Industry landscapes
Industry report

Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.

Exchange-rate basis

Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.

THE SAN FRANCISCO EDITION 2026

San Francisco’s
travel and hospitality tech industry,
in focus.

The companies, capital and talent shaping travel and hospitality tech in San Francisco. Find the leaders. Understand the segments. See where the activity is.

Snapshot: Funding in USD
Illustrated cover for Travel and Hospitality Tech Industry Landscape of San Francisco
US
COMPANIES · CAPITAL · TALENT

An industry ecosystem,
measured in context.

Travel and Hospitality Tech illustration
MEET THE COMPANIES

Explore San Francisco’s travel and hospitality tech leaders

24 featured companies from the funding, hiring, revenue and team-size leaderboards.

Expand panel +
Travel and Hospitality Tech company highlights in San Francisco, snapshot 2 September 2026
Company
Uberuber.com$18.66B—30,400Financial figure available in RadarView in Radar
Cruisegetcruise.com$7.72B—3,326—
Lyftlyft.com$5.02B9 roles4,419$5.9BFYFY2025 filing
Airbnbairbnb.co.in$3.07B—6,907—
Limeli.me$1.82B—386—
Getaroundgetaround.com$763.02M—128—
GoMotivegomotive.com$717.3M—4,300—
Deemdeem.com$671.37M—540—
Emburseemburse.com—11 roles9—
Kasakasa.com—9 roles400—
Vacatiavacatia.com—9 roles39—
Canary Technologiescanarytechnologies.com—7 roles44—
AeroVectaerovect.com—6 roles17—
Hayden AIhayden.ai—4 roles82—
Veryonveryon.com—4 roles388—
Airbnbairbnb.com——1,100Financial figure available in RadarView in Radar
AllTrailsalltrails.com——187—
Expensifyexpensify.com——133$142.1MFYFY2025 filing
FLYRflyr.com——598—
Hotwirehotwire.com——400—
Hyrecarhyrecar.com——76$1.44MFYFY2020 filing
PayEmpayem.co——95Financial figure available in RadarView in Radar
Scoop Technologiestakescoop.com——125Financial figure available in RadarView in Radar
Scoot Networksscoot.co——40—
24 featured companies

Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗

Company discovery

Recorded evidence only

Explore the live startup set in Radar

No company example met every recorded classification, independence and public-profile gate in this snapshot. The live directory may have newer qualifying companies.

Explore classified startups in Radar ↗
THE KEY SIGNALS

Travel and Hospitality Tech industry KPIs in San Francisco

A few useful ratios bring the size of this ecosystem into perspective.

2 September 2026
Hiring participation6.2%

32 of 513 tracked companies have open roles.

Funding participation37.6%

193 of 513 tracked companies have a recorded round.

Top 3 funding share71.1%

Share of disclosed capital received by the three largest recorded recipients.

Median disclosed round$9M

Midpoint of 292 rounds with a disclosed amount.

Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 71.1% of disclosed capital, while 62.4% of tracked companies have no recorded funding round.

Explore the segments →
CAPITAL & COMPANY FORMATION

How San Francisco travel and hospitality tech has grown

Recorded company formation and disclosed funding across the complete annual series shown.

Expand panel +
2016 — 2025

Disclosed funding by year

Sum of recorded funding rounds · USD

San Francisco travel and hospitality tech
$0$2.37B$4.73B$7.1B$9.47B2016: $4.97B20162017: $2.49B20172018: $8.3B20182019: $4.26B20192020: $2.68B20202021: $3.8B20212022: $2.38B20222023: $586.33M20232024: $498.98M20242025: $457.65M2025
View the numbers
Annual travel and hospitality tech funding and company formation in San Francisco
YearFunding (USD)FoundedRaising
2016$4.97B2931
2017$2.49B2929
2018$8.3B3130
2019$4.26B2532
2020$2.68B2120
2021$3.8B2327
2022$2.38B1420
2023$586.33M3218
2024$498.98M1516
2025$457.65M715
WHERE CAPITAL SITS

Funding concentration

Share of all disclosed company funding.

  • Uber42.2%
  • Cruise17.5%
  • Lyft11.4%
  • Other companies28.9%

Funding by stage

361 recorded rounds since 2016

NUMBER OF ROUNDS
Seed & Angel121 33.5%
Series A–B129 35.7%
Series C+ / PE69 19.1%
Grants, debt & other42 11.6%

Recent recorded rounds

Latest recorded rounds · USD
2 rounds

Swipe or scroll horizontally to browse.

Series A03/2026
SkySelect $9M

Backed by Verb Ventures and The Rock Creek Group and others.

Series B03/2026
Portside —

Backed by Vista Equity Partners.

Largest and notable recorded rounds

Each card is one recorded round
10 cards

Swipe or scroll horizontally to browse.

Series E12/2014
Uberuber.com$2.8B

Backed by Fidelity Investments and Wellington and others.

Series E05/2015
Uberuber.com$1.69B

Backed by Goldman Sachs Investment Partners.

Series E12/2015
Airbnbairbnb.co.in$1.5B

Backed by Tiger Global Management and General Atlantic and others.

Series G01/2018
Uberuber.com$1.3B

Backed by TPG and Sequoia Capital and others.

Series D06/2014
Uberuber.com$1.2B

Backed by Fidelity Investments and Wellington and others.

THE BUSINESS BEHIND THE ACTIVITY

Revenue, profitability & financial strength

Annual accounts for reporting companies linked to this landscape, on like-for-like currency and reporting bases.

Expand panel +
USD · millions · consolidated

Display conversions use the dated reference rates above. Where a verified rate is unavailable, figures retain their source currency. Each reporting cohort keeps its currency and accounting basis separate.

FY2025 · company accounts; aggregate reporting threshold not met · 2 reporting entities from 4 eligible matches.

Revenue in covered accounts—

Sum of reporting-entity revenue; not San Francisco market sales.

Net profit / loss—

Combined result for the same cohort.

Aggregate net margin—

Combined net income ÷ combined revenue.

Median company revenue—

The middle covered reporting entity.

Profitable entities—

None of 2 covered entities.

Top-five concentration—

Share of covered revenue from the five largest entities.

Annual account trend

Reported cohort totals by year; coverage is stated for every period.

Bar height shows revenue. Changes in coverage can affect totals.

Profitability has two perspectives

FY2025 · 2 reporting entities

Open the company accounts

Up to eight fixed company previews show financial amounts. Search and sort the wider company list, then continue in Radar.

2 reporting entities
Continue your financial research in Radar

Explore full company accounts and filings.

View financials in Radar ↗
SAN FRANCISCO · INDUSTRY COHORTS

How does travel and hospitality tech compare?

Each pair uses the same year, currency and reporting basis. Cohort overlap is disclosed.

IndustryCovered / eligibleRevenue totalMedian revenueNet profit / lossAggregate marginProfitable shareOverlap

Available-account cohorts are not estimates of whole industries. Overlapping entities can occur in more than one cohort; do not add cohort totals.

Coverage, calculations & financial sources

Filed annual accounts for exact designated national identifiers. Every aggregate and peer pair uses one fiscal year, source currency and reporting basis; periods, coverage and overlap are explicit; 2026 partials are excluded.

The same up to eight reporting entities remain open across years, filters and sorts. Other company figures are available in Radar.

Source currencies and accounting bases stay separate. Missing accounts are excluded rather than treated as zero. Exact reporting periods appear on company previews. Annual totals can change with coverage and do not measure growth of a fixed company cohort.

DIGITAL FOOTPRINT

Web traffic, app reach and release cadence

How the San Francisco companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.

Busiest websites

32 of the 513 companies on this page carry a measured traffic record (6.2%); these are the largest of those, by monthly visits. The median among them is 816,613 visits.

CompanyMonthly visitsAuthorityMobile
Uberuber.com101,211,0688782%
Airbnbairbnb.com78,710,1648656.8%
Viatorviator.com24,118,5077566.6%
Supersuper.com23,418,0264992.3%
Lyftlyft.com19,114,2636794.7%
AllTrailsalltrails.com13,714,1028251.7%
Wanderlogwanderlog.com6,962,7298145.3%
Airbnbairbnb.co.in6,209,3887067%
Couchsurfingcouchsurfing.com1,909,0045259.3%
Wikivoyagewikivoyage.org1,856,0077855.3%

Visits and authority are third-party web estimates, not company-reported figures.

Most-installed apps

100 of these companies (19.5%) publish at least one Android app — 150 apps in all, carrying 1.9B installs between them.

AppInstallsRatingStore category
Uber - Request a rideUber1.1B4.7Maps & Navigation
AirbnbAirbnb276.5M4.5Travel & Local
Uber - Driver: Drive & DeliverUber219.2M4.6Business
LyftLyft80.7M4.1Maps & Navigation
AllTrails: Hike, Bike & RunAllTrails49.1M4.6Health & Fitness
Uber LiteUber42.1M4.1Maps & Navigation
Lime - #RideGreenLime32.7M4.9Travel & Local
HotelTonight: Hotel DealsHotelTonight10.4M4.3Travel & Local
Lyft DriverLyft9.3M4.8Business
Couchsurfing Travel AppCouchsurfing8.2M2.9Travel & Local

Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.

App reach by segment

The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2023Q4–2026Q2).

SegmentAppsInstallsLeading appRelease trend
Road Transport Tech711.5BUber - Request a ride 1.1B
Online Travel67383.8MAirbnb 276.5M
Electric Vehicles432.8MLime - #RideGreen 32.7M
Finance & Accounting Tech910.3MMileage Tracker & Log - MileIQ 4.7M
Logistics Tech33.4MMotive Driver 2.4M
Security & Surveillance Technology32.5MMotive Fleet 179.1K
Artificial Intelligence32.5MParkDavidson 108
Payments62.2MSuper.com - Save, Earn, Travel 2.2M

A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.

Release cadence by quarter

New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.

2023Q1: 32023Q1: 22023Q12023Q2: 32023Q2: 12023Q22023Q3: 72023Q3: 12023Q32023Q4: 12023Q4: 32023Q42024Q1: 72024Q1: 22024Q12024Q2: 32024Q2: 22024Q22024Q3: 42024Q3: 42024Q32024Q4: 12024Q4: 52024Q42025Q1: 42025Q1: 02025Q12025Q3: 42025Q3: 52025Q32025Q4: 62025Q4: 172025Q42026Q1: 22026Q1: 212026Q1

Darker bars are new releases, lighter bars apps updated. 135 of 150 apps carry a release date. The series ends at 2026Q1, the last quarter that closed before the June 2026 reading.

INSIDE THE INDUSTRY

The San Francisco travel and hospitality tech market map

Explore the segments behind the headline numbers.

Expand panel +

Where companies are building

Rank segments by scale, hiring or disclosed funding.

Consumer digital304
Enterprise tech190
Enterprise software130
B2c e-commerce114
Marketplaces114
Saas94
Travel and hospitality saas61
Shared mobility60
Online travel agencies54
Gig employers50
Sharing economy38
Online rental31

Companies can sit in several segments. Counts and funding overlap.

SEGMENT TO EXPLORE

Consumer digital

The largest measured segment in this report snapshot.

304companies
4.6%have hiring activity

14 companies hiring · $29.49B disclosed funding

Explore in Radar

How companies make money

Common revenue models; a company can use more than one.

Subscription401
Commission on transaction217
E-commerce - service83
Advertising68
Fee-for-service55
Renting / leasing30
E-commerce - product14
Physical commerce7
THE COMPANIES IN MOTION

Who is listing, hiring leaders, launching and winning work

Recorded corporate activity linked to companies in this landscape.

Expand panel +
Recent corporate headlines 10 dated reports
Mergers & acquisitionslyft.com ↗

acquired TBR Global Chauffeuring, a luxury rides company based in Glasgow.

Mergers & acquisitionsmileiq.com ↗

Between 2024 and 2025, the Italian app developer purchased California’s MileIQ Inc.

Mergers & acquisitionsuber.com ↗

Prosus has sold a 4.5% stake in its German delivery platform, Delivery Hero, to Uber for R5.2 billion.

Funding roundsusebounce.com ↗

Inc42 exclusively reported last month that EV startup Bounce raised ₹36 Cr in a round led by existing investors Accel and B Capital.

Mergers & acquisitionslayer.com ↗

Sandgarden acquires Layer

Funding roundsskyselect.com ↗

The investment will be used to enhance SkySelect´s AI sourcing and procurement optimisation tools.

Funding roundschariot.com ↗

Chariot Plc plans to raise approximately $20 million through an equity placing and subscription to help finance the acquisition of a producing oil interest offshore Angola, the company announced.

Mergers & acquisitionspeek.com ↗

Peek, the operating system for experiences, today announced the acquisitions of ACME Ticketing and Connect&GO.

Mergers & acquisitionscariqpay.com ↗

Element acquired Car IQ, a vehicle payment software vendor, to enhance digital payments and mobility solutions.

Leadership movesscoot.co ↗

He then assumed the role of Chief Commercial Officer at Scoot, SIA’s low-cost subsidiary, in 2017.

Full recorded event mix

Top 10 categories among 683 recorded events in the 24-month window.

Earnings
125
Leadership moves
120
Company announcements
113
New products
93
Mergers & acquisitions
67
Contracts
47
Funding rounds
36
Lawsuit
19
Buyback
13
Capital infusions
11
7 activity cards

Swipe or scroll horizontally to browse.

IPO pipeline

5 companies with recorded IPO activity

Lyft ↗

IPO · NASDAQ8 reports

Uber ↗

IPO · NYSE15 reports

Airbnb ↗

IPO · NASDAQ3 reports

Lime ↗

IPO1 reports

Hyrecar ↗

IPO · Nasdaq Capital Market3 reports

Leadership moves

39 tracked people moves

Vinod Kannan

Appointment Chief Commercial Officer

Hotwire ↗
Ute Hildebrandt

Appointment Global Chief Strategy Officer

Hotwire ↗
Laura Macdonald

Appointment Chief Growth Officer

Hotwire ↗
Heather Kernahan

Departure Previously Global Chief Executive

Airbnb ↗
Varun Raina

Appointment Senior Marketing Lead

Portside ↗
Alek Vernitsky

Resignation Strategic Advisor

Portside ↗
Brandon Holden

Appointment Chief Executive Officer

Portside ↗
Christopher Johnson

Appointment Chief Operating Officer

Product launches

Products, platforms and features in the recorded window

Uber ↗
Returns feature

Returns

Uber ↗
Uber Connect

Peer‑to‑peer package delivery

Bookinglane ↗
Sprinter Van service

Corporate group transportation

Airbnb ↗
AI-powered customer support bot

Customer Support

Airbnb ↗
AI search feature

Search

Singapore-Palembang direct flight

Flight route

Hitch ↗
hitch Prepaid Card

Prepaid/NCMC Travel Card

Veryon ↗
Veryon AIRE

AI-powered data intelligence platform for aviation maintenance

Workforce actions

4 companies with reported reductions

Uber ↗

3,700 rolesbusiness downturn

Lyft ↗

550 rolescost reduction

Cruise ↗

12 rolescost reduction

Airbnb ↗

1,900 rolescost reduction

Regulatory events

17 recorded events

Uber ↗

Pending regulatory approval

Chariot ↗

approved for transferNigerian government

Uber ↗

approved for saleBizkaia Provincial Council

Uber ↗

not granted licenceGipuzcoan foreign institution

Litigation

29 tracked suits

Company
stopclub v uber

abuse of dominant position investigation in transport marketRegulatory · Filed

Company
US Federal Trade Commission (FTC) v uber

deceptive subscription practicesRegulatory · Ongoing

Earnings pulse

Reported company results in the recorded window.

12companies
176period observations
12.0%median reported growth

Median across 121 reported growth observations; companies may contribute multiple periods.

Mergers and acquisitions

Company-linked deal reports; status is preserved as recorded.

Acquirer → targetStatusDateValue / context
Lyft→gettAnnounced2026-04-25Not stated in snapshot
Lyft→freenowCompleted2026-04-24$175.0M
Lyft→tbr global chauffeuringCompleted2026-04-24Not stated in snapshot
bending spoons→MileIQ ↗2026-04-22Not stated in snapshot
Uber→delivery heroAnnounced2026-04-20Not stated in snapshot
Sandgarden→Layer ↗Announced2026-04-06Not stated in snapshot

A discussion or rumour is not a completed transaction. An unstated value is not zero.

PEOPLE & OPPORTUNITY

The talent market

2,690 postings in the preceding 12 months. The full 5,374-posting snapshot covers 84 employers.

Expand panel +

Most advertised job titles

Driver349
Drive With Uber For Weekend Cash218
Driver Get Paid Daily163
Earn Extra Income Driving147
Driver Flexible Hours. Instant Pay.128
Driver Flexible Seasonal Earnings92
1 internship postings

90 tracked postings mention remote work.

The seniority mix

830 postings specify a level.

unspecified
4,544
manager
446
senior
246
lead
73
entry
35
intern
30

Skills employers mention

Top skills across 5,374 tracked postings in the available jobs snapshot.

Sql
79
Excel
77
Python
74
Ios
52
Google Sheets
51
Pallet Jack
50
Push Cart
49
Cell Phone Applications
45
Android
37
Tableau
36
ADVERTISED PAY$52.1K/ year

Median across 531 postings with pay data, expressed in USD.

Salary by seniority

manager$149.4K/ year62 postings

Advertised posting medians do not describe all employees or roles.

THE PEOPLE BUILDING THE FIELD

Founders and leaders

330 founders and chief executives across 221 companies.

Expand panel +
12 profiles

Swipe or scroll horizontally to browse.

Education networks

93 profiles with education records.

University of California (Berkeley)
20
Stanford University
16
Massachusetts Institute of Technology
9
Cornell University
7
Harvard University
6
Harvard Business School
5
University of Pennsylvania
5
University of California (Los Angeles)
3

Prior employers

37 profiles with prior-work records.

Google
8
Microsoft
5
McKinsey
5
Uber
4
Facebook
4
Airbnb
3
Amazon
3
Salesforce
2

Profiles cover recorded founders and leaders; contact details remain in Radar.

NEWS INTELLIGENCE

How this industry appears in the news

63,838 articles in the measured 12-month window.

Expand panel +
63,838articles in the measured year
8,872articles in 2026Q2
62.6%positive tone in the latest complete year

News volume trends

Travel and Hospitality Tech coverage tagged San Francisco · articles per complete quarter

08,03216,06424,09732,1292021Q2: 14,3222021Q22021Q3: 16,7032021Q4: 13,4072022Q1: 15,9302022Q2: 15,8342022Q22022Q3: 14,5902022Q4: 16,9872023Q1: 18,3372023Q2: 20,8532023Q22023Q3: 17,5292023Q4: 19,9832024Q1: 20,8992024Q2: 17,6092024Q22024Q3: 20,9162024Q4: 19,1422025Q1: 27,9382025Q2: 18,2532025Q22025Q3: 21,9972025Q4: 16,1982026Q1: 16,7712026Q2: 8,8722026Q2
View quarterly article counts
QuarterArticles
2021Q214,322
2021Q316,703
2021Q413,407
2022Q115,930
2022Q215,834
2022Q314,590
2022Q416,987
2023Q118,337
2023Q220,853
2023Q317,529
2023Q419,983
2024Q120,899
2024Q217,609
2024Q320,916
2024Q419,142
2025Q127,938
2025Q218,253
2025Q321,997
2025Q416,198
2026Q116,771
2026Q28,872

Article volume measures coverage, not market sales.

Tone of coverage over time

2021
32,269 positive · 519 neutral · 14,718 negative
2022
40,886 positive · 829 neutral · 21,534 negative
2023
47,197 positive · 830 neutral · 28,548 negative
2024
50,101 positive · 823 neutral · 27,519 negative
2025
52,703 positive · 1,048 neutral · 30,469 negative

Leading coverage topics

Travel and Hospitality Tech coverage tagged San Francisco · ranked by full-period article count.

Administrative And Political Subdivisions4,354,687 articles in the full recorded period
929,479 recent · 794,695 prior
Geopolitical Disputes And Contested Areas316,652 articles in the full recorded period
106,510 recent · 81,546 prior
International And Transnational Geographic Entities316,457 articles in the full recorded period
106,451 recent · 81,458 prior
International Political Relations238,229 articles in the full recorded period
61,806 recent · 61,752 prior
Cryptocurrency Impact On Forex Markets236,758 articles in the full recorded period
62,495 recent · 62,917 prior
Security And Defense Policies176,980 articles in the full recorded period
51,073 recent · 45,221 prior
College Athletics News174,784 articles in the full recorded period
36,091 recent · 52,699 prior
Professional League Updates120,658 articles in the full recorded period
24,113 recent · 30,837 prior
International Sports Competitions111,887 articles in the full recorded period
21,922 recent · 24,947 prior
International Relations And Diplomacy105,846 articles in the full recorded period
25,058 recent · 28,093 prior

Recent and prior counts use the source comparison windows.

Topics gaining and losing attention

United States comparison coverage

KeywordRecentPriorChange
stablecoin fx impact10,3347,30541%
investment deal7,5622,986153%
vaccine candidates6,5042,400171%
scandal disclosures5,6863,84548%
vaccination campaigns5,6361,806212%
vaccine trials5,5882,285145%
vaccine immunogenicity4,6141,862148%
private equity4,5291,392225%
oil price volatility4,4462,61470%
share price4,2112,52867%
tariff negotiations14,78525,800-43%
college playoffs10,22024,905-59%
ncaa updates6,62613,388-51%
flood stage forecasting1,26313,007-90%
college football finals5,70312,830-56%

Event and signal lenses

United States comparison coverage

All complete annual cohorts shown
Rising

Regulatory Risk

3,434,426 classified articles

disputed islands, territories, vaccine candidates

43.9% critical · 28.3% positive
Rising

Funding Momentum

801,844 classified articles

investment deal, inflation reports fx, currency intervention policies

40.0% critical · 45.0% positive
Rising

Growth

965,423 classified articles

nba expansion teams, earnings report, nba team legends

36.4% critical · 44.8% positive

Travel and Hospitality Tech coverage tagged San Francisco. Topic labels describe recorded classifications and can include broad context.

UNDERSTAND THE LANDSCAPE

Travel and Hospitality Tech in San Francisco: key questions

Clear definitions for making better comparisons.

What does this landscape measure?

It measures the tracked company ecosystem, recorded funding, hiring and other available evidence. It is not a market-size estimate.

Can segment counts be added together?

No. A company can belong to several segments, so segment counts and funding can overlap.

What does a missing figure mean?

A dash or unavailable panel means the current reviewed source snapshot does not support that figure.

Company ecosystem snapshot: 2 September 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.

Canonical landscape ↗
Coming soon