Radar Landscapes Retail Landscape of South Korea
Retail industry in South Korea — illustrated cover for the Retail Landscape of South Korea
Radar · Industry landscape · South Korea

Retail Landscape of South Korea

2,449 Retail companies in South Korea, in one picture: who is hiring, who is raising money, who founded them, where they are based and what the news is about. Updated August 2026.

2,449companies tracked
$7.9Bdisclosed funding
21hiring right now
319events · 24 months
256,537news articles · 12 months

Who leads Retail in South Korea

Shows 2,449 retail firms in South Korea, highlighting which are hiring, which have recent funding rounds, and the top‑funded companies such as Coupang, Tmon and Musinsa.

open roles
Hiring now
ranked by live open roles
  1. 01Haruharu3last posted Jun 2026
  2. 02StyleKorean3last posted Jun 2026
  3. 03Alwayz3last posted Jul 2026
  4. 04Connectly2last posted Dec 2025
  5. 05Serveone2last posted Aug 2026
  6. 06Daebak2last posted Nov 2025
  7. 07Bucket Place2last posted May 2026
  8. 08Dongle1last posted Jul 2026
21 companies hiring · 4 posted in the last 30 days
disclosed funding
Most funded
disclosed totals, all rounds
  1. 01Coupang$4.2BSeries F · Dec 2019
  2. 02Tmon$523.5MSeries D · Sep 2020
  3. 03Musinsa$473.7MSeries C · Jul 2023
  4. 04KREAM$447.8MSeries C · Dec 2023
  5. 05Trenbe$270.1MSeries D · Aug 2022
  6. 06Bucket Place$252MSeries D · May 2022
  7. 07Karrot$201.4MSeries D · Aug 2021
  8. 08Korea Credit Data$136.5MSeries D · Aug 2023
110 companies with disclosed rounds · $7.9B total
revenue
Revenue leaders
official filings first, else latest snapshot
  1. 01GS Retail$8.6BFY2023 filing
  2. 02Coupang$8.5BFY2025 filing
  3. 03LG Household & Health Care$2.7BFY2022 filing
  4. 04Shinsegae$1.8BFY2021 filing
  5. 05Bucket Place$211.2Msnapshot Dec 2024
  6. 06CLO Virtual Fashion$36.5Msnapshot Dec 2023
6 companies with a revenue figure
headcount
Largest teams
ranked by tracked headcount
  1. 01Coupang63,000tracked employees
  2. 02Homeplus Co.23,000tracked employees
  3. 03LG Household & Health Care10,700tracked employees
  4. 04GS Retail7,814tracked employees
  5. 05Musinsa1,524tracked employees
  6. 06shinsegae international1,337tracked employees
  7. 07Grand Department Store180tracked employees
  8. 08CLO Virtual Fashion170tracked employees
29 companies with headcount data
share of events
Share of voice
share of all tracked sector news events, 24 months
  1. 01Coupang44.7%196 tracked events
  2. 02Waters8.7%38 tracked events
  3. 03OLIVE YOUNG5.5%24 tracked events
  4. 04OliveYoung4.3%19 tracked events
  5. 05Lotte Duty Free4.1%18 tracked events
  6. 06Lotte Shopping4.1%18 tracked events
  7. 07Shinsegae3.0%13 tracked events
  8. 08Homeplus Co.2.1%9 tracked events
438 tracked events across 49 companies
articles
In the news
Prism news coverage, last 12 months
  1. 01Coupang618articles in the window
  2. 02Shinsegae251articles in the window
  3. 03Lotte Mart56articles in the window
  4. 04Lotte Department Store52articles in the window
  5. 05Lotte Shopping38articles in the window
  6. 06Emart38articles in the window
  7. 07E-mart34articles in the window
  8. 08Homeplus Co.32articles in the window
31 of these companies drew sector coverage in the window
Radar

See all 2,449 Retail companies in South Korea

Filter by funding, headcount, hiring and location, and export the list.

How the Retail ecosystem in South Korea grew, 2016–2025

Displays the yearly count of new retail firms from 2016 to 2025, with the highest number—218—recorded in 2020 and only six founded in 2025.

Companies founded / year
new Retail companies in South Korea
2016: 1572017: 1782018: 1712019: 2022020: 2182021: 1942022: 922023: 532024: 522025: 6
20162025
peak 218 in 2020
Companies raising / year
with a disclosed round that year
20162025
peak 30 in 2022
Disclosed funding / year
sum of disclosed rounds (USD)
2016: 82,516,4072017: 417,921,5822018: 2,508,504,7252019: 316,275,0012020: 636,779,8632021: 506,882,6602022: 1,083,776,4192023: 607,244,5582024: 142,058,1262025: 70,757,468
20162025
peak $2.5B in 2018

Where Retail companies in South Korea are based

Lists the cities where retail companies are located, with Seoul hosting the largest share at 1,232 firms followed by Seongnam‑Si, Incheon, Daegu and Busan.

Seoul skyline — Retail hub in South Korea
Hub 01
Seoul
1,232 Retail companies
82% of the Retail companies across these hubs
1,232companies
$7.3Bdisclosed funding
17hiring now
Photo Wikipedia · Seoul · CC BY-SA 4.0
Seongnam-Si, a Retail hub in South Korea
Hub 02
Seongnam-Si
67 Retail companies
4% of the Retail companies across these hubs
67companies
$529.4Mdisclosed funding
2hiring now
generated artwork
Incheon skyline — Retail hub in South Korea
Hub 03
Incheon
50 Retail companies
3% of the Retail companies across these hubs
50companies
Photo Wikipedia · Incheon · CC BY-SA 4.0
Daegu skyline — Retail hub in South Korea
Hub 04
Daegu
45 Retail companies
3% of the Retail companies across these hubs
45companies
Photo Wikipedia · Daegu · CC BY-SA 4.0
Busan skyline — Retail hub in South Korea
Hub 05
Busan
39 Retail companies
3% of the Retail companies across these hubs
39companies
$81kdisclosed funding
Photo Wikipedia · Busan · CC BY-SA 4.0
Seongdong, a Retail hub in South Korea
Hub 06
Seongdong
25 Retail companies
2% of the Retail companies across these hubs
25companies
generated artwork
Namyangju-Si, a Retail hub in South Korea
Hub 07
Namyangju-Si
23 Retail companies
2% of the Retail companies across these hubs
23companies
generated artwork
Bucheon-Si, a Retail hub in South Korea
Hub 08
Bucheon-Si
22 Retail companies
1% of the Retail companies across these hubs
22companies
generated artwork

The Retail market map of South Korea: what these companies actually do

Breaks down the product sub‑categories built by retail firms, noting the largest groups like consumer digital (1,412) and B2C e‑commerce (1,368), and the most common revenue models such as product sales (1,805).

The biggest kinds of Retail company, by how many we track.

Consumer Digital — a Retail sub-vertical
Sub-vertical 01
Consumer Digital
1,412 companies
1,412companies
$7.3Braised
16hiring
B2C E-Commerce — a Retail sub-vertical
Sub-vertical 02
B2C E-Commerce
1,368 companies
1,368companies
$7.3Braised
16hiring
B2C Fashion E-Commerce — a Retail sub-vertical
Sub-vertical 03
B2C Fashion E-Commerce
536 companies
536companies
$1.8Braised
6hiring
Internet First Brands — a Retail sub-vertical
Sub-vertical 04
Internet First Brands
476 companies
476companies
$208.3Mraised
1hiring
Beauty E-Commerce — a Retail sub-vertical
Sub-vertical 05
Beauty E-Commerce
388 companies
388companies
$83.8Mraised
4hiring
K-Beauty — a Retail sub-vertical
Sub-vertical 06
K-Beauty
244 companies
244companies
$106Mraised
5hiring
Internet First Fashion Brands — a Retail sub-vertical
Sub-vertical 07
Internet First Fashion Brands
240 companies
240companies
$183Mraised
Enterprise Tech — a Retail sub-vertical
Sub-vertical 08
Enterprise Tech
212 companies
212companies
$1.1Braised
2hiring
  • Consumer Digital1,412 companies · $7.3B raised · 16 hiring
  • B2C E-Commerce1,368 companies · $7.3B raised · 16 hiring
  • B2C Fashion E-Commerce536 companies · $1.8B raised · 6 hiring
  • Internet First Brands476 companies · $208.3M raised · 1 hiring
  • Beauty E-Commerce388 companies · $83.8M raised · 4 hiring
  • K-Beauty244 companies · $106M raised · 5 hiring
  • Internet First Fashion Brands240 companies · $183M raised
  • Enterprise Tech212 companies · $1.1B raised · 2 hiring
  • Digital Skin Care190 companies · $64.9M raised · 3 hiring
  • Internet First Beauty Brands125 companies · $5.7M raised
  • Internet First Apparel Brands115 companies · $141.2M raised
  • Women Apparel E-Commerce113 companies · $144.6M raised

Monetization

How Retail companies make money

How many companies earn revenue each way. Plenty use more than one model, so the counts add up to more than the sector.

E-Commerce - Product1,805
E-Commerce - Service551
Subscription500
Commission on Transaction366
Physical Commerce210
Advertising203
Fee-For-Service98
Renting / Leasing13

Funding, M&A and the deals moving Retail in South Korea

Counts 319 corporate events over the past two years, including earnings releases, announcements, lawsuits, mergers and regulatory filings.

Earnings 82Announcement 62Lawsuit 34M&A 34Regulatory 30Leadership 26Product 18Jobs 8Contracts 7Funding 5
  • M&AZigZag, the global post-purchase and returns network, has completed the acquisition of leading post-purchase platform Shipup.2026-04-21
  • M&ABecton Dickinson’s sale of its LifeSciences Bioprocessing segment to Waters Corp (WAT), closing February 9, 2026, creates a pure-play MedTech company that still participates in Medical Essential, Connected Care, Biopharma Systems, and Interventional, the analyst tells investors in a research note.2026-02-03
  • M&AThe AUD $7.7 million acquisition adds state‑of‑the‑art fabrication facilities to CiTech's operations.2026-01-22
  • FundingRXC (알엑스씨), founded by Yoo Han-ik, a founding member of Coupang and former TMON board chair, secured KRW 7 billion (USD 5.3 million) in Series A funding.2026-01-12
  • FundingA Korean startup has raised $854,000 from 8,200 backers across 60 countries for a ring-shaped controller that replaces touchscreens with mid-air gestures.2025-12-29
  • M&AAI company Harex InfoTech and an anonymous bidder have expressed their interest by submitting their respective letters of intent (LOIs) before the cut-off date of October 31.2025-11-04
  • M&AWe are exceptionally proud to announce the acquisition of SSG," said Wahl Bartmann, Group CEO of Fidelity.2025-10-27
  • Funding🇫🇷 Aircap raises €500,000 to lead risk and cash flow management for private assets2025-07-25
  • M&Athe heavily indebted e-commerce platform’s Oasis, a fresh grocery delivery company, announced Monday that it is acquiring TMON for 11.6 billion won ($8.3 million)2025-06-23
  • IPOSouth Korean e-commerce company Coupang (NYSE: CPNG) launched its U.S. IPO in March 2021.2025-04-19

Mergers and acquisitions

Deals from the last 24 months where a Retail company in South Korea was the buyer or the one bought, newest first. “Undisclosed” means the price was never published — not that the deal was worth nothing.

AcquirerTargetDeal valueStatusDate
Zig ZagshipupundisclosedCompleted2026-04-21
Watersbecton dickinsonundisclosedPending2026-02-09
CI TechNaundisclosedAnnounced2026-01-22
WatersBD\'s biosciences and diagnostics businessesundisclosed2026-01-09
WatersBDundisclosed2026-01-09
Harex InfoTechHomeplus Co.$2BAnnounced2025-11-04

Who is listing, hiring leaders, launching and winning work

Provides details on specific corporate events such as leadership changes and new customer contracts.

Leadership moves
11 tracked people moves · last 12 months
  • CoupangHarold Rogers · Appointment → Chief Executive OfficerDec 2025
  • CoupangPark Dae-jun · Resignation — was Chief Executive OfficerDec 2025
  • CoupangPark Dae-joon · Resignation — was Chief Executive OfficerDec 2025
  • TirTirV · Appointment → Global Brand AmbassadorNov 2025
  • LG Household & Health CareLee Sun-joo · Appointment → Chief Executive OfficerOct 2025
  • shinsegae internationalKim Deok-joo · Appointment → Chief Executive OfficerSep 2025
  • shinsegae internationalSeo Min-sung · Appointment → Chief Executive OfficerSep 2025
  • shinsegae internationalLee Seung-min · Appointment → Chief Executive OfficerSep 2025
Contract wins
4 customer wins · last 24 months
Regulatory & litigation
37 regulatory events · 17 tracked suits · 24 months
  • Coupangdesignated as same‑person controlling entity — Fair Trade Commission (FTC)Apr 2026
  • OliveYoungLicense Grant — Korean Intellectual Property OfficeMar 2026
  • Coupangfined for overdue interest — South Korea\'s Fair Trade CommissionFeb 2026
  • Coupangfined for unlawful pricing pressure — South Korea\'s Fair Trade CommissionFeb 2026
  • An investor v coupangFederal Securities Laws violation · FiledFeb 2026
  • U.S. House Judiciary Committee v coupangRegulatory investigation into discrimination against U.S. companiesFeb 2026
Earnings pulse
companies reporting results · last 24 months
17 companies reporting81 company-quarters trackedbeat 11miss 7in line 1

Half of these companies grew revenue faster than +12.6%, half slower.

Who is building Retail in South Korea

Profiles 562 founders and CEOs across 510 companies, showing their typical educational backgrounds, with Seoul National University appearing most often (5 alumni).

Founders and chief executives12 of 562, from the best-funded companies on this page
Daniel Shin
Founder & Chairman
Daniel Shin
repeat founder

The Wharton School BSc 2008

KyungHoon Park
CEO
KyungHoon Park

Ex-Samsung, Sportzrush, Camdensoft, Zoomtech. University of Oxford

Seungjae Lee
Founder & CEO
Seungjae Lee

Founder & CEO-Bucketplace · Ex-Co-Founder Ecube Labs · Seoul National University 2006

Gary Kim
Co-Founder & Co-CEO
Gary Kim

Ex-Daum Kakao, NHN, samsung. Seoul National University BEc 2003

Kelvin Kim
Co-Founder & CEO
Kelvin Kim

Co-Founder Opensurvey, ex- Gom&Company, WISEfn. Yonsei University

Seokhoon Kang
Founder & CEO
Seokhoon Kang

Ex-Watcha · Yonsei University BA 2012

Joonhong Park
Co-Founder & CPO
Joonhong Park

Ex-Malang Studio. Hongik University 2015

Jack Lee
Founder & CEO
Jack Lee

Ex-Samsung Electronics, LIG Nex1. Korea Advanced Institute of Science and Technology ME

Jaden Seungwoo Oh
Co-Founder
Jaden Seungwoo Oh

Korea Advanced Institute of Science and Technology, Phd in CS, 2007

Heemin Choi
Ceo & Co-Founder
Heemin Choi

Rapport Labs, ex-Viva Republica, ex-Hyperconnect, Seoul National University

Chaeyeon Song
Co-Founder
Chaeyeon Song

ex-United Nations. Yonsei University 2015

Hyesung Kim
Founder & CEO
Hyesung Kim

Founder & CEO Mineice, ex-Co-Founder EarlierCare, Freenters. University of Chicago BA 2014

Where the founders studied
alma mater on record for 27 of 562 founders
Seoul National University5
Wharton School3
KAIST - Korea Advanced Institute of Science & Technology3
University of Pennsylvania2
INSEAD2
University of California (Berkeley)2
Columbia University1
University of Toronto1
Radar

Look up the people behind Retail companies in South Korea

Search founders, executives and operators by company, role and location.

Who funds Retail in South Korea

Summarizes 260 funding rounds since 2016 from 325 investors, noting an average round size of $5.6 million.

Investor · most active investors since 2016RoundsLedLatest
Altos Ventures Management1912Sep 2025
SparkLabs1615Feb 2025
Korea Investment Holdings138Jul 2024
Kakao Ventures138Mar 2026
SBVA135Sep 2025
IMM Investment123Dec 2024
Atinum Investment95Dec 2024
Korean Development Bank95Jul 2025
KB Investment86Nov 2023
NAVER D2 Startup Factory84Dec 2022
Stage mix · rounds since 2016
Seed & Angel115
Series A–B104
Series C+ / PE36
Grants, debt & other5

The typical round is $5.6M — half were bigger, half smaller.

The biggest Retail funding rounds in South Korea

Highlights the biggest disclosed funding deals, including Coupang’s $2 billion Series F round, and lists ten large recent rounds.

CompanyRoundSizeWhenBackers
CoupangSeries Fmega-round$2BNov 2018SoftBank Vision Fund
CoupangSeries Emega-round$1BJun 2015SoftBank Group
CoupangSeries Emega-round$400MApr 2018BlackRock, Fidelity Investments
TmonSeries Dmega-round$336.5MSep 2020
CoupangSeries Dmega-round$300MDec 2014BlackRock, Rose Park Advisors, Wellington +1 more
TrenbeSeries Dmega-round$259.3MAug 2022IMM Investment, Atinum Investment, LB Investment +4 more
MusinsaSeries C$190MJul 2023KKR, Wellington
Bucket PlaceSeries D$182MMay 2022Vertex Growth, BRV Capital Management, Korean Development Bank +3 more
MusinsaSeries A$168.7MNov 2019Peak XV Partners
KREAMSeries C$168MMar 2023Altos Ventures Management, Mirae Asset, Samsung +4 more
Venture round sizes · 2023–2025
<$1M4
$1–10M24
$10–50M11
$50–250M4
>$250M0

43 venture rounds with a disclosed amount in the window.

Fresh cheques · last 6 months

What the news says about Retail in South Korea

Counts 256,537 news articles about the sector in the last year, emphasizing coverage of international entities, geopolitical disputes and trade‑related topics.

News volume
Retail coverage across South Korea · articles per quarter
2021Q2: 28,9212021Q3: 32,3042021Q4: 29,8382022Q1: 34,8482022Q2: 33,4602022Q3: 36,1712022Q4: 52,3522023Q1: 47,4442023Q2: 45,5242023Q3: 51,0282023Q4: 41,6482024Q1: 49,1422024Q2: 53,4422024Q3: 54,1192024Q4: 67,5802025Q1: 76,3522025Q2: 50,0662025Q3: 126,4792025Q4: 40,5902026Q1: 44,482
2021Q22026Q1
peak 126,479 in 2025Q3 · 256,537 articles in the last 12 tracked months
Tone of coverage
share of articles by dominant sentiment (positive / neutral / negative)
202120232025
Positive-tone share moved 47% → 34%, negative 23% → 18% across 2021–2025.

What the coverage is about

The subjects that dominate Retail news in South Korea. The arrow shows whether each one is being written about more or less than a year ago.

  • International and transnational geographic entities300,239▲+33%
  • Geopolitical disputes and contested areas300,235▲+33%
  • Administrative and political subdivisions300,218▲+33%
  • International political relations23,780→-1%
  • Security and defense policies18,301→-10%
  • International relations and diplomacy16,228▼-15%
  • Trade policies and agreements12,705▲+73%
  • International sports competitions12,372▲+32%
  • Cryptocurrency impact on forex markets8,594▲+103%
  • Military technology advancements6,414▼-24%
Most-covered companies · last 12 months

31 Retail companies here were named in the news over this period.

Prism

Watch Retail coverage in South Korea as it happens

Prism follows these subjects story by story — which companies are named, what is said about them and how the tone moves.

Momentum

The words getting louder — and quieter

Which terms are showing up in more stories than a year ago, and which are fading. The percentage is the change in how many articles mention them.

countries+128%trade dispute mechanisms+45%bilateral trade+59%trade facilitation commitments+42%summit diplomacy+79%study overseas+163%stablecoin fx impact+409%bilateral trade terms+42%oil price volatility+540%overseas study+134%
aircraft wreckage-88%aircraft emergency procedures-89%olympic team selections-43%flight safety measures-86%korean dmz clashes-57%

The pressures the press keeps returning to

Three recurring angles in South Korea Retail coverage, and whether each is getting more attention year on year (through 2025).

Regulatory Risk ▲ rising
553,378 articles touch this dimension · 14.9% critical tone
20212025
signals: territories, disputed islands, countries
Funding Momentum ▲ rising
27,673 articles touch this dimension · 40.9% critical tone
20212025
signals: quarterfinals, world cup, pre-ipo valuation
Growth ▲ rising
99,536 articles touch this dimension · 32.7% critical tone
20212025
signals: gdp growth rate, gdp acceleration, economic output growth

Retail jobs in South Korea: who is hiring and what they ask for

Reports zero job postings from these companies in the past 12 months.

0postings · last 12 months
1postings tracked overall
1employers advertising
Most advertised titles
  • Retail Manager1
Keep going

Track Retail in South Korea beyond this page

Radar finds and filters the companies. Prism watches what is being said about them.

About this data: built from Fliar's company, founder, funding, hiring, jobs and news trackers, covering South Korea. Counts are of companies we track, not of every company that exists. Updated August 2026.
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