Industry landscapes
Industry report

Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.

Exchange-rate basis

Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.

THE INDIA EDITION 2026

India’s
sales and gtm software industry,
in focus.

The companies, capital and talent shaping sales and gtm software in India. Find the leaders. Understand the segments. See where the activity is.

Snapshot: Funding in USD
Illustrated cover for Sales and GTM Software Industry Landscape of India
IN
COMPANIES · CAPITAL · TALENT

An industry ecosystem,
measured in context.

Sales and GTM Software illustration
MEET THE COMPANIES

Explore India’s sales and gtm software leaders

24 featured companies from the funding, hiring, revenue and team-size leaderboards.

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Sales and GTM Software company highlights in India, snapshot 30 August 2026
Company
Freshworksfreshworks.com$400.05M6 roles4,900Financial figure available in RadarView in Radar
LeadSquaredleadsquared.com$203.61M8 roles1,027$28.52MFYFY2025 filing
Xoxodayxoxoday.com$100.61M269Financial figure available in RadarView in Radar
Talismatalisma.com$66.39M375$3.07MFYFY2025 filing
Vymovymo.com$45M457Financial figure available in RadarView in Radar
Saleskensalesken.ai$33.02M49$383.7KFYFY2025 filing
Vizuryvizury.com$25.15M1$0FYFY2025 filing
BUSINESSNEXTbusinessnext.com$22.97M1,248Financial figure available in RadarView in Radar
AiSensyaisensy.com6 roles55
BiteSpeedbitespeed.co6 roles24
Hatchhatchhq.ai6 roles
Makunai Globalmakunaiglobal.ai6 roles
EazyBeeazybe.com5 roles12
Focus Softnetfocussoftnet.com5 roles794$5.62MFYFY2025 filing
Assuretechassuretech.in457$1MFYFY2025 filing
Gallaboxgallabox.com43
GobbleCubegobblecube.ai
MargBooksmargbooks.com
MiClientmiclient.ai14
Path Infotechpathinfotech.com520$23.09MFYFY2025 filing
QuickSellquicksell.co105
RevRagrevrag.ai
Sangam CRMsangamcrm.com$802.78KFYFY2024 filing
SunTecsuntecgroup.com295
24 featured companies

Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗

Startup discovery

Recorded classifications only
THE KEY SIGNALS

Sales and GTM Software industry KPIs in India

A few useful ratios bring the size of this ecosystem into perspective.

30 August 2026
Hiring participation9.5%

137 of 1,440 tracked companies have open roles.

Funding participation10.0%

144 of 1,440 tracked companies have a recorded round.

Top 3 funding share62.6%

Share of disclosed capital received by the three largest recorded recipients.

Median disclosed round$249.87K

Midpoint of 247 rounds with a disclosed amount.

Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 62.6% of disclosed capital, while 90.0% of tracked companies have no recorded funding round.

Explore the segments →
CAPITAL & COMPANY FORMATION

How India sales and gtm software has grown

Recorded company formation and disclosed funding across the complete annual series shown.

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2016 — 2025

Disclosed funding by year

Sum of recorded funding rounds · USD

India sales and gtm software
$0$65.74M$131.47M$197.21M$262.95M2016: $72.28M20162017: $8.21M20172018: $109.32M20182019: $189.32M20192020: $51.49M20202021: $64.96M20212022: $230.66M20222023: $18.97M20232024: $35.09M20242025: $95.12M2025
View the numbers
Annual sales and gtm software funding and company formation in India
YearFunding (USD)FoundedRaising
2016$72.28M10422
2017$8.21M8215
2018$109.32M7516
2019$189.32M10125
2020$51.49M10120
2021$64.96M8434
2022$230.66M10534
2023$18.97M11920
2024$35.09M11322
2025$95.12M6215
WHERE CAPITAL SITS

Funding concentration

Share of all disclosed company funding.

  • Freshworks35.6%
  • LeadSquared18.1%
  • Xoxoday8.9%
  • Other companies37.4%

Funding by stage

293 recorded rounds since 2016

NUMBER OF ROUNDS
Seed & Angel220 75.1%
Series A–B42 14.3%
Series C+ / PE10 3.4%
Grants, debt & other21 7.2%

Recent recorded rounds

Latest recorded rounds · USD
3 rounds

Swipe or scroll horizontally to browse.

Series A04/2026
GobbleCube $15M

Backed by SIG Venture Capital and Info Edge Ventures and others.

Seed02/2026
Kris@Work $3M

Backed by Info Edge Ventures and JN Capital & Growth Advisory.

Largest and notable recorded rounds

Each card is one recorded round
10 cards

Swipe or scroll horizontally to browse.

THE BUSINESS BEHIND THE ACTIVITY

Revenue, profitability & financial strength

Annual accounts for reporting companies linked to this landscape, on like-for-like currency and reporting bases.

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₹ crore · standalone

Display conversions use the dated reference rates above. Where a verified rate is unavailable, figures retain their source currency. Each reporting cohort keeps its currency and accounting basis separate.

FY2025 · annual statements grouped by reported fiscal year; exact entity periods remain on preview rows · 357 reporting entities from 459 eligible matches.

Revenue in covered accounts₹7,299.9 crore

Sum of reporting-entity revenue; not India market sales.

Net profit / loss₹388.5 crore

Combined result for the same cohort.

Aggregate net margin+5.3%

Combined net income ÷ combined revenue.

Median company revenue₹1.4 crore

The middle covered reporting entity.

Profitable entities+54.1%

193 of 357 covered entities.

Top-five concentration+64.4%

Share of covered revenue from the five largest entities.

Annual account trend

Reported cohort totals by year; coverage is stated for every period.

Bar height shows revenue. Changes in coverage can affect totals.

Profitability has two perspectives

FY2025 · 357 reporting entities

Open the company accounts

Up to eight fixed company previews show financial amounts. Search and sort the wider company list, then continue in Radar.

357 reporting entities
Continue your financial research in Radar

Explore full company accounts and filings.

View financials in Radar ↗
INDIA · INDUSTRY COHORTS

How does sales and gtm software compare?

Each pair uses the same year, currency and reporting basis. Cohort overlap is disclosed.

IndustryCovered / eligibleRevenue totalMedian revenueNet profit / lossAggregate marginProfitable shareOverlap

Available-account cohorts are not estimates of whole industries. Overlapping entities can occur in more than one cohort; do not add cohort totals.

Coverage, calculations & financial sources

Filed annual accounts for exact designated national identifiers. Every aggregate and peer pair uses one fiscal year, source currency and reporting basis; periods, coverage and overlap are explicit; 2026 partials are excluded.

The same up to eight reporting entities remain open across years, filters and sorts. Other company figures are available in Radar.

Source currencies and accounting bases stay separate. Missing accounts are excluded rather than treated as zero. Exact reporting periods appear on company previews. Annual totals can change with coverage and do not measure growth of a fixed company cohort.

DIGITAL FOOTPRINT

Web traffic, app reach and release cadence

How the India companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.

Busiest websites

14 of the 1,440 companies on this page carry a measured traffic record (1%); these are the largest of those, by monthly visits. The median among them is 193,104 visits.

CompanyMonthly visitsAuthorityMobile
AiSensyaisensy.com806,7784141.7%
MSG91msg91.com653,8893962.9%
Youformyouform.com452,5983355.9%
Saleshandysaleshandy.com433,6674311.8%
Trupeertrupeer.ai277,8193856.4%
Vtigervtiger.com255,5364713.4%
QuickSellquicksell.co202,6293281.7%
Vaizlevaizle.com183,5804571%
Telecrmtelecrm.in172,4283633.5%
Easyleadzeasyleadz.com146,5193744%

Visits and authority are third-party web estimates, not company-reported figures.

Most-installed apps

251 of these companies (17.4%) publish at least one Android app — 561 apps in all, carrying 19.4M installs between them.

Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.

App reach by segment

The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2024Q1–2026Q2).

SegmentAppsInstallsLeading appRelease trend
Sales Force Automation53710.8MQuickSell Catalogue Commerce 1.8M
Hrtech81.8MPickMyWork: Money Earning Jobs 1.6M
Finance & Accounting Tech111.8MBiz Analyst App for Tally User 1.4M
E-Commerce Enablers41.8MNextel Tracker 7.7K
B2B E-Commerce31.8MAgentsAt (For Sales Agents) 3K
Field Force Automation1031.6MLeadSquared CRM 929.2K
Vertical Business Intelligence41.4MCSC Specta Analytics 2.1K
Erp Services41.4MEuphoria POS 60

A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.

Release cadence by quarter

New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.

2023Q2: 92023Q2: 72023Q22023Q3: 102023Q3: 162023Q32023Q4: 102023Q4: 82023Q42024Q1: 162024Q1: 182024Q12024Q2: 192024Q2: 82024Q22024Q3: 142024Q3: 312024Q32024Q4: 152024Q4: 142024Q42025Q1: 142025Q1: 152025Q12025Q2: 202025Q2: 272025Q22025Q3: 222025Q3: 472025Q32025Q4: 132025Q4: 562025Q42026Q1: 152026Q1: 882026Q1

Darker bars are new releases, lighter bars apps updated. 377 of 561 apps carry a release date. The series ends at 2026Q1, the last quarter that closed before the June 2026 reading.

INSIDE THE INDUSTRY

The India sales and gtm software market map

Explore the segments behind the headline numbers.

Expand panel +

Where companies are building

Rank segments by scale, hiring or disclosed funding.

Enterprise tech1,403
Enterprise software1,291
Saas1,097
Deskless workforce102
Fintech81
Real estate crm software76
Artificial intelligence73
Real estate saas64
Consumer digital57
Global saas56
Retail tech47
Lead generation chatbots44

Companies can sit in several segments. Counts and funding overlap.

SEGMENT TO EXPLORE

Enterprise tech

The largest measured segment in this report snapshot.

1403companies
9.6%have hiring activity

135 companies hiring · $1.12B disclosed funding

Explore in Radar

How companies make money

Common revenue models; a company can use more than one.

Subscription1,284
Advertising108
E-commerce - service94
Fee-for-service73
Commission on transaction65
E-commerce - product20
Affiliate marketing7
Physical commerce3
THE COMPANIES IN MOTION

Who is listing, hiring leaders, launching and winning work

Recorded corporate activity linked to companies in this landscape.

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Recent corporate headlines 10 dated reports
Funding roundsgobblecube.ai ↗

Consumer brand analytics platform GobbleCube has raised $15 million in funding led by Susquehanna Venture Capital, with participation from existing investors InfoEdge Ventures and Kae Capital, which invested through its Winner’s Fund.

Funding roundsupscale.ai ↗

Upscale AI’s $200 million Series A funding round represents a pivotal milestone for the young company, elevating it to unicorn status with a valuation surpassing $1 billion.

Funding roundsxoxoday.com ↗

Xoxoday, a global rewards, incentives, and Loyalty technology company, has raised a Series C round backed by its existing investors – Apis Partners & 57 Stars, marking a key milestone as the company accelerates its next phase of global growth.

Mergers & acquisitionssuntecgroup.com ↗

Acrophyte plans to enter a conditional sale and purchase agreement with subsidiaries of ESR Group to acquire ESR’s 100 per cent indirect interest in the manager, Suntec Reit’s manager said on Dec 16.

Mergers & acquisitionsfreshworks.com ↗

Nasdaq-listed SaaS major Freshworks has signed a definitive agreement to acquire AI-powered incident management platform FireHydrant for an undisclosed amount.

Mergers & acquisitionsrevrag.ai ↗

Bengaluru-based RevRag.AI has acquired GenStaq.ai, a modular LLMOps and workflow orchestration startup, in a move aimed at expanding its control across the generative AI stack.

IPO activityzoho.com ↗

Why Watch It: A silent giant that might have an IPO and vertical stability in terms of innovation.

Funding roundszintlr.com ↗

JIIF invested over ₹60+ Crores in more than 20 promising startups like Plan B, Zintlr, Flo Mobility, Store my goods and Almonds AI

Funding roundsiamdave.ai ↗

DaveAI, a patented cutting-edge AI conversation experience cloud, announced a growth investment round led by Inflection Point Ventures and SucSEED Indovation Fund.

Mergers & acquisitionsespytechnologies.in ↗

Birko has announced the acquisition of Marshfield, Mo.-based Espy Technologies, Inc. (ETI).

Full recorded event mix

Top 10 categories among 299 recorded events in the 24-month window.

New products
69
Leadership moves
63
Earnings
55
Company announcements
46
Funding rounds
40
Mergers & acquisitions
8
Capital infusions
6
Job creation
3
Buyback
2
Layoffs
2
6 activity cards

Swipe or scroll horizontally to browse.

Leadership moves

10 tracked people moves

Rick Vanzura

Appointment President

Freshworks ↗
Kuntal Vahalia

Appointment Senior Vice President for the partner channel

Freshworks ↗
Mika Yamamoto

Departure Previously Chief Integrated Customer Growth Officer

Freshworks ↗
Ian Tickle

Appointment Chief Revenue Officer

LeadSquared ↗
Ajit Kumar

Appointment Chief Technology Officer

Product launches

Products, platforms and features in the recorded window

Talisma ↗
Autonomous Customer Operations Platform

Platform

SunTec ↗
SunTec Xelerate Deal Management

Deal Management

Zoho ↗
Zoho ERP

Enterprise Resource Planning (ERP) Solution

Freshworks ↗
Freddy

AI platform

Freshworks ↗
Freshservice for Business Teams

Enterprise Service Management

BiteSpeed ↗
AI Voice Agents

Voice AI

Zoho ↗
Zoho Agentic AI Features

Collaboration, Customer Experience, Human Resources

Maplytics ↗
Maplytics Azure Maps Integration

Location Intelligence

Contract wins

1 recorded customer wins

Sell.Do ↗

Customer: eXp Realty Indiareal estate

Workforce actions

1 companies with reported reductions

Freshworks ↗

13.0% rolescost reduction

Regulatory events

1 recorded events

Zoho ↗

approved to power NIC email systemNational Informatics Centre

Earnings pulse

Reported company results in the recorded window.

6companies
56period observations
18.9%median reported growth

Median across 58 reported growth observations; companies may contribute multiple periods.

Mergers and acquisitions

Company-linked deal reports; status is preserved as recorded.

Acquirer → targetStatusDateValue / context
Good Glamm GroupVidooly ↗Announced2026-03-25Not stated in snapshot
indus net technologiesRankTech Solutions ↗Announced2026-02-04Not stated in snapshot
Xenorepare therapeuticsCompleted2026-01-28Not stated in snapshot
FreshworksfirehydrantAnnounced2025-12-16Not stated in snapshot
Acrophyte Asset ManagementSunTec ↗Announced2025-12-16Not stated in snapshot
RevRagGenStaq.aiAnnounced2025-09-18Not stated in snapshot

A discussion or rumour is not a completed transaction. An unstated value is not zero.

PEOPLE & OPPORTUNITY

The talent market

846 postings in the preceding 12 months. The full 1,376-posting snapshot covers 135 employers.

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Most advertised job titles

Backend Developer11
Customer Success Manager9
Product Manager8
Design Engineer7
Frontend Developer7
Senior Business Analyst6
7 internship postings

5 tracked postings mention remote work.

The seniority mix

830 postings specify a level.

unspecified
546
manager
321
senior
252
lead
190
intern
52
entry
15

Skills employers mention

Top skills across 1,376 tracked postings in the available jobs snapshot.

Python
107
Sql
89
Javascript
89
Sales
74
Communication Skills
69
Saas
64
Crm
59
Customer Success
48
Analytical Skills
48
Mysql
45
ADVERTISED PAY$15.0K/ year

Median across 372 postings with pay data, expressed in USD.

Salary by seniority

manager$15.0K/ year91 postings
senior$20.1K/ year62 postings
lead$31.5K/ year54 postings

Advertised posting medians do not describe all employees or roles.

THE PEOPLE BUILDING THE FIELD

Founders and leaders

1,194 founders and chief executives across 820 companies.

Expand panel +
12 profiles

Swipe or scroll horizontally to browse.

Education networks

202 profiles with education records.

IIT Delhi
32
BITS Pilani
17
IIT Bombay
16
IIT Kharagpur
15
IIM Calcutta
13
Indian School of Business
12
IIM Bangalore
12
IIT Kanpur
12

Prior employers

65 profiles with prior-work records.

Microsoft
16
Intel
8
Amazon
8
Zoho
6
Boston Consulting Group
6
Flipkart
5
Google
4
Cisco
4

Profiles cover recorded founders and leaders; contact details remain in Radar.

GEOGRAPHIC FOOTPRINT

Where companies are based

Company counts, hiring and disclosed funding across the recorded hubs.

Expand panel +
8 cards

Swipe or scroll horizontally to browse.

UNDERSTAND THE LANDSCAPE

Sales and GTM Software in India: key questions

Clear definitions for making better comparisons.

What does this landscape measure?

It measures the tracked company ecosystem, recorded funding, hiring and other available evidence. It is not a market-size estimate.

Can segment counts be added together?

No. A company can belong to several segments, so segment counts and funding can overlap.

What does a missing figure mean?

A dash or unavailable panel means the current reviewed source snapshot does not support that figure.

Company ecosystem snapshot: 30 August 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.

Canonical landscape ↗
Coming soon