Industry landscapes
Industry report

Funding and advertised pay are reported in USD; filed accounts retain their stated source currency and basis.

Exchange-rate basis

Indicative conversions use ECB reference rates dated 2026-09-14, applied consistently across all periods. They are not historical exchange rates. Indian rupees may use crore (1 crore = 10 million); other currencies use K, M and B. CSV downloads, source documents and quoted news headlines retain their original currencies.

THE THE UNITED STATES EDITION 2026

the United States’s
pet tech industry,
in focus.

The companies, capital and talent shaping pet tech in the United States. Find the leaders. Understand the segments. See where the activity is.

Snapshot: Funding in USD
Illustrated cover for Pet Tech Industry Landscape of the United States
US
COMPANIES · CAPITAL · TALENT

An industry ecosystem,
measured in context.

Pet Tech illustration
MEET THE COMPANIES

Explore the United States’s pet tech leaders

24 featured companies from the funding, hiring, revenue and team-size leaderboards.

Expand panel +
Pet Tech company highlights in the United States, snapshot 2 September 2026
Company
Roverrover.com$439.19M71
Wag!wagwalking.com$398.68M84$70.51MFYFY2024 filing
Freshpetfreshpet.com$144M779$1.1BFYFY2025 filing
JustFoodForDogsjustfoodfordogs.com$103.5M5 roles500
Heskaheska.com$92.75M361$257.31MFYFY2022 filing
Invetxinvetx.com$86M11
BarkBoxbarkbox.com$83.15M686
I And Love And Youiandloveandyou.com$67.43M34
Zoetiszoetis.com10 roles9,200Financial figure available in RadarView in Radar
The Farmer\'s Dogthefarmersdog.com7 roles355
Petsensepetsense.com5 roles448
Physicians Mutualphysiciansmutual.com4 roles1,629
Side by Sidesidebysidepet.com4 roles
Performance Pet Productsperformancepet.net3 roles
VMRDvmrd.com3 roles57
1-800-PetMeds1800petmeds.com212$226.97MFYFY2025 filing
Aniviveanivive.com22
Cronus Pharmacronuspharmausa.com350
Dog is Humandogishuman.com10
Dogsee Chewdogseechew.com111
Fetch by the Dodofetchpet.com210
Groomitgroomit.me20
Holidogholidog.com64
Meowtelmeowtel.com8
24 featured companies

Locked revenue figures are available in Radar; the eight company financial previews stay the same throughout this page. A dash means the figure is outside these featured lists. Revenue years vary by company; the figures are not a like-for-like revenue comparison. Compare annual accounts ↗

Company discovery

Recorded evidence only
THE KEY SIGNALS

Pet Tech industry KPIs in the United States

A few useful ratios bring the size of this ecosystem into perspective.

2 September 2026
Hiring participation5.7%

28 of 495 tracked companies have open roles.

Funding participation28.7%

142 of 495 tracked companies have a recorded round.

Top 3 funding share36.7%

Share of disclosed capital received by the three largest recorded recipients.

Median disclosed round$2M

Midpoint of 259 rounds with a disclosed amount.

Scale is concentrated. Opportunity is broader. The three largest funding recipients hold 36.7% of disclosed capital, while 71.3% of tracked companies have no recorded funding round.

Explore the segments →
CAPITAL & COMPANY FORMATION

How the United States pet tech has grown

Recorded company formation and disclosed funding across the complete annual series shown.

Expand panel +
2016 — 2025

Disclosed funding by year

Sum of recorded funding rounds · USD

the United States pet tech
$0$181.84M$363.69M$545.53M$727.38M2016: $200.57M20162017: $168.35M20172018: $638.05M20182019: $463.82M20192020: $111.96M20202021: $241.19M20212022: $208.63M20222023: $166.25M20232024: $81.17M20242025: $62.77M2025
View the numbers
Annual pet tech funding and company formation in the United States
YearFunding (USD)FoundedRaising
2016$200.57M3523
2017$168.35M2718
2018$638.05M3120
2019$463.82M3632
2020$111.96M4219
2021$241.19M3224
2022$208.63M2328
2023$166.25M723
2024$81.17M914
2025$62.77M09
WHERE CAPITAL SITS

Funding concentration

Share of all disclosed company funding.

  • Rover16.4%
  • Wag!14.9%
  • Freshpet5.4%
  • Other companies63.3%

Funding by stage

307 recorded rounds since 2016

NUMBER OF ROUNDS
Seed & Angel118 38.4%
Series A–B97 31.6%
Series C+ / PE20 6.5%
Grants, debt & other72 23.5%

Recent recorded rounds

Latest recorded rounds · USD
3 rounds

Swipe or scroll horizontally to browse.

Largest and notable recorded rounds

Each card is one recorded round
10 cards

Swipe or scroll horizontally to browse.

Series G05/2018
Roverrover.com$125M

Backed by T. Rowe Price and Winslow Capital and others.

Series F07/2017
Roverrover.com$65M

Backed by Spark Capital and Menlo Ventures and others.

Series B05/2022
Invetxinvetx.com$60.5M

Backed by F-Prime Capital and Novo Holdings and others.

THE BUSINESS BEHIND THE ACTIVITY

Revenue, profitability & financial strength

Annual accounts for reporting companies linked to this landscape, on like-for-like currency and reporting bases.

Expand panel +
USD · millions · consolidated

Display conversions use the dated reference rates above. Where a verified rate is unavailable, figures retain their source currency. Each reporting cohort keeps its currency and accounting basis separate.

FY2025 · company accounts; aggregate reporting threshold not met · 2 reporting entities from 5 eligible matches.

Revenue in covered accounts

Sum of reporting-entity revenue; not the United States market sales.

Net profit / loss

Combined result for the same cohort.

Aggregate net margin

Combined net income ÷ combined revenue.

Median company revenue

The middle covered reporting entity.

Profitable entities

None of 2 covered entities.

Top-five concentration

Share of covered revenue from the five largest entities.

Annual account trend

Reported cohort totals by year; coverage is stated for every period.

Bar height shows revenue. Changes in coverage can affect totals.

Profitability has two perspectives

FY2025 · 2 reporting entities

Open the company accounts

Up to eight fixed company previews show financial amounts. Search and sort the wider company list, then continue in Radar.

2 reporting entities
Continue your financial research in Radar

Explore full company accounts and filings.

View financials in Radar ↗
THE UNITED STATES · INDUSTRY COHORTS

How does pet tech compare?

Each pair uses the same year, currency and reporting basis. Cohort overlap is disclosed.

IndustryCovered / eligibleRevenue totalMedian revenueNet profit / lossAggregate marginProfitable shareOverlap

Available-account cohorts are not estimates of whole industries. Overlapping entities can occur in more than one cohort; do not add cohort totals.

Coverage, calculations & financial sources

Filed annual accounts for exact designated national identifiers. Every aggregate and peer pair uses one fiscal year, source currency and reporting basis; periods, coverage and overlap are explicit; 2026 partials are excluded.

The same up to eight reporting entities remain open across years, filters and sorts. Other company figures are available in Radar.

Source currencies and accounting bases stay separate. Missing accounts are excluded rather than treated as zero. Exact reporting periods appear on company previews. Annual totals can change with coverage and do not measure growth of a fixed company cohort.

DIGITAL FOOTPRINT

Web traffic, app reach and release cadence

How the the United States companies on this page show up online: the sites people visit, the apps they install, and how often those apps ship.

Busiest websites

18 of the 495 companies on this page carry a measured traffic record (3.6%); these are the largest of those, by monthly visits. The median among them is 221,862 visits.

Visits and authority are third-party web estimates, not company-reported figures.

Most-installed apps

46 of these companies (9.3%) publish at least one Android app — 75 apps in all, carrying 13.6M installs between them.

Installs are lifetime totals to date at the June 2026 store reading — a measure of reach, not of people using an app today.

App reach by segment

The busiest app inside each of this page’s own segments, with the quarterly release trend behind it (2023Q3–2026Q2).

SegmentAppsInstallsLeading appRelease trend
Pet Tech5312.8MRover - Dog Boarding & Walking 6.1M
Local Services2311.5MWag! - Dog Walkers & Sitters 2.2M
Veterinary Healthtech261.6MVitusVet: Pet Health Care App 385.2K
Wearable Technology31946.5KPawscout 366.9K
Internet First Insurance Platforms11709.2KFetch Pet Insurance 206.8K
Consumer Electronics E-Commerce6437.1KFi - GPS Dog Tracker 327.4K
Professional Consumer Services3110.7KPetzey 101.1K
Pet Care Products6109.8KDogtra Pathfinder 70.7K

A company can carry several segment tags, so these rows overlap and should not be added together. Trend lines are zero-based and share one quarter grid, so a flat line is a quiet segment, not a missing one.

Release cadence by quarter

New apps published, beside apps whose most recent update landed in that quarter — the second bar is how much of the shelf is still being maintained.

2023Q1: 22023Q1: 02023Q12023Q3: 22023Q3: 02023Q32023Q4: 12023Q4: 02023Q42024Q1: 22024Q1: 02024Q12024Q2: 32024Q2: 12024Q22024Q3: 22024Q3: 22024Q32025Q2: 12025Q2: 12025Q22025Q3: 22025Q3: 42025Q32025Q4: 22025Q4: 82025Q42026Q1: 82026Q1: 102026Q1

Darker bars are new releases, lighter bars apps updated. 71 of 75 apps carry a release date. The series ends at 2026Q1, the last quarter that closed before the June 2026 reading.

INSIDE THE INDUSTRY

The the United States pet tech market map

Explore the segments behind the headline numbers.

Expand panel +

Where companies are building

Rank segments by scale, hiring or disclosed funding.

Consumer digital383
B2c e-commerce295
Healthtech208
Internet first brands190
Enterprise tech132
Iot in retail61
Consumer internet of things60
Subscription commerce46
Gig employers40
Uber for pet care33
Fintech32
Internet first insurers32

Companies can sit in several segments. Counts and funding overlap.

SEGMENT TO EXPLORE

Consumer digital

The largest measured segment in this report snapshot.

383companies
5.2%have hiring activity

20 companies hiring · $2.24B disclosed funding

Explore in Radar

How companies make money

Common revenue models; a company can use more than one.

E-commerce - product263
Subscription163
Physical commerce119
Commission on transaction90
Fee-for-service70
E-commerce - service40
Advertising21
Sponsorship2
THE COMPANIES IN MOTION

Who is listing, hiring leaders, launching and winning work

Recorded corporate activity linked to companies in this landscape.

Expand panel +
Recent corporate headlines 10 dated reports
Mergers & acquisitionsrover.com ↗

Ares is acquiring a 32.4% stake in Rover from Blackstone.

Funding roundsbondpets.com ↗

DJ Symrise invests in US animal nutrition biotech Bond Pet Foods.

Mergers & acquisitionszoetis.com ↗

Zoetis Inc., a leading animal health company headquartered in Parsippany, announced that it has entered into a definitive agreement with Neogen Corporation to acquire its animal genomics business for $160 million, subject to customary closing adjustments.

Mergers & acquisitionsprimalpetfoods.com ↗

Canadian pet-food business Pure Treats has acquired peer Primal Pet Foods from private-equity firm Kinderhook Industries.

Mergers & acquisitions1800petmeds.com ↗

Cardone Ventures, backed by billionaire investor, Grant Cardone and his business partners Brandon and Natalie Dawson, today announced that it has submitted an unsolicited, non‑binding proposal to acquire PetMed Express, Inc. (Nasdaq: PETS ) (“PetMeds”) for $4.25 per share in cash, representing an implied equity value of approximately $89 million.

Funding roundsvetmab.bio ↗

In April, the company invested in veterinary biopharmaceutical company VETmAb Biosciences.

Funding roundsthinkjinx.com ↗

previous funding rounds raised $46 million to support Jinx’s brick-and-mortar retail launch and expand its product portfolio.

Funding roundsgallant.com ↗

Gallant, an animal health biotechnology company pioneering off-the-shelf stem cell therapies for pets, announced the successful closing of its $18 million Series B financing.

Mergers & acquisitionswildearth.com ↗

Bethencourt, whose company Wild Earth was acquired out of bankruptcy by InvenTel.

Funding roundskoala.health ↗

Koala Health, a Boston‑based digital pet health company, raised $20 million in Series B funding to expand its mobile‑first pharmacy and veterinary care platform.

Full recorded event mix

Top 10 categories among 162 recorded events in the 24-month window.

Earnings
53
Leadership moves
33
Funding rounds
22
Mergers & acquisitions
20
Company announcements
14
Asset acquisitions
4
Lawsuit
3
Capital infusions
3
Regulatory
3
New products
3
5 activity cards

Swipe or scroll horizontally to browse.

IPO pipeline

2 companies with recorded IPO activity

Zoetis ↗

IPO1 reports

Freshpet ↗

IPO1 reports

Leadership moves

7 tracked people moves

Freshpet ↗
Ana Lopez

Appointment Senior Vice President of Supply Chain

Freshpet ↗
John O’Connor

Appointment Chief Financial Officer

Freshpet ↗
Ivan Garcia

Appointment Senior Vice President of Finance

Zoetis ↗
Stephanie Tilenius

Appointment Board of Directors

Smalls ↗
Nate Kredich

Appointment Chief Operating Officer

Product launches

Products, platforms and features in the recorded window

PawCo ↗
Magic Toppers

Dog Food

PawCo ↗
Magic Bars

Dog Food

JustFresh™

Dog food

Wet Noses ↗
Soft baked, human-grade treats

Pet treats

Wet Noses ↗
Soft baked treat line

Pet treats

Regulatory events

3 recorded events

Freshpet ↗

Equity award approved under NASDAQ Listing Rule 5635(c)(4)NASDAQ

Zoetis ↗

conditionally approved for saleFDA

Freshpet ↗

Approval of equity awardNASDAQ

Litigation

2 tracked suits

Company
Investors of Freshpet, Inc. v freshpet

securities law violations, false and/or misleading statementsClass Action ·

Company
Australian Securities and Investments Commission v David Paul Hodgson, MacroLend Pty Ltd, Great Southland Limit

misleading conduct and unlicensed financial servicesRegulatory · Verdict

Earnings pulse

Reported company results in the recorded window.

7companies
72period observations
12.8%median reported growth

Median across 66 reported growth observations; companies may contribute multiple periods.

Mergers and acquisitions

Company-linked deal reports; status is preserved as recorded.

Acquirer → targetStatusDateValue / context
Northern Star AcquisitionBarkBox ↗Completed2026-06-01$1.6B
ares managementRover ↗Announced2026-04-29Not stated in snapshot
ZoetisneogenAnnounced2026-03-03$160.0M
Pure TreatsPrimal Pet Foods ↗Completed2026-02-23Not stated in snapshot
kinderhook industriesPrimal Pet Foods ↗Completed2026-02-20Not stated in snapshot
cardone ventures1-800-PetMeds ↗Announced2025-12-16$89.0M

A discussion or rumour is not a completed transaction. An unstated value is not zero.

PEOPLE & OPPORTUNITY

The talent market

878 postings in the preceding 12 months. The full 1,452-posting snapshot covers 50 employers.

Expand panel +

Most advertised job titles

Account Manager41
Dog Sitter30
Pet Sitter29
Groomer, Petsense21
Groom Tech In Training, Petsense19
Pet Sitters Wanted Work From Home, Play With Pet19
0 internship postings

9 tracked postings mention remote work.

The seniority mix

548 postings specify a level.

unspecified
904
manager
286
senior
140
lead
79
intern
34
entry
9

Skills employers mention

Top skills across 1,452 tracked postings in the available jobs snapshot.

Email
12
Excel
11
Powerpoint
8
Data
7
Cash Register
7
Project Management
6
Sanitation
5
Outlook
5
Python
5
Computer
5
ADVERTISED PAY$112.0K/ year

Median across 124 postings with pay data, expressed in USD.

THE PEOPLE BUILDING THE FIELD

Founders and leaders

252 founders and chief executives across 197 companies.

Expand panel +
12 profiles

Swipe or scroll horizontally to browse.

Education networks

38 profiles with education records.

Harvard University
6
University of Pennsylvania
5
University of California (Los Angeles)
4
Harvard Business School
4
Stanford University
3
Massachusetts Institute of Technology
3
Wharton School
2
Cornell University
2

Prior employers

5 profiles with prior-work records.

eBay
2
Microsoft
1
McKinsey
1
Morgan Stanley
1

Profiles cover recorded founders and leaders; contact details remain in Radar.

NEWS INTELLIGENCE

How this industry appears in the news

2,188,952 articles in the measured 12-month window.

Expand panel +
2,188,952articles in the measured year
212,412articles in 2026Q2
22.8%positive tone in the latest complete year

News volume trends

Pet Tech coverage across United States · articles per complete quarter

0373,433746,8651,120,2981,493,7302021Q2: 482,0512021Q22021Q3: 507,5562021Q4: 482,3802022Q1: 524,8992022Q2: 516,7012022Q22022Q3: 529,5472022Q4: 589,1132023Q1: 612,9732023Q2: 611,4582023Q22023Q3: 548,8912023Q4: 515,2702024Q1: 536,5602024Q2: 519,4112024Q22024Q3: 508,1712024Q4: 536,1422025Q1: 802,0032025Q2: 550,9922025Q22025Q3: 1,298,8962025Q4: 280,6982026Q1: 396,9462026Q2: 212,4122026Q2
View quarterly article counts
QuarterArticles
2021Q2482,051
2021Q3507,556
2021Q4482,380
2022Q1524,899
2022Q2516,701
2022Q3529,547
2022Q4589,113
2023Q1612,973
2023Q2611,458
2023Q3548,891
2023Q4515,270
2024Q1536,560
2024Q2519,411
2024Q3508,171
2024Q4536,142
2025Q1802,003
2025Q2550,992
2025Q31,298,896
2025Q4280,698
2026Q1396,946
2026Q2212,412

Article volume measures coverage, not market sales.

Tone of coverage over time

2021
325,265 positive · 930,959 neutral · 315,611 negative
2022
446,399 positive · 1,279,361 neutral · 432,938 negative
2023
529,874 positive · 1,313,416 neutral · 443,624 negative
2024
584,090 positive · 1,022,158 neutral · 492,301 negative
2025
668,064 positive · 1,435,828 neutral · 826,347 negative

Leading coverage topics

Pet Tech coverage across United States · ranked by full-period article count.

Administrative And Political Subdivisions4,337,130 articles in the full recorded period
929,769 recent · 795,454 prior
Geopolitical Disputes And Contested Areas320,422 articles in the full recorded period
106,786 recent · 82,221 prior
International And Transnational Geographic Entities320,255 articles in the full recorded period
106,735 recent · 82,153 prior
International Political Relations208,971 articles in the full recorded period
53,715 recent · 52,099 prior
Security And Defense Policies145,745 articles in the full recorded period
41,748 recent · 35,220 prior
International Relations And Diplomacy96,292 articles in the full recorded period
22,327 recent · 24,341 prior
Geographic Naming Conventions And Etymology81,731 articles in the full recorded period
44,273 recent · 9,156 prior
Trade Policies And Agreements74,170 articles in the full recorded period
24,034 recent · 32,705 prior
Human Rights Advocacy Reports71,468 articles in the full recorded period
16,687 recent · 22,534 prior
Political Asylum And Refugee Policies57,739 articles in the full recorded period
13,894 recent · 19,898 prior

Recent and prior counts use the source comparison windows.

Topics gaining and losing attention

Pet Tech coverage across United States

KeywordRecentPriorChange
countries3,9251,959100%
etf trading2,5771,059143%
oil price volatility2,5701,129128%
etfs2,161874147%
sector etfs2,049838145%
etf products1,967758159%
etf structures1,870739153%
export sanctions1,743617182%
commodity trading1,700686148%
gold spot price1,608797102%
tariff negotiations12,62620,938-40%
free trade deals5,2948,451-37%
stock price2,3523,857-39%
trade enforcement1,9843,240-39%
economic slowdown1,5052,887-48%

Event and signal lenses

Pet Tech coverage across United States

All complete annual cohorts shown
Rising

Regulatory Risk

1,651,694 classified articles

territories, disputed islands, tariff negotiations

41.2% critical · 20.3% positive
Rising

Funding Momentum

284,536 classified articles

investment deal, inflation reports fx, currency intervention policies

44.7% critical · 40.8% positive
Rising

Growth

408,931 classified articles

earnings report, quarterly results, quarterly financials

35.7% critical · 44.2% positive

Pet Tech coverage across United States. Topic labels describe recorded classifications and can include broad context.

RESEARCH SIGNALS

What Pet Tech research is working on

6,260 papers in the recorded india scope.

Expand panel +
6,260papers
53,147worldwide comparison pool
6,260India-affiliated papers

Research orientation

Breakthrough
2,038
Promising
1,943
Descriptive
1,098
Problem-identifying
567
Cautionary
360
Comparative
175
Critical
79

Contribution mix

Empirical
3,753
Methods-led
1,242
Reviews
1,058
Position pieces
198
Theoretical
9

Tone counts: 5,526 positive · 456 neutral · 278 negative.

Common problems researchers identify
646 papers · 10.3% of this field
  • Agriculture59 papers
  • Antibiotic resistance53 papers
  • Biotechnology46 papers
  • Antimicrobial34 papers
  • Public health31 papers
  • Production28 papers
  • Population27 papers
  • Antibiotics24 papers

Landmark: The International Scientific Association for Probiotics and Prebiotics consensus statement on the scope and appropriate use of the term prob

Cautions
360 papers · 5.8% of this field
  • Gene21 papers
  • Agriculture19 papers
  • Antibody15 papers
  • Mutation15 papers
  • In vivo14 papers
  • Population12 papers
  • Antibiotic resistance11 papers
  • Mitochondrion11 papers

Landmark: Genomic responses in mouse models poorly mimic human inflammatory diseases

Opportunities
3,981 papers · 63.6% of this field
  • Gene284 papers
  • In vivo224 papers
  • Antibody125 papers
  • Gene expression121 papers
  • Cell culture115 papers
  • Messenger RNA110 papers
  • Transcription103 papers
  • Cell101 papers

Landmark: U1 snRNP regulates cancer cell migration and invasion in vitro

Leading institutions

Harvard University
86,693
Howard Hughes Medical Institute
74,901
Cornell University
42,772
Stanford University
38,500
National Institutes of Health
35,881
Massachusetts Institute of Technology
33,017

Leading researchers

Daniel Merenstein
9,186
Colin Hill
8,812
Francisco Guarner
8,812
Gregor Reid
8,812
Glenn R. Gibson
8,812
Ahmad Almilaji
8,696
Kalina Szteyn
8,696
Evelyn Fein
8,696

Highly cited breakthrough-labelled papers

  • U1 snRNP regulates cancer cell migration and invasion in vitro7,224 citations
  • Comprehensive molecular profiling of lung adenocarcinoma5,754 citations
  • The HCV Life Cycle: In vitro Tissue Culture Systems and Therapeutic Targets4,863 citations
  • Cyclic GMP-AMP Synthase Is a Cytosolic DNA Sensor That Activates the Type I Interferon Pathway4,674 citations
  • Circular RNAs are abundant, conserved, and associated with ALU repeats4,505 citations

Common problems researchers identify

632 papers · 7 recurring themes
7 cards

Swipe or scroll horizontally to browse.

Biotech Manufacturing ChallengesCommon problems researchers identify · 01

Biotech Manufacturing Challenges

116 papers

18.4% of this theme group

Researchers highlight hurdles in scaling microbial enzymes, synthetic biology, and nanotech for pet product biomanufacturing.

Biochemical engineering (18) · Synthetic biology (12) · Biomanufacturing (8) · Nanotechnology (9)

Microbial Enzymes: Tools for Biotechnological Processes

Medical biofilms

View research history
YearShare index
202265.5
202367.5
202482.8
202567.2
Foodborne Pathogen RisksCommon problems researchers identify · 02

Foodborne Pathogen Risks

99 papers

15.7% of this theme group

Studies flag contamination and mycotoxin threats to pet food safety and public health.

Public health (15) · Mycotoxin (8) · Disease (12) · Contamination (8)

The growing burden of foodborne outbreaks due to contaminated fresh produce: risks and opportunities

A review of Listeria monocytogenes: An update on outbreaks, virulence, dose-response, ecology, and risk assessments

View research history
YearShare index
2022285.1
2023250.5
2024257.0
2025271.4
Genomic Instability ConcernsCommon problems researchers identify · 03

Genomic Instability Concerns

98 papers

15.5% of this theme group

Papers discuss mutation, DNA methylation, and cancer‑related mechanisms affecting animal health.

Mutation (7) · Cancer (9) · DNA methylation (5) · Gene (8)

Analysis of Cancer Metabolism by Imaging Hyperpolarized Nuclei: Prospects for Translation to Clinical Research

Examination of the specificity of DNA methylation profiling techniques towards 5-methylcytosine and 5-hydroxymethylcytosine

View research history
YearShare index
2022985.7
20231214.2
2024880.5
2025812.4
Agricultural Stress EngineeringCommon problems researchers identify · 04

Agricultural Stress Engineering

96 papers

15.2% of this theme group

Research points to difficulties in engineering crops for abiotic stress tolerance relevant to pet feed.

Agriculture (33) · Abiotic stress (10) · Abiotic component (12) · Biotechnology (20)

Genetic Engineering for Modern Agriculture: Challenges and Perspectives

Phytohormones and their metabolic engineering for abiotic stress tolerance in crop plants

View research history
YearShare index
20221493.3
20231526.3
20241687.0
20251881.5
Nutrient Fortification LimitsCommon problems researchers identify · 05

Nutrient Fortification Limits

93 papers

14.7% of this theme group

Authors note obstacles in enhancing micronutrient content and food‑science processes for pet nutrition.

Micronutrient (9) · Production (13) · Nutrient (10) · Food science (7)

Improving nutrition through biofortification: A review of evidence from HarvestPlus, 2003 through 2016

Food fermentations: Microorganisms with technological beneficial use

View research history
YearShare index
2022121.0
2023117.3
2024113.6
2025123.0
Antimicrobial Resistance IssuesCommon problems researchers identify · 06

Antimicrobial Resistance Issues

70 papers

11.1% of this theme group

Works emphasize rising antibiotic resistance in microbes affecting pet health and treatment options.

Antibiotic resistance (49) · Antimicrobial (31) · Antibiotics (22) · Drug resistance (8)

An overview of the antimicrobial resistance mechanisms of bacteria

The global threat of antimicrobial resistance: science for intervention

View research history
YearShare index
2022899.0
2023850.6
2024928.8
2025985.9
Pest Resistance and ManagementCommon problems researchers identify · 07

Pest Resistance and Management

60 papers

9.5% of this theme group

Studies raise concerns about insecticide resistance and integrated pest management for pet‑related agriculture.

Resistance (14) · Insecticide resistance (5) · Vector (5) · Integrated pest management (5)

Insecticide Resistance in Mosquitoes: Impact, Mechanisms, and Research Directions

Innate Immunity in Plants: An Arms Race Between Pattern Recognition Receptors in Plants and Effectors in Microbial Pathogens

View research history
YearShare index
20223.3
20233.1
20244.4
20254.2

Cautions

353 papers · 7 recurring themes
7 cards

Swipe or scroll horizontally to browse.

DNA Damage SafetyCautions · 01

DNA Damage Safety

87 papers

24.6% of this theme group

Researchers urge caution interpreting DNA repair and mutation data for veterinary applications.

DNA repair (7) · DNA polymerase (6) · DNA damage (7) · Mutation (9)

Examining the link between chromosomal instability and aneuploidy in human cells

Comparative analysis of microRNA expression in serum and plasma in patients screened for BRCA1 or BRCA2 mutations

View research history
YearShare index
2022102.6
2023141.1
202493.5
202580.8
Immune Modulation RisksCautions · 02

Immune Modulation Risks

64 papers

18.1% of this theme group

Papers caution about unintended immune effects of antibody therapies in animal models.

Antibody (9) · In vivo (8) · Peripheral blood mononuclear cell (4) · Immune system (5)

Selective B-cell subset depletion underlies increased infection risk in patients with MM treated with anti-BCMA vs anti-GPRC5D bsAbs

T cell responses towards PINK1 and ⍺-synuclein are elevated in prodromal Parkinson's disease - Fluorospot data

View research history
YearShare index
2022550.6
2023610.2
2024456.2
2025450.6
Food Ingredient SafetyCautions · 03

Food Ingredient Safety

51 papers

14.4% of this theme group

Authors advise careful assessment of raw material additives and sugar impacts on pet food safety.

Food safety (6) · Raw material (4) · Health benefits (4) · Sugar (3)

Caffeine (1, 3, 7‐trimethylxanthine) in Foods: A Comprehensive Review on Consumption, Functionality, Safety, and Regulatory Matters

Soybean susceptibility to manufactured nanomaterials with evidence for food quality and soil fertility interruption

View research history
YearShare index
2022116.7
2023113.4
2024108.9
2025136.7
Livestock Nutrient AdditivesCautions · 04

Livestock Nutrient Additives

41 papers

11.6% of this theme group

Research warns of variable outcomes from tannin or mineral supplements in dairy and beef production.

Dairy cattle (6) · Production (6) · Nutrient (6) · Beef cattle (5)

Impact of tannin-based additives on animal performance and enteric methane emissions in dairy and beef cattle: A meta-analysis

The effects of injectable trace mineral solutions on beef cattle performance and health during preconditioning and feedlot receiving: a syst

View research history
YearShare index
2022127.6
2023123.1
2024119.4
2025130.6
Genomic Selection LimitsCautions · 05

Genomic Selection Limits

38 papers

10.8% of this theme group

Studies highlight uncertainties in applying genomic selection for trait improvement in pets and livestock.

Gene (10) · Genomic selection (5) · Selection (6) · Trait (4)

Genomic Selection for Crop Improvement

Genomic selection in plant breeding: from theory to practice

View research history
YearShare index
20222399.2
20232383.4
20242116.6
20251600.6
Biocontrol Strategy CaveatsCautions · 06

Biocontrol Strategy Caveats

37 papers

10.5% of this theme group

Authors note potential drawbacks of fungal endophytes and pesticide resistance in pest control programs.

PEST analysis (9) · Agriculture (7) · Pest control (3) · Integrated pest management (3)

The use of fungal entomopathogens as endophytes in biological control: a review

Insecticide Control of Vector-Borne Diseases: When Is Insecticide Resistance a Problem?

View research history
YearShare index
20221464.0
20231506.4
20241673.1
20251869.5
Antibiotic Use ConsequencesCautions · 07

Antibiotic Use Consequences

35 papers

9.9% of this theme group

Papers caution about antimicrobial overuse in animal husbandry fostering resistant bacterial populations.

Antibiotic resistance (12) · Antibiotics (9) · Antimicrobial (6) · Bacteria (5)

Multidrug evolutionary strategies to reverse antibiotic resistance

Impact of Antibiotic Use in Adult Dairy Cows on Antimicrobial Resistance of Veterinary and Human Pathogens: A Comprehensive Review

View research history
YearShare index
2022899.0
2023850.6
2024928.8
2025985.9

Opportunities

3,882 papers · 7 recurring themes
7 cards

Swipe or scroll horizontally to browse.

Probiotic and Postbiotic InnovationOpportunities · 01

Probiotic and Postbiotic Innovation

759 papers

19.6% of this theme group

Research explores beneficial microbes and their metabolites to improve pet health and food quality.

Antimicrobial (64) · Fermentation (55) · Bacteria (52) · Antibiotic resistance (37)

Probiotics, their health benefits and applications for developing healthier foods: a review

Postbiotics: Multifunctional Microbial Products Transforming Animal Health and Performance

View research history
YearShare index
20222441.1
20232274.4
20242358.9
20252001.2
Gene Regulation TherapeuticsOpportunities · 02

Gene Regulation Therapeutics

750 papers

19.3% of this theme group

Studies identify gene knockdown and apoptosis pathways as targets for novel veterinary treatments.

Apoptosis (37) · Downregulation and upregulation (57) · Gene knockdown (46) · Mutant (48)

PCBP1 binding to single-stranded poly-cytosine motifs enhances cGAS sensing and impairs breast cancer development

Modulation of ossification and inflammatory pathways during dexamethasone-induced <i>in vitro</i> osteogenesis

View research history
YearShare index
2022368.7
2023400.0
2024261.5
2025267.4
Cell‑Based ImmunotherapiesOpportunities · 03

Cell‑Based Immunotherapies

513 papers

13.2% of this theme group

Works highlight T‑cell and antigen engineering for advanced disease interventions in animals.

Cell culture (77) · T cell (54) · Antigen (49) · Cell (62)

CS1, a Potential New Therapeutic Antibody Target for the Treatment of Multiple Myeloma

Tumor-Derived Microvesicles Promote Regulatory T Cell Expansion and Induce Apoptosis in Tumor-Reactive Activated CD8+ T Lymphocytes

View research history
YearShare index
2022293.0
2023340.3
2024228.5
2025208.3
Epigenetic Editing ProspectsOpportunities · 04

Epigenetic Editing Prospects

497 papers

12.8% of this theme group

Research points to DNA repair and methylation tools for correcting genetic disorders in pets.

DNA repair (65) · DNA damage (68) · DNA methylation (58) · DNA replication (34)

Convergent DNA methylation abnormalities at enhancers and bivalent promoters in human growth disorders

MacroH2A-Mediated Gene Repression through Nucleosome Compaction and Remodeling Inhibition

View research history
YearShare index
2022227.2
2023285.7
2024199.8
2025161.5
Nanotech Imaging PlatformsOpportunities · 05

Nanotech Imaging Platforms

472 papers

12.2% of this theme group

Papers present fluorescent and molecular imaging nanoparticles for real‑time diagnostics in veterinary medicine.

In vivo (142) · Fluorescence (41) · Molecular imaging (28) · Nanotechnology (33)

Activatable cell penetrating peptides linked to nanoparticles as dual probes for in vivo fluorescence and MR imaging of proteases

Recognition, Neutralization, and Clearance of Target Peptides in the Bloodstream of Living Mice by Molecularly Imprinted Polymer Nanoparticl

View research history
YearShare index
2022486.8
2023527.9
2024404.3
2025415.7
Genomic Diversity BreedingOpportunities · 06

Genomic Diversity Breeding

453 papers

11.7% of this theme group

Studies promote germplasm sequencing and selection to enhance genetic diversity of pet‑relevant crops.

Germplasm (37) · Selection (42) · Genetic diversity (28) · Trait (28)

Genotyping‐by‐Sequencing for Plant Breeding and Genetics

Harvesting the Promising Fruits of Genomics: Applying Genome Sequencing Technologies to Crop Breeding

View research history
YearShare index
202256.7
202352.1
202446.9
202554.3
RNA‑Based Therapeutic DesignOpportunities · 07

RNA‑Based Therapeutic Design

438 papers

11.3% of this theme group

Research advances mRNA, microRNA, and transcriptional control strategies for targeted animal therapies.

Messenger RNA (103) · microRNA (61) · Transcription (65) · RNA polymerase II (34)

m <sup>6</sup> A mRNA methylation facilitates resolution of naïve pluripotency toward differentiation

Microrna-Dependent Regulation of Dna Methyltransferase-1 and Tumor Suppressor Gene Expression by Interleukin-6 in Human Malignant Cholangioc

View research history
YearShare index
2022232.1
2023198.5
2024159.9
2025139.2

How this field compares with the research baseline

Orientation shares compared with 25,000 papers in the reference sample.

Research orientationThis fieldReference sample
Breakthrough32.6%26.2%
Promising31.0%37.4%
Descriptive17.5%17.3%
Problem-identifying9.1%9.7%
Cautionary5.8%4.6%
Comparative2.8%3.9%
Critical1.3%0.9%

Concerns receiving less research attention

Counts and shares refer to the stated research pool. A low count describes how much of that research is recorded here, not the absence of a real-world concern.

Concern / example paperPapersShareRaised as a problemWorldwide share
Privacy & surveillanceSARS-CoV-2 wastewater genomic surveillance: approaches, challenges, and opportunities180.3%2 (11.1%)0.21%
Hardware, e-waste & supply chainFate and Transport of Antibiotic Residues and Antibiotic Resistance Genes following Land Application of Manure Waste40.07%1 (25.0%)0.15%
Bias & fairnessNot All Allies Are Welcome: Partner Discrimination in Legume–Rhizobium Symbiosis30.05%1 (33.3%)0.03%
Safety & misusePublic perceptions and information sources on genetically modified organisms in Kenya10.02%1 (100.0%)0.01%
Energy & datacenter footprint00.0%0 (%)0.0%
Water use00.0%0 (%)0.0%
Carbon & emissions of compute00.0%0 (%)0.0%
Labour & data work00.0%0 (%)0.0%
Concentration of compute power00.0%0 (%)0.0%

Research orientation and citation rankings describe the covered collection. Its recorded publication dates do not support an overall publication-volume trend.

Institution and researcher rankings use citations to their covered work. Research scope: United States. This may be broader than the company geography.

INNOVATION SIGNALS

Who files Pet Tech patents in the United States

Published patent filings in the recorded source window.

Expand panel +
457,918filings 2016–2025
8,000assignees
51,616peak annual filings

Filing momentum

014,84029,67944,51959,3582016: 36,88420162017: 41,3252018: 41,77820182019: 45,2432020: 48,41120202021: 51,6162022: 49,78820222023: 49,6882024: 48,73920242025: 44,4462025

Who files the most

Genentech
18,078
UNIV California
17,948
Regeneron Pharma
16,082
Amgen
10,495
Monsanto
9,742
UNIV Pennsylvania
8,521
Harvard College
7,460
UNIV Texas
7,378
GEOGRAPHIC FOOTPRINT

Where companies are based

Company counts, hiring and disclosed funding across the recorded hubs.

Expand panel +
8 cards

Swipe or scroll horizontally to browse.

UNDERSTAND THE LANDSCAPE

Pet Tech in the United States: key questions

Clear definitions for making better comparisons.

What does this landscape measure?

It measures the tracked company ecosystem, recorded funding, hiring and other available evidence. It is not a market-size estimate.

Can segment counts be added together?

No. A company can belong to several segments, so segment counts and funding can overlap.

What does a missing figure mean?

A dash or unavailable panel means the current reviewed source snapshot does not support that figure.

Company ecosystem snapshot: 2 September 2026. Funding is recorded in USD; filed accounts retain their stated currency and reporting basis. Each section identifies its own coverage. The news and research behind these sections is explorable in Prism.

Canonical landscape ↗
Coming soon