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Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.

Exchange-rate basis

Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.

THE BENGALURU EDITION 2026

Bengaluru’s
marketing software industry,
in focus.

The companies, capital and talent shaping marketing software in Bengaluru. Find the leaders. Understand the segments. See where the activity is.

Explore in Radar Read the key signals
Snapshot: Funding in USD
Illustrated cover for Marketing Software Industry Landscape of Bengaluru
IN
COMPANIES · CAPITAL · TALENT

An industry ecosystem,
measured in context.

Marketing Software illustration
Companies tracked 424Marketing Software ecosystem in Bengaluru Disclosed funding $308.83M58 companies · all recorded rounds Companies hiring 43With open roles at the snapshot Tracked open roles 725 employers posted in the preceding 30 days
MEET THE COMPANIES

Explore Bengaluru’s marketing software leaders

24 featured companies from the funding, hiring, revenue and team-size leaderboards.

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Explore the full landscape
Marketing Software company highlights in Bengaluru, snapshot 3 September 2026
Company
Capillary Technologiescapillarytech.com$147.1M5 roles518$18.22MFYFY2025 filing
Entropikentropik.io$37.72M—115Financial figure available in RadarView in Radar
Instoriedinstoried.com$20.7M—1$12.23KFYFY2024 filing
Pelatropelatro.com$15.11M—244$6.44MFYFY2025 filing
Metaformsmetaforms.ai$11.28M3 roles——
Rocketiumrocketium.com$9.8M4 roles71Financial figure available in RadarView in Radar
LimeChatlimechat.ai$6.03M—51—
Hanselhansel.io$5.66M—15—
Infilectinfilect.com—5 roles78$1.64MFYFY2025 filing
Qoruzqoruz.com—5 roles105Financial figure available in RadarView in Radar
Revxrevx.io—4 roles1$0FYFY2025 filing
Zokozoko.io—4 roles23$0FYFY2024 filing
Birbal AIdobirbal.com—3 roles——
Cohesivecohesive.so——24Financial figure available in RadarView in Radar
Consumaconsuma.ai————
GainInsightsgain-insights.com——146$2.58MFYFY2025 filing
Hashfamehashfame.com——105$5.6MFYFY2025 filing
HaulPackhaulpack.com————
Kofluencekofluence.com——76Financial figure available in RadarView in Radar
MHSmyhaulstore.com——81—
Pptppt.ai————
PushEngagepushengage.com——24—
Spokeslyspokesly.com——210—
SuperFonesuperfone.in——24—
24 featured companies

Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗

Company discovery

Recorded evidence only

Explore the live startup set in Radar

No company example met every recorded classification, independence and public-profile gate in this snapshot. The live directory may have newer qualifying companies.

Explore classified startups in Radar ↗
THE KEY SIGNALS

Marketing Software industry KPIs in Bengaluru

A few useful ratios bring the size of this ecosystem into perspective.

3 September 2026
Hiring participation10.1%

43 of 424 tracked companies have open roles.

Funding participation16.5%

70 of 424 tracked companies have a recorded round.

Top 3 funding share66.5%

Share of disclosed capital received by the three largest recorded recipients.

Median disclosed round$302.76K

Midpoint of 125 rounds with a disclosed amount.

Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 66.5% of disclosed capital, while 83.5% of tracked companies have no recorded funding round.

Explore the segments →
CAPITAL & COMPANY FORMATION

How Bengaluru marketing software has grown

Recorded company formation and disclosed funding across the complete annual series shown.

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2016 — 2025

Disclosed funding by year

Sum of recorded funding rounds · USD

Bengaluru marketing software
$0$17.13M$34.25M$51.38M$68.51M2016: $8.01M20162017: $1.15M20172018: $34.99M20182019: $2.97M20192020: $14M20202021: $21.41M20212022: $51.66M20222023: $60.09M20232024: $9.72M20242025: $18.84M2025
View the numbers
Annual marketing software funding and company formation in Bengaluru
YearFunding (USD)FoundedRaising
2016$8.01M268
2017$1.15M2810
2018$34.99M2212
2019$2.97M278
2020$14M239
2021$21.41M3615
2022$51.66M1916
2023$60.09M5414
2024$9.72M6011
2025$18.84M3410
WHERE CAPITAL SITS

Funding concentration

Share of all disclosed company funding.

  • Capillary Technologies47.6%
  • Entropik12.2%
  • Instoried6.7%
  • Other companies33.5%

Funding by stage

148 recorded rounds since 2016

NUMBER OF ROUNDS
Seed & Angel109 73.6%
Series A–B20 13.5%
Series C+ / PE3 2.0%
Grants, debt & other16 10.8%

Recent recorded rounds

Latest recorded rounds · USD
0 rounds

Swipe or scroll horizontally to browse.

Largest and notable recorded rounds

Each card is one recorded round
10 cards

Swipe or scroll horizontally to browse.

Series B12/2022
Entropikentropik.io$25M

Backed by Bessemer Venture Partners and SIG Venture Capital and others.

THE BUSINESS BEHIND THE ACTIVITY

Revenue, profitability & financial strength

Annual accounts for reporting companies linked to this landscape, on like-for-like currency and reporting bases.

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₹ crore · standalone

Display conversions use the dated reference rates above. Where a verified rate is unavailable, figures retain their source currency. Each reporting cohort keeps its currency and accounting basis separate.

FY2025 · annual statements grouped by reported fiscal year; exact entity periods remain on preview rows · 100 reporting entities from 146 eligible matches.

Revenue in covered accounts₹4,172.9 crore

Sum of reporting-entity revenue; not Bengaluru market sales.

Net profit / loss₹698.2 crore

Combined result for the same cohort.

Aggregate net margin+16.7%

Combined net income ÷ combined revenue.

Median company revenue₹1.0 crore

The middle covered reporting entity.

Profitable entities+45.0%

45 of 100 covered entities.

Top-five concentration+88.0%

Share of covered revenue from the five largest entities.

Annual account trend

Reported cohort totals by year; coverage is stated for every period.

Bar height shows revenue. Changes in coverage can affect totals.

Profitability has two perspectives

FY2025 · 100 reporting entities

Open the company accounts

Up to eight fixed company previews show financial amounts. Search and sort the wider company list, then continue in Radar.

100 reporting entities
Continue your financial research in Radar

Explore full company accounts and filings.

View financials in Radar ↗
BENGALURU · INDUSTRY COHORTS

How does marketing software compare?

Each pair uses the same year, currency and reporting basis. Cohort overlap is disclosed.

IndustryCovered / eligibleRevenue totalMedian revenueNet profit / lossAggregate marginProfitable shareOverlap

Available-account cohorts are not estimates of whole industries. Overlapping entities can occur in more than one cohort; do not add cohort totals.

Coverage, calculations & financial sources

Filed annual accounts for exact designated national identifiers. Every aggregate and peer pair uses one fiscal year, source currency and reporting basis; periods, coverage and overlap are explicit; 2026 partials are excluded.

The same up to eight reporting entities remain open across years, filters and sorts. Other company figures are available in Radar.

Source currencies and accounting bases stay separate. Missing accounts are excluded rather than treated as zero. Exact reporting periods appear on company previews. Annual totals can change with coverage and do not measure growth of a fixed company cohort.

DIGITAL FOOTPRINT

Web traffic, app reach and release cadence

How the Bengaluru companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.

Busiest websites

8 of the 424 companies on this page carry a measured traffic record (1.9%); these are the largest of those, by monthly visits. The median among them is 327,428 visits.

CompanyMonthly visitsAuthorityMobile
The Panel Stationthepanelstation.com2,570,6303692.5%
PushEngagepushengage.com477,1323263.8%
Youformyouform.com452,5983355.9%
Pptppt.ai377,0384530%
Trupeertrupeer.ai277,8193856.4%
Hashfamehashfame.com72,7712782.7%
Renownrenownapp.com63,752780.8%
Renownmysocial.one36,230686.6%

Visits and authority are third-party web estimates, not company-reported figures.

Most-installed apps

28 of these companies (6.6%) publish at least one Android app — 37 apps in all, carrying 4.8M installs between them.

AppInstallsRatingStore category
The Panel StationThe Panel Station3.5M3.6Lifestyle
Kofluence Influencer PlatformKofluence691.3K—Social
Superfone Business Number, CRMSuperFone286.4K—Communication
HashFame: Creator NetworkHashfame94.8K—Social
HaulPack: Influencers EarningHaulPack69.9K—Business
Create your own appRenown30.9K2Social
BizFlex -Business Poster makerBizFlex28.6K—Art & Design
ZOKOZoko21.1K—Business
InfiViz ShotsInfilect16K—Business
ViralMeViralMe Club11.3K—Tools

Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.

App reach by segment

The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2023Q1–2025Q4).

SegmentAppsInstallsLeading appRelease trend
Marketingtech374.8MThe Panel Station 3.5M
Sales Force Automation6296.5KSuperfone Business Number, CRM 286.4K
Pr Tech294.8KHashFame: Creator Network 94.8K
Marketing Services233.5KCreate your own app 30.9K
Artificial Intelligence626.2KInfiViz Shots 16K
Brands Tech226.1KZOKO 21.1K
Image Recognition521.3KDecode: Insights Platform 3.1K
Big Data Analytics518.2KAffect Lab 1.7K

A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.

Release cadence by quarter

New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.

2023Q1: 22023Q1: 02023Q12023Q2: 12023Q2: 02023Q22023Q3: 22023Q3: 12023Q32023Q4: 12023Q4: 22023Q42024Q1: 12024Q1: 02024Q12024Q2: 12024Q2: 02024Q22025Q3: 22025Q3: 32025Q32025Q4: 12025Q4: 22025Q4

Darker bars are new releases, lighter bars apps updated. 24 of 37 apps carry a release date. The series ends at 2025Q4, the last quarter that closed before the June 2026 reading.

INSIDE THE INDUSTRY

The Bengaluru marketing software market map

Explore the segments behind the headline numbers.

Expand panel +

Where companies are building

Rank segments by scale, hiring or disclosed funding.

Enterprise tech402
Enterprise software341
Saas296
Artificial intelligence50
Consumer digital43
Deep tech29
Retail tech22
Commerce enablers22
Ai as a service22
Generative ai21
Whatsapp for business20
Global saas19

Companies can sit in several segments. Counts and funding overlap.

SEGMENT TO EXPLORE

Enterprise tech

The largest measured segment in this report snapshot.

402companies
10.2%have hiring activity

41 companies hiring · $303.5M disclosed funding

Explore in Radar

How companies make money

Common revenue models; a company can use more than one.

Subscription358
Advertising84
E-commerce - service61
Commission on transaction30
Fee-for-service11
Affiliate marketing7
E-commerce - product5
Freemium3
THE COMPANIES IN MOTION

Who is listing, hiring leaders, launching and winning work

Recorded corporate activity linked to companies in this landscape.

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Recent corporate headlines 9 dated reports
Funding roundsqoruz.com ↗

With the Series A, we are looking to enter the US market.

Mergers & acquisitionscapillarytech.com ↗

Capillary Technologies, a global leader in AI-powered customer loyalty and engagement solutions, today announced it has entered into a definitive agreement to acquire SessionM, the customer engagement and loyalty company, from Mastercard.

Funding roundsgetreplies.ai ↗

To support this ambitious vision, GetReplies has successfully raised $1M in a seed funding round led by the Patni Family Office.

Mergers & acquisitionslemnisk.co ↗

According to filings with the Register of the Companies (ROC) Bajaj Financial Securities has acquired a stake in Lemnisk at a valuation of about ₹240 crore, The transaction involved secondary sales by Artha Venture Fund.

Funding roundsconsuma.ai ↗

Consuma, an emerging deep-tech startup, has raised $1.3 million (₹11 crore) in a seed funding round led by Equirus InnovateX Fund, with participation from prominent angel investors including Abhishek Goyal, Mekin Maheshwari, Bhavik Dholakia, Harsh Shah, Arnav Kumar, Shiv Kapoor, and Biswa Kalyan Rath.

Funding roundsmetaforms.ai ↗

Metaforms, at a scale of $1 million, raised $10 million led by Peak XV Partners at a valuation of $50 million.

Leadership movesrocketium.com ↗

Rocketium announced the appointment of Hitesh Mehta and Sharon Foo as Executive Partners to lead enterprise growth for AI Studio, its creative production platform for global brands.

New productsdonatuz.com ↗

Donatuz, an AI-native platform for the creator economy, has officially launched its beta phase in India with the goal of unlocking billions in new revenue streams for digital creators.

New productssocxo.com ↗

Socxo has also announced a limited time special offer, the SMART bundle to help customers use the platform and discover the capabilities before buying it.

Full recorded event mix

Top 9 categories among 82 recorded events in the 24-month window.

IPO activity
31
Funding rounds
24
Mergers & acquisitions
7
New products
6
Leadership moves
5
Earnings
5
Capital infusions
2
Company announcements
1
Asset acquisitions
1
3 activity cards

Swipe or scroll horizontally to browse.

Leadership moves

3 tracked people moves

Rocketium ↗
Sharon Foo

Appointment Executive Partner

Rocketium ↗
Hitesh Mehta

Appointment Executive Partner

Sumit Kumar

Appointment President of the Middle East, Africa & India

Product launches

Products, platforms and features in the recorded window

Donatuz ↗
Donatuz

AI-native platform

Mergers and acquisitions

Company-linked deal reports; status is preserved as recorded.

Acquirer → targetStatusDateValue / context
mgage→Unicel Technologies ↗Announced2026-05-26Not stated in snapshot
Capillary Technologies→sessionmAnnounced2026-03-02Not stated in snapshot
Capillary Technologies→digital connect2026-02-24Not stated in snapshot
Capillary Technologies→kognitiv2026-02-24Not stated in snapshot
bajaj financial securities→Lemnisk ↗Announced2025-11-07Not stated in snapshot
Bharti Airtel→Lemnisk ↗Completed2024-12-20Not stated in snapshot

A discussion or rumour is not a completed transaction. An unstated value is not zero.

PEOPLE & OPPORTUNITY

The talent market

148 postings in the preceding 12 months. The full 233-posting snapshot covers 47 employers.

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Most advertised job titles

Php Developer3
Senior Product Manager3
Teach Grade K 8 Students. Earn Well. Work From Home3
Solutions Architect3
Content Operations Manager3
Sales Development Representative2
5 internship postings

1 tracked postings mention remote work.

The seniority mix

110 postings specify a level.

unspecified
123
lead
34
senior
31
manager
27
intern
11
entry
7

Skills employers mention

Top skills across 233 tracked postings in the available jobs snapshot.

Python
23
Lead Generation
16
Java
15
Javascript
14
Sql
14
Sales
13
Business Development
12
Mysql
12
Microservices
11
Project Management
11
ADVERTISED PAY$7.2K/ year

Median across 60 postings with pay data, expressed in USD.

THE PEOPLE BUILDING THE FIELD

Founders and leaders

381 founders and chief executives across 245 companies.

Expand panel +
12 profiles

Swipe or scroll horizontally to browse.

Education networks

97 profiles with education records.

IIT Bombay
13
BITS Pilani
13
IIT Roorkee
9
IIT Madras
9
IIT Delhi
9
IIT Kharagpur
8
IIT Kanpur
6
Indian School of Business
6

Prior employers

30 profiles with prior-work records.

Amazon
9
Microsoft
7
Flipkart
6
Cisco
4
Boston Consulting Group
4
Intel
2
Google
2
McKinsey
2

Profiles cover recorded founders and leaders; contact details remain in Radar.

UNDERSTAND THE LANDSCAPE

Marketing Software in Bengaluru: key questions

Clear definitions for making better comparisons.

What does this landscape measure?

It measures the tracked company ecosystem, recorded funding, hiring and other available evidence. It is not a market-size estimate.

Can segment counts be added together?

No. A company can belong to several segments, so segment counts and funding can overlap.

What does a missing figure mean?

A dash or unavailable panel means the current reviewed source snapshot does not support that figure.

KEEP EXPLORING

Put Bengaluru in context

All landscapes ↗

Company ecosystem snapshot: 3 September 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.

Canonical landscape ↗
Coming soon