Retail Landscape of Brazil
2,092 Retail companies in Brazil, in one picture: who is hiring, who is raising money, who founded them, where they are based and what the news is about. Updated August 2026.
Who leads Retail in Brazil
Shows 2,092 retail firms in Brazil, highlighting the companies currently hiring, those with recent funding rounds, and the top‑funded firms such as Nuvemshop, Facily and Olist.
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Molde.me6last posted May 2026
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Cadiveu5last posted May 2026
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Pradosupermercados4last posted Jan 2026
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METRO BRAZIL3last posted Jun 2026
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HR Tech3last posted Jun 2026
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BEYOUNG3last posted Dec 2025
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Cremme3last posted May 2026
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Mr Cat3last posted Apr 2026
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Nuvemshop$632MSeries E · Aug 2021
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Facily$501MSeries D · Dec 2021
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Olist$314.4MSeries E · Dec 2021
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MadeiraMadeira$300MSeries D · Jan 2021
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Dafiti$260.8MSeries D · Jan 2014
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Submarino$105.6MSeries C · Jan 2001
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Inventa$80.5MSeries B · Apr 2022
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Cayena$76MSeries B · Sep 2024
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Magazine Luiza$1.4MFY2025 filing
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Cia. Hering$575kFY2010 filing
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Lojas Renner$473kFY2025 filing
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enjoei$9kFY2026 filing
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Marisa15,412tracked employees
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pernambucanas14,000tracked employees
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vulcabras azaleia14,000tracked employees
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Cobasi6,000tracked employees
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tok & stok3,014tracked employees
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EBANX18.9%42 tracked events
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Americanas13.1%29 tracked events
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C&A7.2%16 tracked events
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Casas Bahia5.4%12 tracked events
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Linx4.5%10 tracked events
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Petz4.1%9 tracked events
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riot3.6%8 tracked events
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Estrela150articles in the window
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Amaro129articles in the window
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Méliuz51articles in the window
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See all 2,092 Retail companies in Brazil
Filter by funding, headcount, hiring and location, and export the list.
How the Retail ecosystem in Brazil grew, 2016–2025
Displays the number of retail startups founded each year from 2016 to 2025, with the highest count of 153 in 2020 and only 7 in 2025.
Where Retail companies in Brazil are based
Lists the cities where retail companies are headquartered, led by São Paulo with 498 firms, followed by Rio de Janeiro, Curitiba, another São Paulo entry, and Belo Horizonte.
The Retail market map of Brazil: what these companies actually do
Breaks down the main product sub‑categories—consumer digital, B2C e‑commerce, enterprise tech, enterprise software, and commerce enablers—and the most common revenue models such as product sales, subscriptions and services.
The biggest kinds of Retail company, by how many we track.
- Consumer Digital887 companies · $1.6B raised · 27 hiring
- B2C E-Commerce755 companies · $1.5B raised · 20 hiring
- Enterprise Tech583 companies · $1.4B raised · 39 hiring
- Enterprise Software372 companies · $1.1B raised · 25 hiring
- Commerce Enablers367 companies · $1.1B raised · 27 hiring
- Internet First Brands233 companies · $79.9M raised · 5 hiring
- B2C Fashion E-Commerce233 companies · $311.8M raised · 4 hiring
- SaaS218 companies · $991.5M raised · 15 hiring
- Marketplaces205 companies · $365.2M raised · 8 hiring
- Retail SaaS194 companies · $991.2M raised · 12 hiring
- Internet First Fashion Brands137 companies · $32.2M raised · 1 hiring
- E-Commerce SaaS125 companies · $980.9M raised · 6 hiring
Monetization
How Retail companies make money
How many companies earn revenue each way. Plenty use more than one model, so the counts add up to more than the sector.
Funding, M&A and the deals moving Retail in Brazil
Counts 226 corporate events over the past two years, including key‑person changes, mergers and acquisitions, earnings releases, announcements and funding rounds.
- M&AThe merger between Petz and Cobasi , one of the most complex cases on the recent agenda of the Administrative Council of Economic Defense (Cade), received the approval of the agency in December 2025, almost a year and a half after its announcement, after facing a strong resistance from rivals like Petlove.2026-01-30
- M&AUnion Pet, a company resulting from the merger between Petz and Cobasi, will today (23) make payment of the cash portion to the shareholders of Petz, totaling R$ 320.78 million.2026-01-23
- IPOThe market is awaiting follow-on offerings from companies such as Pague Menos , Copasa, Tenda, Moura Dubeux, Banco Pine and, according to NeoFeed , Riachuelo .2026-01-20
- M&AThe union between Arado, a small-scale fruit-based mining company, and Frexco, a startup from the same segment that provides fresh products to restaurants in the state of São Paulo, aims to accelerate, through high technology, the transformation of the fresh food chain in Brazil and expand the supply of efficient solutions for restaurants and retailers.2025-09-18
- M&AOpenEvidence announced today its acquisition of Amaro, an AI-native advertising company founded by Kush Khosla and Sauren Khosla and backed by Google Ventures and Greycroft.2025-09-10
- M&AThe Azzas 2154 group is in the final stage of negotiating the purchase of Cariuma, a sustainable tennis brand founded by two former executives of Arezzo, David Python and Fernando Porto.2025-09-04
- Fundingthe group, which brings together founders of startups that have been acquired by other companies recently, will jointly dock R$ 5 million, divided into cheques of about R$ 200,000, in up to 15 Brazilian beginners businesses.2025-08-27
- M&AThe owner of the Brazilian stock exchange is acquiring 62% of fintech for R$ 37 million.2025-08-26
- FundingFood and beverage company DOBRA has raised Rs 1.5 crore in its initial funding round, which was spearheaded by the D2C Insider Super Angels Fund.2025-08-21
- M&AOn Monday, 4, the tool platform for SME Olist announces the purchase of fintech credit Flip after nine months of trading.2025-08-09
Mergers and acquisitions
Deals from the last 24 months where a Retail company in Brazil was the buyer or the one bought, newest first. “Undisclosed” means the price was never published — not that the deal was worth nothing.
| Acquirer | Target | Deal value | Status | Date |
|---|---|---|---|---|
| undisclosed | Completed | 2026-01-23 | ||
| Refrigás | undisclosed | Completed | 2025-12-12 | |
| undisclosed | Announced | 2025-09-18 | ||
| Plantei | undisclosed | Completed | 2025-09-18 | |
| undisclosed | Announced | 2025-09-11 | ||
| Azzas 2154 group | undisclosed | Pending | 2025-09-04 |
Who is listing, hiring leaders, launching and winning work
Provides details on specific events like IPO filings, leadership changes, product launches and contract wins for the tracked companies.
total expressAndrea de Rizzio · Appointment → Chief Financial OfficerApr 2026
G SuplementosEduardo Dasi · DepartureJan 2026
Novomundoapproved for judicial recoveryOct 2025
- mol group, Brazilian chemical company Braskem v clariant, orbia, celanese, westlakecompetition law infringement · FiledDec 2025
- clariant v orbia, celanese, westlakecompetition law infringement in ethylene purchasing · FiledJul 2025
Half of these companies grew revenue faster than +5.0%, half slower.
Who is building Retail in Brazil
Profiles 624 founders and CEOs across 484 firms, noting frequent alma maters like Stanford and Wharton and prior employers such as Bain and McKinsey.
Ex-Brookfield Asset Management, J.P. Morgan. Insper Institute of Education and Research BBA 2014
Founder Quasar Builders, Ex - Founded Axialent. Harvard Business School 2004, Universidad de 'San Andrés' 1994
Melhorplano, ex-Promobit, ex-Pelando, Stanford University, 2016
Ex-Minha Vida, Abril, Unilever, Monsanto · University of Sao Paulo BS 2004, FIA Business School MBA 2009, Harvard Business School 2011
Ex-Leef, Rappi, Coty, Almundo. The Hague University of Applied Sciences BS 2011, PUC Mines BS 2012, European School of Economics MS 2018
ex-WE-K, ALEGRIA, PIONEIRO. FEA USP MBA 2018
Mecanizou, ex-Kavak Com, ex-Ivoy Ondemand And Sameday Deliveries
Ex- Accenture, MercadoLibre. Polytechnic School of the University of Sao Paulo 1999, Wharton School MBA 2006
Ex-Arezzo, Carpe Diem. Pontifical Catholic University of Rio de Janeiro 2008
- flagged as repeat founders4
- no repeat-founder flag493
Look up the people behind Retail companies in Brazil
Search founders, executives and operators by company, role and location.
Who funds Retail in Brazil
Summarizes 211 funding rounds since 2016 from 294 investors, with an average round size of $2.4 million.
| Investor · most active investors since 2016 | Rounds | Led | Latest |
|---|---|---|---|
| FJ Labs | 14 | 4 | Sep 2024 |
| Valor Capital Group | 11 | 5 | Aug 2023 |
| Maya Capital | 10 | 5 | Jan 2024 |
| Canary | 10 | 2 | Sep 2024 |
| Y Combinator | 8 | 6 | Mar 2025 |
| Monashees | 8 | 4 | Mar 2023 |
| Bossa Invest | 8 | 2 | Jun 2023 |
| Kaszek | 8 | 2 | Jun 2025 |
| Endeavor | 7 | — | Mar 2025 |
| Onevc | 6 | 1 | Jun 2022 |
The typical round is $2.4M — half were bigger, half smaller.
The biggest Retail funding rounds in Brazil
Highlights the largest disclosed round—Nuvemshop’s $500 million Series E—and lists ten other sizable recent funding events.
| Company | Round | Size | When | Backers |
|---|---|---|---|---|
| Series Emega-round | $500M | Aug 2021 | Insight Partners, Tiger Global Management, Alkeon Capital Management +8 more | |
| Series Dmega-round | $250M | Nov 2021 | Citius, Tru Arrow Partners, Delivery Hero Ventures | |
| Series D | $190M | Jan 2021 | SoftBank Group, Flybridge Capital Partners, VELT Partners +3 more | |
| Series E | $186M | Dec 2021 | Wellington, Corton Capital, Valor Capital Group +3 more | |
| Series D | $135M | Dec 2021 | Prosus, Goodwater Capital, Rise Capital +6 more | |
| Series D | $110M | Sep 2019 | SoftBank Group, Flybridge Capital Partners, Light Street Capital +1 more | |
| Series D | $90M | Mar 2021 | Accel, ThornTree Capital Partners, Kaszek +7 more | |
| Series B | $71.3M | Feb 2000 | Warburg Pincus, KKR, Flatiron Partners +3 more | |
| Series D | $70M | Sep 2013 | Ontario Teachers' Pension Plan | |
| Series C | $65M | Dec 2012 | Kinnevik, Quadrant Capital Advisors, Summit Partners |
42 venture rounds with a disclosed amount in the window.
Seed$4.8MMar 2026
What the news says about Retail in Brazil
Counts 435,716 news articles about the sector in the last year, most often covering international entities, geopolitical disputes and sports competitions.
What the coverage is about
The subjects that dominate Retail news in Brazil. The arrow shows whether each one is being written about more or less than a year ago.
- International and transnational geographic entities300,313▲+33%
- Geopolitical disputes and contested areas300,312▲+33%
- Administrative and political subdivisions300,279▲+33%
- International sports competitions26,937▼-34%
- Professional league updates14,467→+8%
- International political relations13,147▼-19%
- Trade policies and agreements11,665▲+54%
- Olympic games coverage10,779▼-66%
- Athlete transfer rumors10,620▲+11%
- Government international agreements coordination9,224→-10%
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28 Retail companies here were named in the news over this period.
Watch Retail coverage in Brazil as it happens
Prism follows these subjects story by story — which companies are named, what is said about them and how the tone moves.
Momentum
The words getting louder — and quieter
Which terms are showing up in more stories than a year ago, and which are fading. The percentage is the change in how many articles mention them.
The pressures the press keeps returning to
Three recurring angles in Brazil Retail coverage, and whether each is getting more attention year on year (through 2025).
Retail jobs in Brazil: who is hiring and what they ask for
Reports zero job postings in the past 12 months from 19 employers, with no listed skill requirements.
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Track Retail in Brazil beyond this page
Radar finds and filters the companies. Prism watches what is being said about them.
Direct contact details for the people on this page are held in Fliar Radar, behind its own access controls.