activity linked to companies in this landscape.

Expand panel +
Recent corporate headlines 8 dated reports
Mergers & acquisitionsbedbathandbeyond.com ↗

Bed Bath & Beyond, Inc. in April announced an agreement to acquire The Container Store.

Mergers & acquisitionshelloryse.com ↗

The transaction marks the next step in RYSE’s development as part of a broader European platform focused on the built environment.

Mergers & acquisitionswalkeredison.com ↗

Twin Star Home, a leader in indoor and outdoor home furnishings and a portfolio company of Z Capital Group ("ZCG"), today announced the acquisition of Walker Edison, a renowned innovator in ready-to-assemble furniture.

Mergers & acquisitionsgoldcandlemiami.com ↗

Fokus Mining Corporation ... and Gold Candle Ltd. entered into a definitive arrangement agreement dated February 11, 2026 ... Gold Candle will acquire all of the issued and outstanding common shares ... implies an equity value for Fokus of $65 million.

Mergers & acquisitionschairish.com ↗

FitzWalter has also criticised ATG’s $100m acquisition of US marketplace Chairish

Buybackferguson.com ↗

Share repurchases of $236 million during the quarter; and new $2 billion share repurchase program authorization.

Earningswayfair.com ↗

Wayfair recorded net revenue of $2.93bn in the first quarter of 2026, a year-on-year (YoY) increase of 7.4%, for the period ended 31 March 2026.

Full recorded event mix

Top 10 categories among 416 recorded events in the 24-month window.

Earnings
116
Company announcements
88
Leadership moves
59
Mergers & acquisitions
51
Asset acquisitions
28
Funding rounds
26
New products
13
Layoffs
7
Lawsuit
6
Buyback
6
6 activity cards

Swipe or scroll horizontally to browse.

Leadership moves

26 tracked people moves

Kyla Robinson

Appointment Chief Technology Transformation Officer

Rest. ↗
Darran Arnott

Appointment general manager, digital

Rest. ↗
Sonia Bluzmanis

Appointment head of strategic, partnerships, investments

Amy Sullivan MURRAY

Promotion President

Brian LaRose

Appointment Chief Financial Officer

Abdoulaye DABO

Appointment Senior Partnership and Strategy Manager

Paul Loveridge

Appointment Executive Vice President

Rumpl ↗
James Atkin

Appointment Vice President of Global Brand

Product launches

Products, platforms and features in the recorded window

National Mobile Registry (NMR) platform

Platform

eSIM platform

Platform

Product Information Management platform updated to Akeneo’s platform

PIM platform

Model Context Protocol backend integration

Open‑source AI protocol

national franchise system

Franchise

Franchising Program

Franchise

Feather ↗
Car Insurance

Auto insurance

Contract wins

4 recorded customer wins

Build.com ↗

Customer: moenRetail/Distribution

IDN ↗

Customer: ABLOY USASecurity solutions

Build.com ↗

Customer: Black and Decker’s Home Improvement Group, Price Pfister and Bach Plumbing ProductsE-commerce

Customer: BuyBuy BabyRetail

Workforce actions

3 companies with reported reductions

Food52 ↗

Scale not stated rolesbusiness downturn

Wayfair ↗

215 roleswarehouse closure due to logistics optimization

2,800 rolescost reduction

Litigation

6 tracked suits

Company
bed bath & beyond v orient overseas container line

Shipping Act violations and contract breachRegulatory · Verdict

Company
bed bath & beyond v yang ming marine transport

Contract breaches leading to $7.8 million in claimsCivil ·

Earnings pulse

Reported company results in the recorded window.

6companies
118period observations
5.0%median reported growth

Median across 100 reported growth observations; companies may contribute multiple periods.

Mergers and acquisitions

Company-linked deal reports; status is preserved as recorded.

Acquirer → targetStatusDateValue / context
Bed Bath & Beyondthe container storeAnnounced2026-04-24Not stated in snapshot
Bed Bath & BeyondF9 Brands, Inc.Announced2026-04-09$150.0M
Bed Bath & BeyondF9 Brands Inc.Pending2026-04-08$150.0M
Bed Bath & Beyondparent companyAnnounced2026-04-08Not stated in snapshot
Consultancy.eu XPartnersRYSE ↗Announced2026-04-07Not stated in snapshot
Bed Bath & Beyondcloset worksAnnounced2026-04-05Not stated in snapshot

A discussion or rumour is not a completed transaction. An unstated value is not zero.

PEOPLE & OPPORTUNITY

The talent market

3,620 postings in the preceding 12 months. The full 4,645-posting snapshot covers 128 employers.

Expand panel +

Most advertised job titles

Sales Associate46
Field Service Representative35
Warehouse Associate32
Kitchen Sales And Design Specialist29
Warehouse Associate Entry Level22
Planner / Scheduler22
2 internship postings

59 tracked postings mention remote work.

The seniority mix

943 postings specify a level.

unspecified
3,702
manager
533
senior
223
entry
108
lead
59
intern
20

Skills employers mention

Top skills across 4,645 tracked postings in the available jobs snapshot.

Python
81
Salesforce
63
Typescript
53
Excel
51
Sql
45
Digital Tools
38
Rbt
36
Pmt
36
Cpi
34
Ieps
33
ADVERTISED PAY$58.2K/ year

Median across 410 postings with pay data, expressed in USD.

Salary by seniority

manager$80.0K/ year71 postings

Advertised posting medians do not describe all employees or roles.

THE PEOPLE BUILDING THE FIELD

Founders and leaders

765 founders and chief executives across 671 companies.

Expand panel +
12 profiles

Swipe or scroll horizontally to browse.

Education networks

96 profiles with education records.

Stanford University
14
Harvard University
14
Harvard Business School
12
University of California (Berkeley)
8
Cornell University
7
Columbia University
6
Duke University
6
Massachusetts Institute of Technology
5

Prior employers

21 profiles with prior-work records.

Google
4
Morgan Stanley
3
McKinsey
2
Intel
2
eBay
2
Amazon
2
Microsoft
1
Facebook
1

Profiles cover recorded founders and leaders; contact details remain in Radar.

DEMAND, SUPPLY & PLACE

Where demand signals run ahead of mapped supply — the United States

Compare demand signals in the United States’s newsflow with the home and furniture e-commerce categories mapped to each signal.

Expand panel +
HOW TO READ THE GAP

Signal percentile − supply percentile = gap in percentile points. Positive gaps highlight questions to investigate. A high signal can reflect spending pressure or access friction, as well as potential demand.

The comparison is relative to the signal families on this page. A supply percentile of zero means the lowest relative reading, not zero companies. It is a prioritisation clue, not measured market size or unmet demand.

COMPARISON PERIOD2025-07-01 to 2026-07-01Against 2024-07-01 to 2025-07-01Explore the signals ↓

The opportunity, in one view

Signal and mapped-supply percentiles, their gap, and change in the signal’s article share.

Swipe horizontally to compare all columns →

11 the United States demand signals compared with mapped home and furniture e-commerce supply
Signal familySignal percentileSupply percentileRelative gapGap (points)Signal share vs prior year
Layoffs & income shocks ↗Spending Pressure85.025.0+60.0+57.7%
Highways & expressways ↗Connectivity Build-Out45.00.0+45.0+23.5%
Tourism footfall ↗Demand Driver55.012.5+42.5+35.3%
Consumer grievances & trust ↗Trust Friction75.037.5+37.5+92.6%
Inflation & spending pressure ↗Spending Pressure55.056.2-1.2+18.9%
Rail & metro connectivity ↗Connectivity Build-Out35.056.2-21.2+36.8%
E-commerce & quick delivery ↗Channel Shift55.081.2-26.2+67.2%
Housing & urban expansion ↗Demand Driver55.0100.0-45.0+49.2%
Industrial parks & warehousing ↗Investment Build-Out35.081.2-46.2+28.1%
Airports & air links ↗Connectivity Build-Out15.0No matching category+23.9%
Congestion & traffic friction ↗Access Friction40.0No matching category+2.5%

Showing all 11 signals. Select a family for its history and mapped categories.

Where the signals are loudest

All 12 city readings for these demand families in the comparison geography. the United States is highlighted.

Mentions per 10,000 articles

Each city’s reading is a share of its own coverage.

Maryland186.9

Congestion & traffic friction · Layoffs & income shocks · Highways & expressways

Tennessee142.4

Inflation & spending pressure · Layoffs & income shocks · Congestion & traffic friction

Connecticut141.7

Congestion & traffic friction · Layoffs & income shocks · Consumer grievances & trust

Colorado126.2

Congestion & traffic friction · Highways & expressways · Layoffs & income shocks

Oregon119.4

Congestion & traffic friction · Layoffs & income shocks · Inflation & spending pressure

Arizona119.0

Inflation & spending pressure · Layoffs & income shocks · Congestion & traffic friction

Nebraska117.9

Congestion & traffic friction · Highways & expressways · Layoffs & income shocks

Delaware111.4

Congestion & traffic friction · Highways & expressways · Layoffs & income shocks

Arkansas111.2

Layoffs & income shocks · Congestion & traffic friction · Inflation & spending pressure

Wisconsin109.6

Congestion & traffic friction · Highways & expressways · Housing & urban expansion

Indiana105.4

Congestion & traffic friction · Layoffs & income shocks · Highways & expressways

North Carolina103.1

Congestion & traffic friction · Layoffs & income shocks · Inflation & spending pressure

Inside the leading signals

Open any signal for its quarterly history
SPENDING PRESSURELayoffs & income shocks+60.0percentile-point gap
THE OPERATING HYPOTHESIS

Layoff cycles can pull discretionary spend back toward value offerings.

24.69mentions per 10,000 articles+57.7%share change vs prior year

Mapped home and furniture e-commerce categories

  • Internet First Brands991
  • Marketplaces151

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

091827362024Q3: 152024Q32024Q4: 142024Q42025Q1: 132025Q12025Q2: 192025Q22025Q3: 242025Q32025Q4: 312025Q42026Q1: 192026Q12026Q2: 242026Q2
View quarterly signal counts
Layoffs & income shocks in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q3269215.79
2024Q4265714.98
2025Q1345713.81
2025Q2305519.17
2025Q3668724.54
2025Q4376131.16
2026Q1284319.69
2026Q2188524.49

Where this signal concentrates in the comparison geography

Tennessee44.9 / 10,000
Arkansas41.1 / 10,000
Iowa26.8 / 10,000
CONNECTIVITY BUILD-OUTHighways & expressways+45.0percentile-point gap
THE OPERATING HYPOTHESIS

Corridor build-out can collapse travel time, widening every catchment.

6.8mentions per 10,000 articles+23.5%share change vs prior year

Mapped home and furniture e-commerce categories

  • Marketplaces151

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

024792024Q3: 62024Q32024Q4: 62024Q42025Q1: 42025Q12025Q2: 52025Q22025Q3: 72025Q32025Q4: 52025Q42026Q1: 62026Q12026Q2: 72026Q2
View quarterly signal counts
Highways & expressways in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q310876.38
2024Q410716.04
2025Q110904.36
2025Q29235.79
2025Q319857.28
2025Q46315.23
2026Q19656.68
2026Q25977.76

Where this signal concentrates in the comparison geography

Nebraska31.2 / 10,000
Delaware16.1 / 10,000
Colorado15.9 / 10,000
DEMAND DRIVERTourism footfall+42.5percentile-point gap
THE OPERATING HYPOTHESIS

Visitor flows can convert into discretionary spend where they land.

6.68mentions per 10,000 articles+35.3%share change vs prior year

Mapped home and furniture e-commerce categories

  • Internet First Brands991
  • Handicraft E-Commerce81

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

0257102024Q3: 52024Q32024Q4: 42024Q42025Q1: 32025Q12025Q2: 62025Q22025Q3: 62025Q32025Q4: 72025Q42026Q1: 52026Q12026Q2: 82026Q2
View quarterly signal counts
Tourism footfall in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q38895.22
2024Q48844.98
2025Q19303.72
2025Q210396.52
2025Q318016.61
2025Q49347.74
2026Q17225.0
2026Q26508.44

Where this signal concentrates in the comparison geography

Oregon18.0 / 10,000
Delaware14.1 / 10,000
Kentucky14.0 / 10,000
TRUST FRICTIONConsumer grievances & trust+37.5percentile-point gap
THE OPERATING HYPOTHESIS

Trust friction can reward whoever fixes service, complaints and fraud handling.

6.39mentions per 10,000 articles+92.6%share change vs prior year

Mapped home and furniture e-commerce categories

  • Consumer Digital1,817

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

03710142024Q3: 42024Q32024Q4: 32024Q42025Q1: 22025Q12025Q2: 32025Q22025Q3: 32025Q32025Q4: 52025Q42026Q1: 122026Q12026Q2: 62026Q2
View quarterly signal counts
Consumer grievances & trust in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q37004.11
2024Q45753.24
2025Q16742.69
2025Q25663.55
2025Q310583.88
2025Q46365.27
2026Q1174012.05
2026Q24966.44

Where this signal concentrates in the comparison geography

Connecticut15.8 / 10,000
Maryland12.9 / 10,000
Iowa10.8 / 10,000
SPENDING PRESSUREInflation & spending pressure-1.2percentile-point gap
THE OPERATING HYPOTHESIS

Sustained price pressure can shift spending toward value formats.

34.66mentions per 10,000 articles+18.9%share change vs prior year

Mapped home and furniture e-commerce categories

  • B2C E-Commerce1,772
  • Marketplaces151

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

0142943572024Q3: 272024Q32024Q4: 242024Q42025Q1: 212025Q12025Q2: 482025Q22025Q3: 292025Q32025Q4: 492025Q42026Q1: 302026Q12026Q2: 362026Q2
View quarterly signal counts
Inflation & spending pressure in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q3466827.39
2024Q4428324.15
2025Q1536921.46
2025Q2775748.67
2025Q3807429.63
2025Q4601249.81
2026Q1442130.63
2026Q2279136.26

Where this signal concentrates in the comparison geography

Tennessee62.2 / 10,000
Arizona29.2 / 10,000
Utah24.6 / 10,000
CONNECTIVITY BUILD-OUTRail & metro connectivity-21.2percentile-point gap
THE OPERATING HYPOTHESIS

Where rail and metro build out, station-area demand can follow the footfall.

1.63mentions per 10,000 articles+36.8%share change vs prior year

Mapped home and furniture e-commerce categories

  • B2C E-Commerce1,772
  • Marketplaces151

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

011222024Q3: 12024Q32024Q4: 12024Q42025Q1: 12025Q12025Q2: 12025Q22025Q3: 12025Q32025Q4: 12025Q42026Q1: 12026Q12026Q2: 12026Q2
View quarterly signal counts
Rail & metro connectivity in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q32211.3
2024Q41851.04
2025Q12791.11
2025Q22181.37
2025Q34911.8
2025Q41831.52
2026Q12021.4
2026Q21261.64

Where this signal concentrates in the comparison geography

Arizona3.6 / 10,000
CHANNEL SHIFTE-commerce & quick delivery-26.2percentile-point gap
THE OPERATING HYPOTHESIS

Online and quick-commerce adoption can migrate spend across channels faster than networks adapt.

1.74mentions per 10,000 articles+67.2%share change vs prior year

Mapped home and furniture e-commerce categories

  • B2C E-Commerce1,772
  • Customized Products E-Commerce86
  • Handicraft E-Commerce81

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

011232024Q3: 02024Q32024Q4: 12024Q42025Q1: 02025Q12025Q2: 12025Q22025Q3: 12025Q32025Q4: 22025Q42026Q1: 12026Q12026Q2: 12026Q2
View quarterly signal counts
E-commerce & quick delivery in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q31600.94
2024Q42351.33
2025Q11830.73
2025Q22121.33
2025Q34391.61
2025Q42942.44
2026Q12281.58
2026Q21111.44

Where this signal concentrates in the comparison geography

Delaware4.7 / 10,000
Arizona4.0 / 10,000
DEMAND DRIVERHousing & urban expansion-45.0percentile-point gap
THE OPERATING HYPOTHESIS

New residential catchments can pull everyday demand with them.

5.09mentions per 10,000 articles+49.2%share change vs prior year

Mapped home and furniture e-commerce categories

  • B2C E-Commerce1,772
  • Marketplaces151
  • Online Home Improvement Services56
  • Home Improvement Services49

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

023562024Q3: 32024Q32024Q4: 32024Q42025Q1: 32025Q12025Q2: 42025Q22025Q3: 42025Q32025Q4: 52025Q42026Q1: 52026Q12026Q2: 42026Q2
View quarterly signal counts
Housing & urban expansion in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q35133.01
2024Q45573.14
2025Q17523.01
2025Q27594.76
2025Q313454.94
2025Q46815.64
2026Q17455.16
2026Q23544.6

Where this signal concentrates in the comparison geography

Wisconsin13.4 / 10,000
Nevada9.2 / 10,000
South Carolina8.5 / 10,000
INVESTMENT BUILD-OUTIndustrial parks & warehousing-46.2percentile-point gap
THE OPERATING HYPOTHESIS

Parks and warehousing can add the jobs and fulfilment capacity that reach depends on.

2.18mentions per 10,000 articles+28.1%share change vs prior year

Mapped home and furniture e-commerce categories

  • B2C E-Commerce1,772
  • Customized Products E-Commerce86
  • Handicraft E-Commerce81

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

012332024Q3: 12024Q32024Q4: 12024Q42025Q1: 12025Q12025Q2: 12025Q22025Q3: 12025Q32025Q4: 22025Q42026Q1: 22026Q12026Q2: 22026Q2
View quarterly signal counts
Industrial parks & warehousing in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q32911.71
2024Q42911.64
2025Q14301.72
2025Q22781.74
2025Q34571.68
2025Q42942.44
2026Q14242.94
2026Q21662.16

Where this signal concentrates in the comparison geography

Arizona5.2 / 10,000
Indiana4.5 / 10,000
South Carolina3.8 / 10,000
CONNECTIVITY BUILD-OUTAirports & air linkssupply not mapped
THE OPERATING HYPOTHESIS

If new terminals and routes pull business and tourist inflow, demand tends to follow the passenger.

0.86mentions per 10,000 articles+23.9%share change vs prior year

Mapped home and furniture e-commerce categories

This signal has no matching category in the page’s home and furniture e-commerce market map, so no supply percentile or gap is assigned.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

001112024Q3: 02024Q32024Q4: 02024Q42025Q1: 02025Q12025Q2: 12025Q22025Q3: 02025Q32025Q4: 12025Q42026Q1: 02026Q12026Q2: 02026Q2
View quarterly signal counts
Airports & air links in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q31060.62
2024Q41090.61
2025Q11500.6
2025Q21621.02
2025Q32020.74
2025Q41321.09
2026Q11220.85
2026Q2740.96

Where this signal concentrates in the comparison geography

North Carolina1.5 / 10,000
ACCESS FRICTIONCongestion & traffic frictionsupply not mapped
THE OPERATING HYPOTHESIS

Congestion friction can push footfall toward nearby formats and toward delivery.

17.49mentions per 10,000 articles+2.5%share change vs prior year

Mapped home and furniture e-commerce categories

This signal has no matching category in the page’s home and furniture e-commerce market map, so no supply percentile or gap is assigned.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

071320262024Q3: 162024Q32024Q4: 202024Q42025Q1: 142025Q12025Q2: 182025Q22025Q3: 172025Q32025Q4: 202025Q42026Q1: 122026Q12026Q2: 222026Q2
View quarterly signal counts
Congestion & traffic friction in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q3279016.37
2024Q4369720.85
2025Q1356214.23
2025Q2288118.08
2025Q3470517.27
2025Q4243320.16
2026Q1186012.88
2026Q2175122.75

Where this signal concentrates in the comparison geography

Maryland117.7 / 10,000
Connecticut59.8 / 10,000
Colorado53.2 / 10,000
RESEARCH & CHANGING CONVERSATIONS

Related research and changing coverage

the United States home and furniture e-commerce coverage

Expand panel +
RESEARCH CONTEXT · 2019

Uniform Pricing in U.S. Retail Chains*

The Quarterly Journal of Economics

391 citations in the snapshot

RESEARCH CONTEXT · 2018

The Unequal Gains from Product Innovations: Evidence from the U.S. Retail Sector*

The Quarterly Journal of Economics

241 citations in the snapshot

RESEARCH CONTEXT · 2017

The Next-Generation U.S. Retail Electricity Market with Customers and Prosumers—A Bibliographical Survey

Energies

81 citations in the snapshot

RESEARCH CONTEXT · 2020

The Pass-Through of Minimum Wages into U.S. Retail Prices: Evidence from Supermarket Scanner Data

The Review of Economics and Statistics

71 citations in the snapshot

What is growing in this coverage

the United States coverage of this page's demand families

KeywordRecent articlesPrior articlesShare change
patent infringement394241923.3%
cyber liability254251152.2%
privacy policies20724963.0%
arbitration clause17022852.3%
ip litigation54772836.3%
antitrust investigations63587799.5%

Share changes describe coverage in the stated comparison periods, not search demand or market size.

GEOGRAPHIC FOOTPRINT

Where companies are based

Company counts, hiring and disclosed funding across the recorded hubs.

Expand panel +
8 cards

Swipe or scroll horizontally to browse.

UNDERSTAND THE LANDSCAPE

Home and Furniture E-commerce in the United States: key questions

Clear definitions for making better comparisons.

What does this landscape measure?

It measures the tracked company ecosystem, recorded funding, hiring and other available evidence. It is not a market-size estimate.

Can segment counts be added together?

No. A company can belong to several segments, so segment counts and funding can overlap.

What does a missing figure mean?

A dash or unavailable panel means the current reviewed source snapshot does not support that figure.

Company ecosystem snapshot: 30 August 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.

Canonical landscape ↗
Coming soon