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Radar · E-Commerce Support Services in India

Best E-Commerce Support Services Companies in India

The 427 best E-Commerce Support Services companies in India in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: Lizer Technologies.

427companies tracked
$13.6Mdisclosed funding
0unicorns
12have raised

Ranked by disclosed equity funding and recent funding momentum, this directory covers the best E-Commerce Support Services companies in India across 427 tracked firms with a combined $14M in disclosed capital. Lizer Technologies leads at $7M raised, followed by Rubick, Strique, and Primarc Pecan at $2M each. So what does the actual revenue picture look like beneath those funding figures?

It's substantial. Across 121 filers, the combined revenue pool hits $567M, with a sector median of roughly $159K per company. Amazon Distributors Private Limited anchors the top at $300M in revenue, up 8% year-on-year, earning $3M net profit or 324 times the sector median net income of $10,036. Primarc Pecan Retail Limited is the growth story, posting $32M in revenue at 70% YoY growth. I'd note that median revenue growth sits at 0%, meaning the outsized earners are pulling hard against a largely flat middle. The broader market context backs the long-term case: the global e-commerce support services market stood at roughly $800B as of 2019 with a projected CAGR of 64%, driven by digital adoption and emerging economy expansion. If you're evaluating players in this space, the gap between top earners and the median is the number worth watching.

Sources & further reading
  • statista.com

Ranked: Best E-Commerce Support Services companies in India

#CompanyDisclosed fundingLast roundStageFounderFoundedTech stackRecent signals
1Lizer Technologies
Provider of e-commerce support services for retailers
$7M219 mo agoDeadpooledVishal Ramsinghani
CEO
1997——
2Primarc Pecan
Provider of services for retailers
$2M103 mo agoSeries AAnkur Dayal
Co-Founder & CEO
2013WordPress Block EditorElementorWordPress+21—
3Rubick
AI based platform offering solutions for e commerce sellers
$2M12 mo agoSeedSubhajit Mukherjee
Co-Founder
2015SentryApple iCloud MailGoogle Workspace+201 award
4Strique
Developer of an AI-powered platform for e-commerce ad campaign management
$2M26 mo agoSeedImran Hassan
Co-Founder
2023TurbopackEmotionNode.js+25—
5Kambala Solutions
Provider of bespoke solutions for retail and institutional brokers
$470K76 mo agoSeedKumar Anand
Co-Founder
2017WordPressMySQLPHP+16—
6NuvoRetail
Provider of ecommerce management services
$350K22 mo agoSeedVishal Sharma
Founder and CEO
2017WordPressZohoMySQL+23—
7Mplifire$159K133 mo agoSeedVishwas Shringi
Co-Founder
2015——
8Rootflo
Provider of AI-driven services for financial operations and customer experiences
$125K21 mo agoSeedVishnu Satis
Co-Founder & CTO
2023WebflowGSAPSwiper+14—
9Tenovia
Provider of e-commerce support services
$121K62 mo agoSeedMurali Balan
Co-Founder & CEO
2006WordPressMySQLPHP+35—
10Zithara.AI
Provider of an AI-first retail CRM platform for business growth
$66K31 mo agoSeedPanuganti Reddy
Co-Founder
2020Node.jsRadix UITailwind CSS+121 expansion

Top 12 E-Commerce Support Services companies in India

#1
Seed · Bengaluru, Karnataka · founded 2015 · 216 employees
$1.7Mraised
▾

AI based platform offering solutions for e commerce sellers. The platform supports businesses grow by developing product catalogs, product discovery, and marketing intelligence. It offers features such as cataloging, content, and market insights for marketplace and eCommerce sellers. It provides cataloging automation, product information data management, and AI powered tools for creating, editing, and analyzing product catalogs.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 9k LinkedIn followers — 3.3% of this cohort's audience
Activity: 1 awards announced in 12 mo
Funding rounds
  • 2025Seed—
  • Feb 2024Seed$513.3K
  • 2023Seed—
  • May 2020Seed$678.7K
Founders & team
Subhajit MukherjeeCo-FounderChandan MishraCo-Founder & CTOKiran RamakrishnaCo-Founder & CEO
Investors
K-Startup Grand Challenge, Windrose Capital, Betatron Venture Group, 1Crowd, Italica, LetsVenture
Tech stack
Amazon CloudfrontAmazon S3Amazon Web ServicesApple Icloud MailCdnjsCloudflare
#2
Seed · Delhi, Delhi · founded 2017 · 83 employees
$350Kraised
▾

Provider of support services for ecommerce. It leverages data and expertise to help brands succeed online through customized strategies and multi-platform services.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 161k LinkedIn followers — 58.5% of this cohort's audience
Funding rounds
  • Aug 2024Seed$350K
Founders & team
Vishal SharmaFounder and CEO
Tech stack
BootstrapCore-JsElementorFlickityFont AwesomeGoogle Analytics
#3
Seed · Mumbai, Maharashtra · founded 2023
$1.6Mraised
▾

Developer of an AI-powered platform for e-commerce ad campaign management. The platform provides reporting, analytics, and catalog feed management. It offers custom reports, templates, and options to share, schedule, and download. The platform integrates with tools like Slack and Google Workspace. It connects to data sources such as TikTok, Meta Ads, and Google Analytics.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers
Funding rounds
  • Apr 2024Angel$1.6M
Founders & team
Imran HassanCo-FounderVatsal RajgorCo-FounderPoojan AjaniCo-Founder & Director
Investors
Nostimia Foods, Gvd Family Trust, Eves Innovations, Kinzoku Kagami Technology And Exports, Maldanengineering, Natures Aabode
Tech stack
ClerkCloudflareCloudflare Bot ManagementCore-JsCustomer.IoEmotion
#4
Seed · Bengaluru, Karnataka · founded 2023
$125Kraised
▾

Provider of AI-driven services for financial operations and customer experiences. It provides users with a company that offers automated generation of personalized financial plans based on individual customer data, including financial behavior and risk appetite. It also offers solutions that includes workflow automation, customer interaction analysis, and enhanced relationship management.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 4k LinkedIn followers
Hiring: 2 hiring posts in 12 mo (public) · hiring: Enterprise Sales Manager – BFSI
Activity: 1 product launches announced in 12 mo
Funding rounds
  • Sep 2024Seed$125K
Founders & team
Vishnu SatisCo-Founder & CTONitin ShajiCo-Founder & CEOAshik RahmanCo-Founder & COO
Investors
Upekkha, Kerala Startup Mission
#5
Deadpooled · Mumbai, Maharashtra · founded 1997
$6.6Mraised
▾

Provider of e-commerce support services for retailers

Founders & team
Vishal RamsinghaniCEO
#6
Series A · Mumbai, Maharashtra · founded 2013 · 46 employees
$2.3Mraised
▾

Provider of services for retailers

LinkedIn Pulse recent public activity · Jul 2026
Audience: 4k LinkedIn followers
Funding rounds
  • Oct 2017Series A$675.3K
  • Jul 2016Series A$430.7K
  • Oct 2015Series A$1.2M
Founders & team
Ankur DayalCo-Founder & CEOSidharth PansariCo-Founder & DirectorRohit GarodiaCo-Founder & Director
Investors
Chanakya Corporate Services, Value Seekers Consultancy LLP, Param Capital Research, Girdhartracom, Parvati Resources, Primarc
Tech stack
All In One SeoApache Http ServerAstraBootstrapElementorFont Awesome
#7
Seed · Hyderabad, Telangana · founded 2020
$65.8Kraised
▾

Provider of an AI-first retail CRM platform for business growth. The platform integrates data from stores, websites, ads, and other sources to personalize customer interactions. It offers AI-powered segmentation and autonomous campaigns across multiple marketing channels. The platform also provides advanced analytics and AI-automation for marketing, sales, and support.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 7k LinkedIn followers — 2.7% of this cohort's audience
Activity: 1 partnerships · 1 expansions (incl. PALMONAS) announced in 12 mo
Funding rounds
  • Nov 2023Seed$312.2K
  • Dec 2021Seed$65.8K
Founders & team
Panuganti ReddyCo-FounderVarun KashyapCo-Founder
Investors
SR Innovation Exchange, Narayana group
Tech stack
Amazon CloudfrontAmazon Web ServicesCore-JsFacebook PixelGoogle AnalyticsNext.Js
#8
Seed · Hyderabad, Telangana · founded 2019
$30.1Kraised
▾

Provider of capital and strategic support to scale e-commerce businesses. The company empowers founders to unlock their potential and drive innovation. It focuses on building exceptional products through its network. The company acquires problem-solving products to create and grow digital-first brands using technology. It leverages AI for non-linear growth and values transparent partnerships. The company strives to offer customers the best experience.

Funding rounds
  • Feb 2024Seed$30.1K
Founders & team
Jahnavi MCo-FounderVijay SivarajuCo-Founder & CEO
Investors
Leaders For India Organization
#9
Seed · Mangaluru, Karnataka · founded 2017 · 81 employees
$469.9Kraised
▾

Provider of bespoke solutions for retail and institutional brokers

Funding rounds
  • Jan 2020Seed$421.7K
  • Mar 2019Seed$48.2K
Founders & team
Kumar AnandCo-FounderSomnath JogiCo-FounderGururaja HegdeCo-Founder
Investors
Rainmatter, Samvitti Technologies
Tech stack
Core-JsElementorGodaddyGoogle Font ApiHello ElementorJquery
#10
Seed · Bengaluru, Karnataka · founded 2006 · 38 employees
$120.8Kraised
▾

Tenovia is a company that partners with our customers on their eCommerce channels. We are invested and committed to our customers'​ business. Our motto is simple: Revenue Maximization. Tenovia focuses on increasing online revenues for its customers through multiple channels: own e-commerce website, marketplaces, mobile and social. Very often, we manage the entire E-commerce operations for our customers.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers
Funding rounds
  • Mar 2021Angel—
  • May 2019Angel$27.4K
  • Aug 2017Seed$93.4K
Founders & team
Murali BalanCo-Founder & CEOSonu SomapalanCo-Founder
Investors
Eastern Electrical Company
Tech stack
CloudflareHttp/3
#11
Seed · Jaipur, Rajasthan · founded 2015
$158.6Kraised
▾
Funding rounds
  • Apr 2015Seed$158.6K
Founders & team
Vishwas ShringiCo-FounderJitendra KasliwalCo-Founder & CEO
Investors
Snow Leopard Ventures, Voylla
#12
Seed · Delhi, Delhi · founded 2013 · 5 employees
—raised
▾

Provider of e-commerce support services

Funding rounds
  • Apr 2021Seed—
Founders & team
Taponeel MukherjeeFounder
Investors
Village Global

Funding & investor landscape

$13.6Mtotal disclosed funding
11companies funded
19disclosed rounds
0rounds last 90 days
Most active investors
Kerala Startup Mission4 rounds
1Crowd1 rounds
Accel1 rounds
Amrita TBI1 rounds
Angel List1 rounds
Aroa Venture Partners1 rounds
Aspire Systems1 rounds
Ayursparsha Healthcare1 rounds
Betatron Venture Group1 rounds
Bhukhanvala Group1 rounds

Notable founders

Subhajit Mukherjee
Co-Founder · Rubick
Chandan Mishra
Co-Founder & CTO · Rubick
Vishal Sharma
Founder and CEO · NuvoRetail
Imran Hassan
Co-Founder · Strique
Vatsal Rajgor
Co-Founder · Strique
Vishnu Satis
Co-Founder & CTO · Rootflo
Nitin Shaji
Co-Founder & CEO · Rootflo
Vishal Ramsinghani
CEO · Lizer Technologies
Ankur Dayal
Co-Founder & CEO · Primarc Pecan
Sidharth Pansari
Co-Founder & Director · Primarc Pecan
Panuganti Reddy
Co-Founder · Zithara.AI
Varun Kashyap
Co-Founder · Zithara.AI
Prism market signals · India · country-scoped Prism corpus, 6,569,851 docs

Market landscape — 10 sub-themes by coverage

Share of E-Commerce Support Services coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many E-Commerce Support Services companies are there in India?
Radar tracks 427 indexable E-Commerce Support Services companies headquartered in India, India, that meet our profile-completeness bar.
What is the total funding raised by E-Commerce Support Services companies in India?
The E-Commerce Support Services companies in India on this list have raised a combined $13.6M in disclosed equity funding across 11 funded companies.
Which is the highest-funded E-Commerce Support Services company in India?
Lizer Technologies is the highest-funded E-Commerce Support Services company in India, with $6.6M in disclosed equity funding.
How many E-Commerce Support Services companies in India are funded?
11 of the 427 E-Commerce Support Services companies in India on this list have disclosed at least one equity funding round.
How many E-Commerce Support Services unicorns are there in India?
None of the E-Commerce Support Services companies in India on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in India E-Commerce Support Services companies?
The most active investors in India E-Commerce Support Services companies on this list include Kerala Startup Mission, 1Crowd, Accel, Amrita TBI, Angel List.
Riya SenguptaFinancials

Riya reads income statements for fun. She covers the real money in a sector — revenue, growth, who actually earns — and never met a vague claim she didn't want a number for.

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