Industry landscapes
Industry report

Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.

Exchange-rate basis

Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.

THE THE UNITED KINGDOM EDITION 2026

the United Kingdom’s
customer support software industry,
in focus.

The companies, capital and talent shaping customer support software in the United Kingdom. Find the leaders. Understand the segments. See where the activity is.

Snapshot: Funding in USD
Illustrated cover for Customer Support Software Industry Landscape of the United Kingdom
GB
COMPANIES · CAPITAL · TALENT

An industry ecosystem,
measured in context.

Customer Support Software illustration
MEET THE COMPANIES

Explore the United Kingdom’s customer support software leaders

24 featured companies from the funding, hiring, revenue and team-size leaderboards.

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Customer Support Software company highlights in the United Kingdom, snapshot 3 September 2026
Company
Nuancedragon.nuance.com$785.59M4,077
Infobipinfobip.com$414.14M9 roles3,179
Polypoly.ai$204.75M42Financial figure available in RadarView in Radar
NewVoiceMedianewvoicemedia.com$179.68M239
IMImobileimimobile.com$78.49M1,114
11x11x.ai$76M4
Decibeldecibel.com$50.3M76
Digital Geniusdigitalgenius.com$39.28M1
Avenir Digitalavenirdigital.ai3 roles
Goodaysgoodays.co2 roles100
ProxyLinkproxylink.co2 roles
Record Surerecordsure.com2 roles53
Aveniaveni.ai1 roles27
DeskPROdeskpro.com1 roles28
dotdigitaldotdigital.com1 roles338
Content Gurucontentguru.com168
Dakteladaktela.com95
DataEQdataeq.com
Kizeokizeo.com31
Limitlesslimitlesstech.com51
Netcallnetcall.com235
Puzzelpuzzel.com18
Qudiniqudini.com20
Red Antredant.com135Financial figure available in RadarView in Radar
24 featured companies

Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗

Company discovery

Recorded evidence only
THE KEY SIGNALS

Customer Support Software industry KPIs in the United Kingdom

A few useful ratios bring the size of this ecosystem into perspective.

3 September 2026
Hiring participation3.7%

16 of 432 tracked companies have open roles.

Funding participation22.9%

99 of 432 tracked companies have a recorded round.

Top 3 funding share61.5%

Share of disclosed capital received by the three largest recorded recipients.

Median disclosed round$1.1M

Midpoint of 177 rounds with a disclosed amount.

Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 61.5% of disclosed capital, while 77.1% of tracked companies have no recorded funding round.

Explore the segments →
CAPITAL & COMPANY FORMATION

How the United Kingdom customer support software has grown

Recorded company formation and disclosed funding across the complete annual series shown.

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2016 — 2025

Disclosed funding by year

Sum of recorded funding rounds · USD

the United Kingdom customer support software
$0$140.94M$281.89M$422.83M$563.78M2016: $184.43M20162017: $66.33M20172018: $40.19M20182019: $111.04M20192020: $494.54M20202021: $18.48M20212022: $87.91M20222023: $29.6M20232024: $179.75M20242025: $104.75M2025
View the numbers
Annual customer support software funding and company formation in the United Kingdom
YearFunding (USD)FoundedRaising
2016$184.43M1816
2017$66.33M2915
2018$40.19M3518
2019$111.04M2817
2020$494.54M3117
2021$18.48M309
2022$87.91M1719
2023$29.6M2510
2024$179.75M2115
2025$104.75M127
WHERE CAPITAL SITS

Funding concentration

Share of all disclosed company funding.

  • Nuance34.4%
  • Infobip18.1%
  • Poly9.0%
  • Other companies38.5%

Funding by stage

205 recorded rounds since 2016

NUMBER OF ROUNDS
Seed & Angel122 59.5%
Series A–B51 24.9%
Series C+ / PE6 2.9%
Grants, debt & other26 12.7%

Recent recorded rounds

Latest recorded rounds · USD
1 rounds

Swipe or scroll horizontally to browse.

Seed03/2026
VerbaFlo $7M

Backed by PI LABS and Haatch and others.

Largest and notable recorded rounds

Each card is one recorded round
10 cards

Swipe or scroll horizontally to browse.

Series D10/2025
Polypoly.ai$86M

Backed by Hedosophia and Khosla Ventures and others.

Series C04/2024
Polypoly.ai$50.22M

Backed by Hedosophia and NVentures and others.

Series B11/2024
11x11x.ai$50M

Backed by Andreessen Horowitz.

Series B06/2022
Polypoly.ai$40.03M

Backed by Twilio and Khosla Ventures and others.

THE BUSINESS BEHIND THE ACTIVITY

Revenue, profitability & financial strength

Annual accounts for reporting companies linked to this landscape, on like-for-like currency and reporting bases.

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GBP · millions · consolidated

Display conversions use the dated reference rates above. Where a verified rate is unavailable, figures retain their source currency. Each reporting cohort keeps its currency and accounting basis separate.

FY2025 · company accounts; aggregate reporting threshold not met · 1 reporting entities from 201 eligible matches.

Revenue in covered accounts

Sum of reporting-entity revenue; not the United Kingdom market sales.

Net profit / loss

Combined result for the same cohort.

Aggregate net margin

Combined net income ÷ combined revenue.

Median company revenue

The middle covered reporting entity.

Profitable entities

None of 1 covered entities.

Top-five concentration

Share of covered revenue from the five largest entities.

Annual account trend

Reported cohort totals by year; coverage is stated for every period.

Bar height shows revenue. Changes in coverage can affect totals.

Profitability has two perspectives

FY2025 · 1 reporting entities

Open the company accounts

Up to eight fixed company previews show financial amounts. Search and sort the wider company list, then continue in Radar.

1 reporting entities
Continue your financial research in Radar

Explore full company accounts and filings.

View financials in Radar ↗
THE UNITED KINGDOM · INDUSTRY COHORTS

How does customer support software compare?

Each pair uses the same year, currency and reporting basis. Cohort overlap is disclosed.

IndustryCovered / eligibleRevenue totalMedian revenueNet profit / lossAggregate marginProfitable shareOverlap

Available-account cohorts are not estimates of whole industries. Overlapping entities can occur in more than one cohort; do not add cohort totals.

Coverage, calculations & financial sources

Filed annual accounts for exact designated national identifiers. Every aggregate and peer pair uses one fiscal year, source currency and reporting basis; periods, coverage and overlap are explicit; 2026 partials are excluded.

The same up to eight reporting entities remain open across years, filters and sorts. Other company figures are available in Radar.

Source currencies and accounting bases stay separate. Missing accounts are excluded rather than treated as zero. Exact reporting periods appear on company previews. Annual totals can change with coverage and do not measure growth of a fixed company cohort.

DIGITAL FOOTPRINT

Web traffic, app reach and release cadence

How the the United Kingdom companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.

Busiest websites

9 of the 432 companies on this page carry a measured traffic record (2.1%); these are the largest of those, by monthly visits. The median among them is 271,702 visits.

CompanyMonthly visitsAuthorityMobile
Infobipinfobip.com959,4504941%
Qudiniqudini.com460,4543493.7%
Puzzelpuzzel.com422,2183669.5%
dotdigitaldotdigital.com388,182421.2%
Dakteladaktela.com271,7023430.4%
NewVoiceMedianewvoicemedia.com252,6553112.5%
Avius Experienceavius.com193,2182898.9%
WhosOnwhoson.com182,4943454.3%
Kayakokayako.com127,3694241.6%

Visits and authority are third-party web estimates, not company-reported figures.

Most-installed apps

37 of these companies (8.6%) publish at least one Android app — 59 apps in all, carrying 1M installs between them.

AppInstallsRatingStore category
Batavia Stad Fashion ClubConiq126.7KShopping
iPublishCentral ReaderDeskPRO110K3.3Books & Reference
Zweibruecken Fashion OutletConiq101.1KShopping
Swelly - Vote and compareSwelly Systems97.5K4.4Social
Fashion Arena Fashion ClubConiq55.8KShopping
Oslo Fashion ClubConiq48.7KShopping
Hede Fashion OutletConiq46.6KShopping
Unity-MobileKakapo Systems45.9K3.5Communication
XelionXelion43.9KCommunication
Mallorca Fashion ClubConiq40KLifestyle

Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.

App reach by segment

The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2023Q1–2026Q2).

SegmentAppsInstallsLeading appRelease trend
Customer Success Management30765.1KBatavia Stad Fashion Club 126.7K
E-Commerce Enablers18604.2KZweibruecken Fashion Outlet 101.1K
Loyalty Software17603.3KFashion Arena Fashion Club 55.8K
Customer Service Software37303.8KiPublishCentral Reader 110K
Chatbots11137.5KSwelly - Vote and compare 97.5K
Marketingtech8102.2KAvius Surveys 2K
Product Management Tools297.7KBallpark Research 222
Speech And Voice Recognition21KLiberty Create 1K

A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.

Release cadence by quarter

New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.

2023Q1: 22023Q1: 12023Q12023Q3: 12023Q3: 12023Q32024Q1: 22024Q1: 02024Q12024Q2: 12024Q2: 22024Q22024Q3: 12024Q3: 22024Q32024Q4: 12024Q4: 12024Q42025Q3: 12025Q3: 122025Q32025Q4: 12025Q4: 72025Q4

Darker bars are new releases, lighter bars apps updated. 48 of 59 apps carry a release date. The series ends at 2025Q4, the last quarter that closed before the June 2026 reading.

INSIDE THE INDUSTRY

The the United Kingdom customer support software market map

Explore the segments behind the headline numbers.

Expand panel +

Where companies are building

Rank segments by scale, hiring or disclosed funding.

Enterprise tech421
Enterprise software390
Saas314
Artificial intelligence71
Customer service chatbots66
Ai as a service35
Business text messaging32
Deep tech22
Commerce enablers21
Global saas17
Lead management14
Conversational ai development platforms14

Companies can sit in several segments. Counts and funding overlap.

SEGMENT TO EXPLORE

Enterprise tech

The largest measured segment in this report snapshot.

421companies
3.8%have hiring activity

16 companies hiring · $2.28B disclosed funding

Explore in Radar

How companies make money

Common revenue models; a company can use more than one.

Subscription397
Fee-for-service28
Advertising21
E-commerce - service20
Commission on transaction17
E-commerce - product2
Lending1
THE COMPANIES IN MOTION

Who is listing, hiring leaders, launching and winning work

Recorded corporate activity linked to companies in this landscape.

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Recent corporate headlines 10 dated reports
Funding roundsverbaflo.ai ↗

Verbaflo has raised $7 million in a seed round led by Pi Labs.

Funding roundspoly.ai ↗

Mr. Mrkšić picked Georgian over a big Silicon Valley VC firm to lead a US$40-million financing in 2022.

Funding roundstactful.ai ↗

Tactful AI has raised $1 million in a Pre-Series A funding round co-led by Foras AI and M Empire, with participation from a group of deep-tech angel investors.

Mergers & acquisitionslimitlesstech.com ↗

Just two weeks before Manus' acquisition, the WhatsApp parent acquired Limitless, an AI startup for wearables.

Funding roundsnetcall.com ↗

Acquires UK-based digital experience platform provider Jadu Holdings Ltd, for a maximum total consideration of £19.2 million.

Mergers & acquisitionsdotdigital.com ↗

A listed SaaS provider of an all-in-one customer experience and data has acquired US-based Social Snowball Holdings, Inc for £25.5m.

Mergers & acquisitionsmaxcontact.com ↗

We're thrilled to announce that MaxContact has acquired Curious Thing's technology and assets, significantly enhancing our AI capabilities while maintaining our commitment to balancing technology with meaningful human connections.

Mergers & acquisitionscontext.ai ↗

Context.ai plans to wind down its products following the acqui-hire.

Mergers & acquisitionsdistilled.net ↗

A Freshfields-Team recently advised Adevinta on the sale of Distilled Limited, Ireland’s leading online classifieds company.

Full recorded event mix

Top 10 categories among 80 recorded events in the 24-month window.

Funding rounds
26
Mergers & acquisitions
22
Leadership moves
17
Company announcements
3
New products
3
Capital infusions
2
Regulatory
2
Job creation
2
Lawsuit
1
Earnings
1
5 activity cards

Swipe or scroll horizontally to browse.

Leadership moves

8 tracked people moves

MaxContact ↗
Hannah Holmes

Appointment Head of People

Masakatsu Yoneda

Appointment Japan Country Manager

Poly ↗
Ryan Longfield

Appointment President of Go-to-Market

Infobip ↗
Veselin Vuković

Promotion Chief Alliances Officer (Board Member)

Infobip ↗
Krešo Žmak

Appointment Chief Innovation Officer

Infobip ↗
Igor Dvoršak

Promotion Senior Vice President of Operations

Rainbird ↗
Coenraad van der Poel

Appointment Chief Revenue Officer

Product launches

Products, platforms and features in the recorded window

Infobip ↗
AgentOS

AI Platform

Infobip ↗
Infobip Signals

Security Solution

Contract wins

1 recorded customer wins

Poly ↗

Customer: opentableRestaurant Technology

Regulatory events

2 recorded events

Connect ↗

regulated by FCAFCA

Connect ↗

pending regulatory approval

Litigation

1 tracked suits

Company
zoominfo v 11x

deceptive trade practices, trademark infringement, misappropriation of goodwill, false advCivil ·

Mergers and acquisitions

Company-linked deal reports; status is preserved as recorded.

Acquirer → targetStatusDateValue / context
WhatsApp parentLimitless ↗Announced2025-12-31Not stated in snapshot
metaLimitless ↗Announced2025-12-30Not stated in snapshot
NetcalljaduAnnounced2025-12-10Not stated in snapshot
openaiContext.ai ↗2025-10-08Not stated in snapshot
ncinoFullCircl ↗Announced2025-08-25$135.0M
dstnyTactful Technologies ↗2025-07-23Not stated in snapshot

A discussion or rumour is not a completed transaction. An unstated value is not zero.

PEOPLE & OPPORTUNITY

The talent market

14 postings in the preceding 12 months. The full 339-posting snapshot covers 223 employers.

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Most advertised job titles

Customer Service Advisor22
Senior Software Engineer12
Software Engineer12
Customer Assistant6
Customer Service Administrator6
Customer Service Assistant5
0 internship postings

10 tracked postings mention remote work.

The seniority mix

74 postings specify a level.

unspecified
265
senior
37
manager
26
lead
10
entry
1

Skills employers mention

Top skills across 339 tracked postings in the available jobs snapshot.

Software
98
Pc
32
Systems
31
Hardware
17
Infrastructure
6
Machine Learning
5
Sas
5
Agile Methodologies
4
Network
4
Saas
4
ADVERTISED PAY$38.3K/ year

Median across 136 postings with pay data, expressed in USD.

THE PEOPLE BUILDING THE FIELD

Founders and leaders

250 founders and chief executives across 184 companies.

Expand panel +
12 profiles

Swipe or scroll horizontally to browse.

Education networks

41 profiles with education records.

University of Oxford
7
University of Cambridge
5
University of Bristol
5
University of Edinburgh
4
University College London
3
Stanford University
3
IIT Roorkee
3
London School of Economics and Political Science
2

Prior employers

9 profiles with prior-work records.

Google
4
Apple
2
Microsoft
1
Amazon
1
McKinsey
1

Profiles cover recorded founders and leaders; contact details remain in Radar.

GEOGRAPHIC FOOTPRINT

Where companies are based

Company counts, hiring and disclosed funding across the recorded hubs.

Expand panel +
8 cards

Swipe or scroll horizontally to browse.

UNDERSTAND THE LANDSCAPE

Customer Support Software in the United Kingdom: key questions

Clear definitions for making better comparisons.

What does this landscape measure?

It measures the tracked company ecosystem, recorded funding, hiring and other available evidence. It is not a market-size estimate.

Can segment counts be added together?

No. A company can belong to several segments, so segment counts and funding can overlap.

What does a missing figure mean?

A dash or unavailable panel means the current reviewed source snapshot does not support that figure.

Company ecosystem snapshot: 3 September 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.

Canonical landscape ↗
Coming soon