225,354articles in the measured year
22,077articles in 2026Q1
19.3%positive tone in the latest complete year
News volume trends
Retail coverage across Switzerland · articles per complete quarter
View quarterly article counts
Article volume measures coverage, not market sales.
Tone of coverage over time
2021
25,366 positive · 19,119 neutral · 13,976 negative 2022
36,103 positive · 28,985 neutral · 18,879 negative 2023
37,318 positive · 35,835 neutral · 20,019 negative 2024
45,168 positive · 55,840 neutral · 21,147 negative 2025
48,946 positive · 86,746 neutral · 117,842 negative Most-covered companies
Company share of voice
220 recorded company events across 23 companies; percentages use that event total.
Leading coverage topics
Retail coverage across Switzerland · ranked by full-period article count.
International And Transnational Geographic Entities300,219 articles in the full recorded period
61,743 recent · 46,324 priorGeopolitical Disputes And Contested Areas300,210 articles in the full recorded period
61,741 recent · 46,319 priorAdministrative And Political Subdivisions300,204 articles in the full recorded period
61,740 recent · 46,318 priorInternational Sports Competitions19,188 articles in the full recorded period
2,317 recent · 2,434 priorOlympic Games Coverage11,404 articles in the full recorded period
1,545 recent · 1,431 priorInternational Political Relations10,451 articles in the full recorded period
1,462 recent · 1,452 priorSoccer Women'S Leagues And Competitions10,358 articles in the full recorded period
0 recent · 0 priorSports Coaching Strategies8,293 articles in the full recorded period
4,244 recent · 112 priorYouth Sports Development Programs8,207 articles in the full recorded period
4,206 recent · 109 priorWinter Sports Coverage7,144 articles in the full recorded period
1,082 recent · 976 priorRecent and prior counts use the source comparison windows.
Topics gaining and losing attention
Retail coverage across Switzerland
Event and signal lenses
Retail coverage across Switzerland
All complete annual cohorts shownRisingRegulatory Risk
532,632 classified articlesterritories, disputed islands, countries
53,7842021
68,9222022
86,1992023
122,1212024
181,2082025
11.0% critical · 8.7% positiveRisingFunding Momentum
27,559 classified articlescurrency intervention policies, inflation reports fx, trade deficits fx
3,5702021
4,9942022
4,5002023
5,7012024
6,5812025
37.2% critical · 44.3% positiveRisingGrowth
40,944 classified articlesgdp growth forex, inflation reports fx, currency intervention policies
4,3202021
6,1822022
7,7242023
9,0692024
9,1642025
31.4% critical · 47.6% positive Retail coverage across Switzerland. Topic labels describe recorded classifications and can include broad context.