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Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.

Exchange-rate basis

Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.

THE THE UNITED STATES EDITION 2026

the United States’s
retail industry,
in focus.

The companies, capital and talent shaping retail in the United States. Find the leaders. Understand the segments. See where the activity is.

Explore in Radar Read the key signals
Snapshot: Funding in USD
Illustrated cover for Retail Industry Landscape of the United States
US
COMPANIES · CAPITAL · TALENT

An industry ecosystem,
measured in context.

Retail illustration
Companies tracked 51,886Retail ecosystem in the United States Disclosed funding $191.43B4,400 companies · all recorded rounds Companies hiring 2,547With open roles at the snapshot Tracked open roles 8,34985 employers posted in the preceding 30 days
MEET THE COMPANIES

Explore the United States’s retail leaders

24 featured companies from the funding, hiring, revenue and team-size leaderboards.

Expand panel +
Explore the full landscape
Retail company highlights in the United States, snapshot 6 August 2026
Company
Walmartwalmart.com$6.5B—1,611,202$674.54BFYFY2025 filing
HD Supply Holdingshdsupply.com$6.1B—7,530—
Fanaticsfanaticsinc.com$4.93B—18,000—
Albertsonsalbertsonscompanies.com$4.1B—220,729$71.89BFYFY2022 filing
QVCqvc.com$3.88B—20,800—
EquipmentShareequipmentshare.com$3.81B—2,377$2.04BFYFY2025 filing
Thrasiothrasio.com$3.4B—1,120—
Squaresquareup.com$2.71B—9,358$3.21BFYFY2018 filing
NielsenIQnielseniq.com—13 roles2,911—
ShipBobshipbob.com—13 roles1,338—
The TJX Companiestjx.com—13 roles329,000$56.36BFYFY2025 filing
Circanacircana.com—12 roles6,400—
Five Belowfivebelow.com—12 roles6,100—
Numeratornumerator.com—12 roles1,200—
ShipMonkshipmonk.com—12 roles397—
The Chefs Warehousechefswarehouse.com—12 roles2,712—
Amazonamazon.com——1,525,000—
Amazon Businessamazonbusiness.com——7,254Financial figure available in RadarView in Radar
Costcocostco.com——316,000$86.94KFYFY2019 filing
Dollar Generaldollargeneral.com——170,000—
Krogerkroger.com——430,000Financial figure available in RadarView in Radar
Lowelowes.com——275,854Financial figure available in RadarView in Radar
Publixpublix.com——253,000—
The Home Depothomedepot.com——471,600Financial figure available in RadarView in Radar
24 featured companies

Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗

Startup discovery

Recorded classifications only
THE KEY SIGNALS

Retail industry KPIs in the United States

A few useful ratios bring the size of this ecosystem into perspective.

6 August 2026
Hiring participation4.9%

2,547 of 51,886 tracked companies have open roles.

Funding participation9.7%

5,051 of 51,886 tracked companies have a recorded round.

Top 3 funding share9.2%

Share of disclosed capital received by the three largest recorded recipients.

Median disclosed round$3M

Midpoint of 6,567 rounds with a disclosed amount.

Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 9.2% of disclosed capital, while 90.3% of tracked companies have no recorded funding round.

Explore the segments →
CAPITAL & COMPANY FORMATION

How the United States retail has grown

Recorded company formation and disclosed funding across the complete annual series shown.

Expand panel +
2016 — 2025

Disclosed funding by year

Sum of recorded funding rounds · USD

the United States retail
$0$11.01B$22.02B$33.04B$44.05B2016: $7.35B20162017: $9.11B20172018: $21.03B20182019: $16.87B20192020: $18.81B20202021: $38.64B20212022: $15.96B20222023: $6.52B20232024: $5.7B20242025: $4.8B2025
View the numbers
Annual retail funding and company formation in the United States
YearFunding (USD)FoundedRaising
2016$7.35B2205567
2017$9.11B2333551
2018$21.03B2495635
2019$16.87B2504662
2020$18.81B2961562
2021$38.64B2632775
2022$15.96B1974717
2023$6.52B1569518
2024$5.7B855384
2025$4.8B153254
WHERE CAPITAL SITS

Funding concentration

Share of all disclosed company funding.

  • Walmart3.4%
  • HD Supply Holdings3.2%
  • Fanatics2.6%
  • Other companies90.8%

Funding by stage

7,896 recorded rounds since 2016

NUMBER OF ROUNDS
Seed & Angel3370 42.7%
Series A–B2586 32.8%
Series C+ / PE784 9.9%
Grants, debt & other1156 14.6%

Recent recorded rounds

Latest recorded rounds · USD
8 rounds

Swipe or scroll horizontally to browse.

Conventional Debt05/2026
Musely $360M

Backed by General Catalyst.

Conventional Debt05/2026
Kids II $225M

Backed by Bain Capital.

Series B05/2026
RADAR $170M

Backed by Gideon Strategic Partners and Nimble Partners and others.

Series B05/2026
Vori $22M

Backed by Cherryrock Capital and Greylock Partners and others.

Seed05/2026
District $14.7M

Backed by Andreessen Horowitz and Kindred Ventures and others.

Conventional Debt05/2026
Pangaea $3.5M

Backed by Jpalmercollective.

Largest and notable recorded rounds

Each card is one recorded round
10 cards

Swipe or scroll horizontally to browse.

Series C05/2021
Perchperchhq.com$775M

Backed by Victory Park Capital Advisors and Spark Capital and others.

Series C02/2021
Thrasiothrasio.com$750M

Backed by Oaktree Capital Management and Advent International and others.

Series G11/2021
Fairefaire.com$596.21M

Backed by Durable Capital Partners and Dragoneer Investment Group and others.

THE BUSINESS BEHIND THE ACTIVITY

Revenue, profitability & financial strength

Annual accounts for reporting companies linked to this landscape, on like-for-like currency and reporting bases.

Expand panel +
USD · millions · consolidated

Display conversions use the dated reference rates above. Where a verified rate is unavailable, figures retain their source currency. Each reporting cohort keeps its currency and accounting basis separate.

FY2025 · annual statements grouped by reported fiscal year; exact entity periods remain on preview rows · 73 reporting entities from 204 eligible matches.

Revenue in covered accounts$1,131,098.0m

Sum of reporting-entity revenue; not the United States market sales.

Net profit / loss$38,583.7m

Combined result for the same cohort.

Aggregate net margin+3.4%

Combined net income ÷ combined revenue.

Median company revenue$821.5m

The middle covered reporting entity.

Profitable entities+52.1%

38 of 73 covered entities.

Top-five concentration+86.4%

Share of covered revenue from the five largest entities.

Annual account trend

Reported cohort totals by year; coverage is stated for every period.

Bar height shows revenue. Changes in coverage can affect totals.

Profitability has two perspectives

FY2025 · 73 reporting entities

Open the company accounts

Up to eight fixed company previews show financial amounts. Search and sort the wider company list, then continue in Radar.

73 reporting entities
Continue your financial research in Radar

Explore full company accounts and filings.

View financials in Radar ↗
THE UNITED STATES · INDUSTRY COHORTS

How does retail compare?

Each pair uses the same year, currency and reporting basis. Cohort overlap is disclosed.

IndustryCovered / eligibleRevenue totalMedian revenueNet profit / lossAggregate marginProfitable shareOverlap

Available-account cohorts are not estimates of whole industries. Overlapping entities can occur in more than one cohort; do not add cohort totals.

Coverage, calculations & financial sources

Filed annual accounts for exact designated national identifiers. Every aggregate and peer pair uses one fiscal year, source currency and reporting basis; periods, coverage and overlap are explicit; 2026 partials are excluded.

The same up to eight reporting entities remain open across years, filters and sorts. Other company figures are available in Radar.

Source currencies and accounting bases stay separate. Missing accounts are excluded rather than treated as zero. Exact reporting periods appear on company previews. Annual totals can change with coverage and do not measure growth of a fixed company cohort.

DIGITAL FOOTPRINT

Web traffic, app reach and release cadence

How the the United States companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.

Busiest websites

1,571 of the 51,893 companies on this page carry a measured traffic record (3%); these are the largest of those, by monthly visits. The median among them is 349,372 visits.

CompanyMonthly visitsAuthorityMobile
Temutemu.com1,281,295,7868590.3%
eBayebay.com508,167,67310051.6%
Walmartwalmart.com481,982,17610072.8%
The Home Depothomedepot.com218,867,2689763.5%
Targettarget.com169,868,1139672%
Lowelowes.com117,796,4859364.9%
Craigslist websitecraigslist.org116,952,3539071.8%
Rakutenrakuten.com110,253,6967366.4%
Best Buybestbuy.com94,077,1369262.1%
Costcocostco.com86,565,6769254%

Visits and authority are third-party web estimates, not company-reported figures.

Most-installed apps

2,533 of these companies (4.9%) publish at least one Android app — 5,262 apps in all, carrying 4.6B installs between them.

AppInstallsRatingStore category
Temu: Shop Like a BillionaireTemu1.1B4.5Shopping
Wish: Shop and SaveWish Shopping645.9M4.7Shopping
eBay online shopping & sellingeBay416.5M4.6Shopping
Walmart: Shopping & SavingsWalmart130.7M4.7Shopping
letgo: Buy & Sell Used StuffLetgo128.7M4.3Shopping
Groupon – Deals & CouponsGroupon115.9M4.4Shopping
OfferUp Buy & Sell MarketplaceOfferUp83.2M4.4Shopping
Perfect365 Makeup Photo EditorPerfect36563.9M3.6Beauty
Poshmark: Shop & Sell FashionPoshmark47.1M4.5Shopping
PlayKids Learning Video GamesPlayKids43.7M3.8Entertainment

Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.

App reach by segment

The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2024Q1–2026Q2).

SegmentAppsInstallsLeading appRelease trend
Horizontal E-Commerce2032.6BTemu: Shop Like a Billionaire 1.1B
Coupons And Deals137336.9MGroupon – Deals & Coupons 115.9M
Online Mom & Baby Care248284.7MPlayKids Learning Video Games 43.7M
E-Commerce Enablers1,448133.6MPerfect365 Makeup Photo Editor 63.9M
Online Home Improvements80110.3MWayfair - Shop All Things Home 40.4M
Fashion Tech336108.7MFacer Watch Faces 21.4M
Beauty Tech314106.7MBooksy for Customers 21.7M
Consumer Electronics E-Commerce24699.8MiRobot Home (Classic) 14.5M

A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.

Release cadence by quarter

New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.

2023Q2: 1712023Q2: 312023Q22023Q3: 1912023Q3: 722023Q32023Q4: 1752023Q4: 1142023Q42024Q1: 1482024Q1: 642024Q12024Q2: 1552024Q2: 702024Q22024Q3: 1332024Q3: 1552024Q32024Q4: 1142024Q4: 2142024Q42025Q1: 1252025Q1: 2172025Q12025Q2: 1532025Q2: 1172025Q22025Q3: 1562025Q3: 3772025Q32025Q4: 1512025Q4: 5322025Q42026Q1: 1362026Q1: 5832026Q1

Darker bars are new releases, lighter bars apps updated. 5,134 of 5,262 apps carry a release date. The series ends at 2026Q1, the last quarter that closed before the June 2026 reading.

INSIDE THE INDUSTRY

The the United States retail market map

Explore the segments behind the headline numbers.

Expand panel +

Where companies are building

Rank segments by scale, hiring or disclosed funding.

Consumer digital20,030
B2c e-commerce18,744
Internet first brands9,184
Enterprise tech7,960
B2c fashion e-commerce5,435
Commerce enablers4,768
Enterprise software4,560
Internet first fashion brands3,939
Marketplaces3,917
Saas2,927
Retail saas2,487
Beauty e-commerce2,330

Companies can sit in several segments. Counts and funding overlap.

SEGMENT TO EXPLORE

Consumer digital

The largest measured segment in this report snapshot.

20030companies
3.9%have hiring activity

783 companies hiring · $74.37B disclosed funding

Explore in Radar

How companies make money

Common revenue models; a company can use more than one.

E-commerce - product34,637
E-commerce - service9,879
Subscription9,856
Physical commerce9,437
Commission on transaction6,616
Advertising6,087
Fee-for-service3,566
Sponsorship419
THE COMPANIES IN MOTION

Who is listing, hiring leaders, launching and winning work

Recorded corporate activity linked to companies in this landscape.

Expand panel +
Recent corporate headlines 10 dated reports
Funding roundspowerhrg.com ↗

Power Home Remodeling (POWER), the nation’s largest home remodeling company, has announced that it has secured a growth investment from Bain Capital, Sixth Street, and Harvest Partners Structured Capital.

Mergers & acquisitionswalmart.com ↗

Walmart signed an $11 billion deal with Symbotic in 2022 to retrofit 42 regional distribution centres.

Mergers & acquisitionsebay.com ↗

EBay itself recently reached an agreement to acquire the Depop marketplace from Etsy for $1.2 billion in cash.

Mergers & acquisitionsworldly.io ↗

Worldly, the leading sustainability and supply chain intelligence platform for the consumer goods industry, has acquired Bendi Software, a UK-based supply chain mapping and supplier risk intelligence company.

Mergers & acquisitionspointskash.com ↗

PointsKash, Inc., a fintech platform integrating payments, rewards, and digital financial services, announced the acquisition of Keating Software’s rewards program development and reporting platform in a cash and stock transaction.

Mergers & acquisitionsgeteuclid.com ↗

Euclid has acquired Thresh Power, a provider of due diligence software for renewable energy projects.

Funding roundsmusely.com ↗

Musely, a direct-to-consumer telemedicine platform, has secured over $360 million in non-dilutive capital from General Catalyst’s Customer Value Fund (CVF).

Mergers & acquisitionsapple.com ↗

Apple bought the rights to Apple TV’s Severance.

Mergers & acquisitionsd2e-labs.com ↗

D2E Labs has acquired Amazon advertising services provider Knoza

Mergers & acquisitionsamazon.com ↗

The acquisition allows Amazon to enhance its portfolio of AI and customer experience solutions.

Full recorded event mix

Top 10 categories among 21,967 recorded events in the 24-month window.

Company announcements
5,863
Earnings
4,463
Leadership moves
3,625
Mergers & acquisitions
1,457
New products
1,445
Lawsuit
1,062
Funding rounds
735
Contracts
731
Job creation
668
Asset acquisitions
645
7 activity cards

Swipe or scroll horizontally to browse.

Leadership moves

91 tracked people moves

iTunes ↗
Tim Cook

Resignation Previously Chief Executive Officer

iTunes ↗
John Ternus

Appointment Chief Executive Officer

Target ↗
Gena Fox

Appointment senior vice president, design

Carter\'s ↗
Sharon Price John

Appointment Chief Executive Officer and President

Publix ↗
Todd Jones

Retirement Previously Executive Chairman

Carter\'s ↗
Gretchen W. Schar

Appointment Non-Executive Chair of the Board of Directors

Eataly ↗
Andrea Cipolloni

Resignation Previously Chief Executive Officer

Carter\'s ↗
William J. Montgoris

Departure Previously Non-Executive Chair of the Board

Product launches

Products, platforms and features in the recorded window

iTunes ↗
A20 / A20 Pro processors

System-on-Chip (SoC)

Hey ARMA

AI-powered assistant

Regenerative Organic Certified Pasture‑Raised Eggs and Organic Frozen Ravioli

Private label health food

Wild Smoked Sockeye Salmon

Seafood

Meijer ↗
Three exclusive store brand products

Private label health/wellness

Kroger ↗
24-SKU expansion of Simple Truth portfolio

Private label health food

LOOP ↗
Logistics Data Platform (LDP)

Supply Chain Logistics Platform

Walmart ↗
Great Value private label product lineup revamp

Private label grocery

Workforce actions

32 companies with reported reductions

iTunes ↗

78 rolesdeclining mall conditions

eBay ↗

800 rolesstrategic priorities

Artnet ↗

Scale not stated rolescost reduction

Target ↗

14,000 rolescost reduction

Artsy ↗

Scale not stated rolescost reduction

Albertsons ↗

138 rolescost reduction

Regulatory events

89 recorded events

iTunes ↗

found abuseCompetition Commission of India

iTunes ↗

demanded release of financial informationCompetition Commission of India

financially compensated 100-150k consumersHungarian Competition Authority (GVH)

Temu ↗

refundedHungarian Competition Authority (GVH)

Litigation

34 tracked suits

Company
apple v Competition Commission of India

antitrust case concerning Apple’s app ecosystem and alleged market dominanceAntitrust · Ongoing

Company
Competition Commission of India v apple

antitrust case over app distribution and financial disclosureAntitrust · Ongoing

Earnings pulse

Reported company results in the recorded window.

307companies
5,030period observations
4.6%median reported growth

Median across 3,977 reported growth observations; companies may contribute multiple periods.

Mergers and acquisitions

Company-linked deal reports; status is preserved as recorded.

Acquirer → targetStatusDateValue / context
china pharmahub→World Wide Relics ↗Announced2026-07-01Not stated in snapshot
ot group→Office Depot ↗Announced2026-06-22Not stated in snapshot
Richard Schulze→Best Buy ↗Announced2026-06-06$8.8B
F.W. Webb→Rising Sun Plumbing Supply ↗Announced2026-06-05Not stated in snapshot
Northern Star Acquisition→BarkBox ↗Completed2026-06-01$1.6B
Amazon→mgm studiosPending2026-05-25$8.5B

A discussion or rumour is not a completed transaction. An unstated value is not zero.

PEOPLE & OPPORTUNITY

The talent market

180,078 postings in the preceding 12 months. The full 275,609-posting snapshot covers 3,260 employers.

Expand panel +

Most advertised job titles

Sales Associate6,125
Customer Service Representative4,586
Assistant Manager3,311
Delivery Driver2,894
Store Manager2,145
Work From Home1,855
20 internship postings

3,808 tracked postings mention remote work.

The seniority mix

60,803 postings specify a level.

unspecified
214,806
manager
39,795
senior
9,094
lead
5,780
entry
3,937
intern
2,197

Skills employers mention

Top skills across 275,609 tracked postings in the available jobs snapshot.

Excel
2,332
Cash Register
1,916
Inventory Management
1,674
Cash Handling
1,332
Ipad
1,295
Registers
1,293
Merchandising
1,162
Outlook
921
Word
873
Microsoft Office
799
ADVERTISED PAY$46.8K/ year

Median across 23,621 postings with pay data, expressed in USD.

Salary by seniority

manager$63.7K/ year3,535 postings
senior$123.6K/ year775 postings
lead$41.6K/ year568 postings
entry$55.0K/ year369 postings
intern$39.5K/ year151 postings

Advertised posting medians do not describe all employees or roles.

THE PEOPLE BUILDING THE FIELD

Founders and leaders

15,012 founders and chief executives across 12,223 companies.

Expand panel +
12 profiles

Swipe or scroll horizontally to browse.

Education networks

1,806 profiles with education records.

Stanford University
233
Harvard University
205
Harvard Business School
160
University of Pennsylvania
143
Massachusetts Institute of Technology
140
University of California (Berkeley)
116
Cornell University
102
Columbia University
89

Prior employers

531 profiles with prior-work records.

Google
95
Microsoft
75
Amazon
63
McKinsey
47
Goldman Sachs
34
Apple
34
Facebook
33
Morgan Stanley
27

Profiles cover recorded founders and leaders; contact details remain in Radar.

NEWS INTELLIGENCE

How this industry appears in the news

2,818,092 articles in the measured 12-month window.

Expand panel +
2,818,092articles in the measured year
471,240articles in 2026Q1
29.3%positive tone in the latest complete year

News volume trends

Retail coverage across United States · articles per complete quarter

0410,347820,6941,231,0411,641,3882021Q2: 569,5262021Q22021Q3: 575,2732021Q4: 553,8982022Q1: 595,3922022Q2: 588,4182022Q22022Q3: 599,0512022Q4: 667,1432023Q1: 689,5382023Q2: 687,9002023Q22023Q3: 625,7512023Q4: 600,4852024Q1: 635,2552024Q2: 605,6252024Q22024Q3: 618,5642024Q4: 637,5542025Q1: 949,5982025Q2: 637,8442025Q22025Q3: 1,427,2942025Q4: 362,8452026Q1: 471,2402026Q1
View quarterly article counts
QuarterArticles
2021Q2569,526
2021Q3575,273
2021Q4553,898
2022Q1595,392
2022Q2588,418
2022Q3599,051
2022Q4667,143
2023Q1689,538
2023Q2687,900
2023Q3625,751
2023Q4600,485
2024Q1635,255
2024Q2605,625
2024Q3618,564
2024Q4637,554
2025Q1949,598
2025Q2637,844
2025Q31,427,294
2025Q4362,845
2026Q1471,240

Article volume measures coverage, not market sales.

Tone of coverage over time

2021
553,040 positive · 1,032,089 neutral · 401,478 negative
2022
657,851 positive · 1,281,905 neutral · 508,223 negative
2023
756,842 positive · 1,316,177 neutral · 528,456 negative
2024
869,910 positive · 1,025,871 neutral · 598,907 negative
2025
987,935 positive · 1,441,545 neutral · 944,969 negative

Leading coverage topics

Retail coverage across United States · ranked by full-period article count.

Administrative And Political Subdivisions4,359,391 articles in the full recorded period
1,002,951 recent · 834,801 prior
Geopolitical Disputes And Contested Areas320,881 articles in the full recorded period
114,288 recent · 85,266 prior
International And Transnational Geographic Entities320,718 articles in the full recorded period
114,211 recent · 85,224 prior
International Political Relations202,879 articles in the full recorded period
62,285 recent · 45,783 prior
Security And Defense Policies143,013 articles in the full recorded period
48,973 recent · 30,287 prior
International Relations And Diplomacy91,526 articles in the full recorded period
26,104 recent · 21,152 prior
Geographic Naming Conventions And Etymology82,179 articles in the full recorded period
45,397 recent · 8,218 prior
Trade Policies And Agreements77,571 articles in the full recorded period
31,274 recent · 29,155 prior
Human Rights Advocacy Reports69,871 articles in the full recorded period
20,782 recent · 20,308 prior
Cryptocurrency Impact On Forex Markets61,042 articles in the full recorded period
20,015 recent · 12,863 prior

Recent and prior counts use the source comparison windows.

Topics gaining and losing attention

Retail coverage across United States

KeywordRecentPriorChange
foreign policy analysis7,3604,93049%
national security strategy7,2453,200126%
multilateral diplomacy7,2134,42563%
diplomatic engagements5,7013,57659%
countries4,2041,897122%
stock price4,0062,72747%
investment deal3,6741,479148%
stablecoin fx impact3,4411,123206%
oil price volatility2,8961,038179%
aerial bombardments2,7821,51584%
olympic team selections1,4692,913-50%
olympic trials1,1372,448-54%
electioneering tactics7092,010-65%
ceasefire violations9251,710-46%
summer olympics athletics2031,600-87%

Event and signal lenses

Retail coverage across United States

All complete annual cohorts shown
Rising

Regulatory Risk

1,990,330 classified articles

territories, disputed islands, tariff negotiations

38.6% critical · 23.8% positive
Rising

Funding Momentum

363,372 classified articles

inflation reports fx, trade deficits fx, gdp growth forex

39.2% critical · 43.3% positive
Rising

Growth

561,523 classified articles

gdp growth forex, earnings report, inflation reports fx

32.0% critical · 44.3% positive

Retail coverage across United States. Topic labels describe recorded classifications and can include broad context.

DEMAND, SUPPLY & PLACE

Where demand signals run ahead of mapped supply — the United States

Compare demand signals in the United States’s newsflow with the retail categories mapped to each signal.

Expand panel +
HOW TO READ THE GAP

Signal percentile − supply percentile = gap in percentile points. Positive gaps highlight questions to investigate. A high signal can reflect spending pressure or access friction, as well as potential demand.

The comparison is relative to the signal families on this page. A supply percentile of zero means the lowest relative reading, not zero companies. It is a prioritisation clue, not measured market size or unmet demand.

COMPARISON PERIOD2025-07-01 to 2026-07-01Against 2024-07-01 to 2025-07-01Explore the signals ↓

The opportunity, in one view

Signal and mapped-supply percentiles, their gap, and change in the signal’s article share.

Swipe horizontally to compare all columns →

11 the United States demand signals compared with mapped retail supply
Signal familySignal percentileSupply percentileRelative gapGap (points)Signal share vs prior year
Layoffs & income shocks ↗Spending Pressure85.022.2+62.8+57.7%
Highways & expressways ↗Connectivity Build-Out45.00.0+45.0+23.5%
Tourism footfall ↗Demand Driver55.033.3+21.7+35.3%
Airports & air links ↗Connectivity Build-Out15.011.1+3.9+23.9%
Housing & urban expansion ↗Demand Driver55.055.6-0.6+49.2%
Inflation & spending pressure ↗Spending Pressure55.055.6-0.6+18.9%
Consumer grievances & trust ↗Trust Friction75.077.8-2.8+92.6%
Rail & metro connectivity ↗Connectivity Build-Out35.055.6-20.6+36.8%
E-commerce & quick delivery ↗Channel Shift55.094.4-39.4+67.2%
Industrial parks & warehousing ↗Investment Build-Out35.094.4-59.4+28.1%
Congestion & traffic friction ↗Access Friction40.0—No matching category—+2.5%

Showing all 11 signals. Select a family for its history and mapped categories.

Where the signals are loudest

All 12 city readings for these demand families in the comparison geography. the United States is highlighted.

Mentions per 10,000 articles

Each city’s reading is a share of its own coverage.

Maryland186.9

Congestion & traffic friction · Layoffs & income shocks · Highways & expressways

Tennessee142.4

Inflation & spending pressure · Layoffs & income shocks · Congestion & traffic friction

Connecticut141.7

Congestion & traffic friction · Layoffs & income shocks · Consumer grievances & trust

Colorado126.2

Congestion & traffic friction · Highways & expressways · Layoffs & income shocks

Oregon119.4

Congestion & traffic friction · Layoffs & income shocks · Inflation & spending pressure

Arizona119.0

Inflation & spending pressure · Layoffs & income shocks · Congestion & traffic friction

Nebraska117.9

Congestion & traffic friction · Highways & expressways · Layoffs & income shocks

Delaware111.4

Congestion & traffic friction · Highways & expressways · Layoffs & income shocks

Arkansas111.2

Layoffs & income shocks · Congestion & traffic friction · Inflation & spending pressure

Wisconsin109.6

Congestion & traffic friction · Highways & expressways · Housing & urban expansion

Indiana105.4

Congestion & traffic friction · Layoffs & income shocks · Highways & expressways

North Carolina103.1

Congestion & traffic friction · Layoffs & income shocks · Inflation & spending pressure

Inside the leading signals

Open any signal for its quarterly history
SPENDING PRESSURELayoffs & income shocks+62.8percentile-point gap
THE OPERATING HYPOTHESIS

Layoff cycles can pull discretionary spend back toward value offerings.

24.69mentions per 10,000 articles+57.7%share change vs prior year

Mapped retail categories

  • Internet First Brands9,184
  • Marketplaces3,917

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

091827362024Q3: 152024Q32024Q4: 142024Q42025Q1: 132025Q12025Q2: 192025Q22025Q3: 242025Q32025Q4: 312025Q42026Q1: 192026Q12026Q2: 242026Q2
View quarterly signal counts
Layoffs & income shocks in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q3269215.79
2024Q4265714.98
2025Q1345713.81
2025Q2305519.17
2025Q3668724.54
2025Q4376131.16
2026Q1284319.69
2026Q2188524.49

Where this signal concentrates in the comparison geography

Tennessee44.9 / 10,000
Arkansas41.1 / 10,000
Iowa26.8 / 10,000
CONNECTIVITY BUILD-OUTHighways & expressways+45.0percentile-point gap
THE OPERATING HYPOTHESIS

Corridor build-out can collapse travel time, widening every catchment.

6.8mentions per 10,000 articles+23.5%share change vs prior year

Mapped retail categories

  • Commerce Enablers4,768
  • Marketplaces3,917

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

024792024Q3: 62024Q32024Q4: 62024Q42025Q1: 42025Q12025Q2: 52025Q22025Q3: 72025Q32025Q4: 52025Q42026Q1: 62026Q12026Q2: 72026Q2
View quarterly signal counts
Highways & expressways in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q310876.38
2024Q410716.04
2025Q110904.36
2025Q29235.79
2025Q319857.28
2025Q46315.23
2026Q19656.68
2026Q25977.76

Where this signal concentrates in the comparison geography

Nebraska31.2 / 10,000
Delaware16.1 / 10,000
Colorado15.9 / 10,000
DEMAND DRIVERTourism footfall+21.7percentile-point gap
THE OPERATING HYPOTHESIS

Visitor flows can convert into discretionary spend where they land.

6.68mentions per 10,000 articles+35.3%share change vs prior year

Mapped retail categories

  • Internet First Brands9,184
  • B2C Fashion E-Commerce5,435
  • Internet First Fashion Brands3,939
  • Beauty E-Commerce2,330

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

0257102024Q3: 52024Q32024Q4: 42024Q42025Q1: 32025Q12025Q2: 62025Q22025Q3: 62025Q32025Q4: 72025Q42026Q1: 52026Q12026Q2: 82026Q2
View quarterly signal counts
Tourism footfall in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q38895.22
2024Q48844.98
2025Q19303.72
2025Q210396.52
2025Q318016.61
2025Q49347.74
2026Q17225.0
2026Q26508.44

Where this signal concentrates in the comparison geography

Oregon18.0 / 10,000
Delaware14.1 / 10,000
Kentucky14.0 / 10,000
CONNECTIVITY BUILD-OUTAirports & air links+3.9percentile-point gap
THE OPERATING HYPOTHESIS

If new terminals and routes pull business and tourist inflow, demand tends to follow the passenger.

0.86mentions per 10,000 articles+23.9%share change vs prior year

Mapped retail categories

  • B2C Fashion E-Commerce5,435
  • Internet First Fashion Brands3,939
  • Beauty E-Commerce2,330

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

001112024Q3: 02024Q32024Q4: 02024Q42025Q1: 02025Q12025Q2: 12025Q22025Q3: 02025Q32025Q4: 12025Q42026Q1: 02026Q12026Q2: 02026Q2
View quarterly signal counts
Airports & air links in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q31060.62
2024Q41090.61
2025Q11500.6
2025Q21621.02
2025Q32020.74
2025Q41321.09
2026Q11220.85
2026Q2740.96

Where this signal concentrates in the comparison geography

North Carolina1.5 / 10,000
DEMAND DRIVERHousing & urban expansion-0.6percentile-point gap
THE OPERATING HYPOTHESIS

New residential catchments can pull everyday demand with them.

5.09mentions per 10,000 articles+49.2%share change vs prior year

Mapped retail categories

  • B2C E-Commerce18,744
  • Marketplaces3,917

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

023562024Q3: 32024Q32024Q4: 32024Q42025Q1: 32025Q12025Q2: 42025Q22025Q3: 42025Q32025Q4: 52025Q42026Q1: 52026Q12026Q2: 42026Q2
View quarterly signal counts
Housing & urban expansion in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q35133.01
2024Q45573.14
2025Q17523.01
2025Q27594.76
2025Q313454.94
2025Q46815.64
2026Q17455.16
2026Q23544.6

Where this signal concentrates in the comparison geography

Wisconsin13.4 / 10,000
Nevada9.2 / 10,000
South Carolina8.5 / 10,000
SPENDING PRESSUREInflation & spending pressure-0.6percentile-point gap
THE OPERATING HYPOTHESIS

Sustained price pressure can shift spending toward value formats.

34.66mentions per 10,000 articles+18.9%share change vs prior year

Mapped retail categories

  • B2C E-Commerce18,744
  • Marketplaces3,917

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

0142943572024Q3: 272024Q32024Q4: 242024Q42025Q1: 212025Q12025Q2: 482025Q22025Q3: 292025Q32025Q4: 492025Q42026Q1: 302026Q12026Q2: 362026Q2
View quarterly signal counts
Inflation & spending pressure in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q3466827.39
2024Q4428324.15
2025Q1536921.46
2025Q2775748.67
2025Q3807429.63
2025Q4601249.81
2026Q1442130.63
2026Q2279136.26

Where this signal concentrates in the comparison geography

Tennessee62.2 / 10,000
Arizona29.2 / 10,000
Utah24.6 / 10,000
TRUST FRICTIONConsumer grievances & trust-2.8percentile-point gap
THE OPERATING HYPOTHESIS

Trust friction can reward whoever fixes service, complaints and fraud handling.

6.39mentions per 10,000 articles+92.6%share change vs prior year

Mapped retail categories

  • Consumer Digital20,030
  • Commerce Enablers4,768
  • Retail Saas2,487

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

03710142024Q3: 42024Q32024Q4: 32024Q42025Q1: 22025Q12025Q2: 32025Q22025Q3: 32025Q32025Q4: 52025Q42026Q1: 122026Q12026Q2: 62026Q2
View quarterly signal counts
Consumer grievances & trust in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q37004.11
2024Q45753.24
2025Q16742.69
2025Q25663.55
2025Q310583.88
2025Q46365.27
2026Q1174012.05
2026Q24966.44

Where this signal concentrates in the comparison geography

Connecticut15.8 / 10,000
Maryland12.9 / 10,000
Iowa10.8 / 10,000
CONNECTIVITY BUILD-OUTRail & metro connectivity-20.6percentile-point gap
THE OPERATING HYPOTHESIS

Where rail and metro build out, station-area demand can follow the footfall.

1.63mentions per 10,000 articles+36.8%share change vs prior year

Mapped retail categories

  • B2C E-Commerce18,744
  • Marketplaces3,917

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

011222024Q3: 12024Q32024Q4: 12024Q42025Q1: 12025Q12025Q2: 12025Q22025Q3: 12025Q32025Q4: 12025Q42026Q1: 12026Q12026Q2: 12026Q2
View quarterly signal counts
Rail & metro connectivity in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q32211.3
2024Q41851.04
2025Q12791.11
2025Q22181.37
2025Q34911.8
2025Q41831.52
2026Q12021.4
2026Q21261.64

Where this signal concentrates in the comparison geography

Arizona3.6 / 10,000
CHANNEL SHIFTE-commerce & quick delivery-39.4percentile-point gap
THE OPERATING HYPOTHESIS

Online and quick-commerce adoption can migrate spend across channels faster than networks adapt.

1.74mentions per 10,000 articles+67.2%share change vs prior year

Mapped retail categories

  • B2C E-Commerce18,744
  • B2C Fashion E-Commerce5,435
  • Commerce Enablers4,768
  • Beauty E-Commerce2,330

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

011232024Q3: 02024Q32024Q4: 12024Q42025Q1: 02025Q12025Q2: 12025Q22025Q3: 12025Q32025Q4: 22025Q42026Q1: 12026Q12026Q2: 12026Q2
View quarterly signal counts
E-commerce & quick delivery in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q31600.94
2024Q42351.33
2025Q11830.73
2025Q22121.33
2025Q34391.61
2025Q42942.44
2026Q12281.58
2026Q21111.44

Where this signal concentrates in the comparison geography

Delaware4.7 / 10,000
Arizona4.0 / 10,000
INVESTMENT BUILD-OUTIndustrial parks & warehousing-59.4percentile-point gap
THE OPERATING HYPOTHESIS

Parks and warehousing can add the jobs and fulfilment capacity that reach depends on.

2.18mentions per 10,000 articles+28.1%share change vs prior year

Mapped retail categories

  • B2C E-Commerce18,744
  • B2C Fashion E-Commerce5,435
  • Commerce Enablers4,768
  • Beauty E-Commerce2,330

Companies can appear in multiple categories; these counts are not a unique-company total.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

012332024Q3: 12024Q32024Q4: 12024Q42025Q1: 12025Q12025Q2: 12025Q22025Q3: 12025Q32025Q4: 22025Q42026Q1: 22026Q12026Q2: 22026Q2
View quarterly signal counts
Industrial parks & warehousing in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q32911.71
2024Q42911.64
2025Q14301.72
2025Q22781.74
2025Q34571.68
2025Q42942.44
2026Q14242.94
2026Q21662.16

Where this signal concentrates in the comparison geography

Arizona5.2 / 10,000
Indiana4.5 / 10,000
South Carolina3.8 / 10,000
ACCESS FRICTIONCongestion & traffic friction—supply not mapped
THE OPERATING HYPOTHESIS

Congestion friction can push footfall toward nearby formats and toward delivery.

17.49mentions per 10,000 articles+2.5%share change vs prior year

Mapped retail categories

This signal has no matching category in the page’s retail market map, so no supply percentile or gap is assigned.

Quarterly share of the United States coverage

Mentions per 10,000 articles · zero baseline

071320262024Q3: 162024Q32024Q4: 202024Q42025Q1: 142025Q12025Q2: 182025Q22025Q3: 172025Q32025Q4: 202025Q42026Q1: 122026Q12026Q2: 222026Q2
View quarterly signal counts
Congestion & traffic friction in the United States coverage
QuarterMentionsPer 10,000 articles
2024Q3279016.37
2024Q4369720.85
2025Q1356214.23
2025Q2288118.08
2025Q3470517.27
2025Q4243320.16
2026Q1186012.88
2026Q2175122.75

Where this signal concentrates in the comparison geography

Maryland117.7 / 10,000
Connecticut59.8 / 10,000
Colorado53.2 / 10,000
RESEARCH & CHANGING CONVERSATIONS

Related research and changing coverage

the United States retail coverage

Expand panel +
RESEARCH CONTEXT · 2019

Uniform Pricing in U.S. Retail Chains*

The Quarterly Journal of Economics

391 citations in the snapshot

RESEARCH CONTEXT · 2018

The Unequal Gains from Product Innovations: Evidence from the U.S. Retail Sector*

The Quarterly Journal of Economics

241 citations in the snapshot

RESEARCH CONTEXT · 2017

The Next-Generation U.S. Retail Electricity Market with Customers and Prosumers—A Bibliographical Survey

Energies

81 citations in the snapshot

RESEARCH CONTEXT · 2020

The Pass-Through of Minimum Wages into U.S. Retail Prices: Evidence from Supermarket Scanner Data

The Review of Economics and Statistics

71 citations in the snapshot

What is growing in this coverage

the United States coverage of this page's demand families

KeywordRecent articlesPrior articlesShare change
patent infringement394241923.3%
cyber liability254251152.2%
privacy policies20724963.0%
arbitration clause17022852.3%
ip litigation54772836.3%
antitrust investigations63587799.5%

Share changes describe coverage in the stated comparison periods, not search demand or market size.

GEOGRAPHIC FOOTPRINT

Where companies are based

Company counts, hiring and disclosed funding across the recorded hubs.

Expand panel +
8 cards

Swipe or scroll horizontally to browse.

UNDERSTAND THE LANDSCAPE

Retail in the United States: key questions

Clear definitions for making better comparisons.

What does this landscape measure?

It measures the tracked company ecosystem, recorded funding, hiring and other available evidence. It is not a market-size estimate.

Can segment counts be added together?

No. A company can belong to several segments, so segment counts and funding can overlap.

What does a missing figure mean?

A dash or unavailable panel means the current reviewed source snapshot does not support that figure.

KEEP EXPLORING

Put the United States in context

All landscapes ↗

Company ecosystem snapshot: 6 August 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.

Canonical landscape ↗
Coming soon