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Radar · Consumer Goods in New Jersey

Best Consumer Goods Companies in New Jersey, United States

The 573 best Consumer Goods companies in New Jersey, United States in 2026, ranked by funding and momentum. Funding, investors, founders, valuation, tech stack and live signals. Top: WorldKitchen.

573companies tracked
$1.1Bdisclosed funding
0unicorns
47have raised

Ranked: Best Consumer Goods companies in New Jersey

#CompanyDisclosed fundingLast roundStageEmployeesFounderPatents & IP focusRecent signals
1WorldKitchen
Manufacturer of kitchenware products
$280M159 mo agoAcquired1,744———
2ColArt
Provider of online content and writing services
$161M322 mo agoLate Stage11———
3Berkline
Manufacturer of upholstered furniture
$86M201 mo agoDeadpooled47Rob Burch
ex-President & CEO
3 patents
Innovative sofa design and ergonomic seating solutions
—
4Waterford
Luxury crystalware, glassware, and home decor for elegant living
$73M221 mo agoAcquired7,700———
5Marcal Paper
Manufacturer of hygiene products
$60M224 mo agoAcquired353
353 → 412 (+17%)
Rob Baron
President and Chief Executive Officer
—1 award
6BAI Brands
Manufactures and markets flavoured antioxidant drinks
$57M116 mo agoAcquired163Barak Bar-Cohen——
7M&M'S
Brand of gum & candy
$53M131 mo agoSeries C55———
8Partake Foods
Brand of cookies
$51M38 mo agoSeries B18
18 → 34 (+89%)
Denise W
Founder & CEO
——
9MYOS CORP
Innovating muscle health with Fortetropin for humans and animals
$41M126 mo agoPublic15Joe Mannello
CEO
27 patents
Therapeutics and compounds targeting muscle wasting, sarcopenia, and atrophy in mammals
—
10Clio Snacks
Greek yogurt bars wrapped in chocolate for a convenient, delicious snack
$36M44 mo agoSeries B47Sergey Konchakovskiy
Founder & CEO
—1 job opening · 1 launch · 1 award
11Ashley Stewart
Retailer of plus-size women's apparel and accessories
$30M3 mo agoAcquired288———
12Wyke Farms
Brand of cheese
$30M43 mo agoFunding Raised————
13Riddell
Sporting goods brand, 3D printing football helmets
$23M26 mo agoAcquired747Dan Arment
CEO
241 patents
Design and monitoring of advanced protective sports gear, especially football helmets and shoulder pads.
1 launch · 2 partnerships
14X2 PERFORMANCE
Provider of supplements and beverages for athletes
$16M59 mo agoSeries B17Ralph M. Ferrante
CEO
42 patents
Patents concentrated in health & consumer products
—
15Undercover Snacks
Brand of chocolate
$14M58 mo agoSeries B9———
16Sheex
Innovative sleep solutions for ultimate comfort and performance
$12M89 mo agoSeries C30
30 → 25 (-17%)
—36 patents
Knitted textile technologies for breathable, temperature-regulating bed sheets
—
17OWYN
Vegan plant-based protein products: shakes, powders, subscriptions for optimal nutrition
$10M46 mo agoAcquired44———
18Party City
Internet first brand of party supplies
$10M165 mo agoAcquired16,500———
19Ryl
Internet-first brand offering ready-to-drink tea
$7M14 mo agoSeries B15——1 launch · 2 partnerships
20Hello Products
Oral healthcare products manufacturer
$6M166 mo agoAcquired26
26 → 32 (+23%)
——1 award
21RYL Company
Brand of beverages
21Funding bottom 46%Global bottom 25%
All 2 signals ▾
Fundingbottom 46%
Globalbottom 25%
Funding: Raised $6.3M · 1 rounds over 4 yrs (0.2/yr)
Global: Single-market focus (United States)
rank vs industry peers · Fliar Intelligence Index 21/100
$6M47 mo agoSeries A————
22CCA Industries
Online retailer offering multi-category beauty products
$6M100 mo agoPublic14Lance Funston
CEO
——
23Mediterranean Snacks
Ethical world cuisine brand offering premium frozen meals, snacks, and simmer sauces
$4M145 mo agoAcquired11James Vince
Founder & CEO
——
24Stiffel
Brand of lamps & other lighting products
$4M372 mo agoLate Stage—Ted Stiffel
Founder
——
25Edible Garden
Brand of superfood supplements
$4M19 mo agoPublic77—7 patents
Automated greenhouse control and monitoring systems for indoor horticultural production
1 launch · 1 award
26Revive PPC
Manufacturer and distributor of personal care brands
$4M150 mo agoSeed—Mike Lesser
CEO
——
27SUNFLOW
Manufacturer of outdoor furniture
$4M54 mo agoSeries A4—34 patents
Portable seating and cushion solutions with integrated cup‑holder accessories
—
28Peelaways
Manufacturer of bed sheets products
$3M87 mo agoSeed6Maxwell Cohen
Co-Founder & CEO
——
29AUGUST
Internet-first brand offering personal hygiene products
$2M31 mo agoSeed30—25 patents
Automated semiconductor wafer handling and defect inspection systems
—
30RelaxZen Shots
Brand offering non alcoholic spirit products
$1M182 mo agoSeed—Brent Schmelz
CEO
——
31Cuca Fresca
Online gaming and entertainment platform with diverse content and community features
$800K132 mo agoSeed—Thomas Slasinski
Co-Founder
——
32Ross Brewing
Distributors of alcoholic beverages
$750K86 mo agoSeed—Michael Ross
Proprietor
——
33KittySpring Fountain
Offering pet care products
$690K69 mo agoSeed—Rayman Wu
Founder & CEO
——
34Kiwi Sleep
Online shopping platform offering tech-based mattresses
$533K29 mo agoFunding Raised—Richard Codos
Founder & CEO
——
35Sprout Organics
Brand of organic meals and snacks for babies and toddlers
$516K26 mo agoAcquired31———
36Whisps
Brand of cheese crisps
$500K85 mo agoAcquired38——1 partnership
37Chia Star
Chia seed-based hydration beverage
$360K125 mo agoDeadpooled4———
38Fabalish
Brand of organic plant based food products
$275K61 mo agoSeed8———
39AirCast Mobile
Brand of mobile steady-cam device
$250K151 mo agoSeed—Michael L Linhardt
Founder & CEO
——
40Personal Cell Sciences
Personalized skincare using your own stem cells for beauty and health
$235K169 mo agoSeed4John Arnone
CEO & Chairman
——
41WUJU Hot Sauce
Restaurant serving sauces, snacks, marinades, and more
$211K77 mo agoSeed2Larry Wu
Founder & CEO
——
42Scrub Daddy
Brand of cleaning tools
$200K167 mo agoSeed62Aaron Krause
President & Ceo
87 patents
Innovative cleaning tools with replaceable/dissolvable scrub heads for grills and surfaces
—
43CideRoad Organic Switchel
Juice brand
$150K126 mo agoSeed—Kevin Duffy
Co-Founder & CEO
——

Top 12 Consumer Goods companies in New Jersey

#1
Acquired · Secaucus, New Jersey · founded 1991 · 288 employees
$30.2Mraised
▾

Retailer of plus-size women's apparel and accessories. It offers a wide selection of clothing, including dresses, tops, bottoms, outerwear, and swimwear, designed to fit sizes 10-36. The company provides various styles catering to different occasions and preferences. Customers can shop online and potentially utilize in-store pickup options. The business also features accessories and intimates.

Funding rounds
  • Feb 2026Conventional Debt$15M
Investors
Wingspire Capital, Tiger Capital Group, Western Hemishpere Capitals Group
Tech stack
AdrollAdroll Cmp SystemApple Icloud MailApple PayBootstrapCart Functionality
#2
Series B · Hanover, New Jersey · founded 2022 · 15 employees
$6.7Mraised
▾

Internet-first brand offering ready-to-drink tea. The product catalog includes flavors like lemon tea, peach tea, raspberry tea, green tea, and more. The company claims that they provide anti-oxidant tea and the can is made of recycled aluminum.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 6k LinkedIn followers
Activity: 1 product launches · 2 partnerships (incl. Village Super Market) announced in 12 mo
Funding rounds
  • Apr 2025Series B$15M
  • 2024Series A$7.5M
  • Jan 2023Series A$6.7M
Investors
Big Loud, Big Loud Capital, Purchase Capital
#3
Public · Warren, New Jersey · founded 2013 · 77 employees
$4.1Mraised
▾

Brand of superfood supplements

LinkedIn Pulse recent public activity · Jul 2026
Audience: 3k LinkedIn followers
Activity: 1 product launches · 1 awards announced in 12 mo
Funding rounds
  • Oct 2024Grant (prize money)—
  • Jan 2024Grant (prize money)—
  • Mar 2022Series A$3.1M
  • Oct 2021Seed$1M
Investors
United States Department of Agriculture, State of Michigan, Aria Emiko
Tech stack
Cart FunctionalityShopifyBootstrapOwl CarouselMoment.JsModernizr
#4
Acquired · Rosemont, New Jersey · founded 1929 · 747 employees
$23Mraised
▾

Riddell is Illinois, USA based sporting goods brand which specialises in protective sportswear especially helmets. In 1939, Riddell invented the plastic web-suspension helmet which was extensively used by soldiers in second world war. They sell their sports gear in online as well as offline stores. They have their own online store as well.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 19k LinkedIn followers
Activity: 1 product launches · 2 partnerships (incl. Manning Passing Academy) announced in 12 mo
Founders & team
Gareth RiddellOwnerDan ArmentCEO
Investors
American Capital, BC Partners, Hilltop Private Capital, PNC, Gainline Capital Partners, Fenway Partners
Tech stack
Amazon AdvertisingBootstrapCart FunctionalityChart.JsCloudflareCloudflare Bot Management
#5
Series B · Jersey City, New Jersey · founded 2016 · 18 employees
$51.2Mraised
▾

Brand of cookies

LinkedIn Pulse recent public activity · Jul 2026
Audience: 14k LinkedIn followers
Hiring: 1 hiring post in 12 mo (public) · hiring: Operations Manager
Funding rounds
  • Mar 2023Series B$11.4M
  • Oct 2022Series B$11.5M
  • Mar 2022Series A$20.8M
  • Dec 2020Series A$4.8M
Founders & team
Denise WFounder & CEO
Investors
Marcy Venture Partners, Seedinvest, Black Star Fund, CircleUp, Lotus Bakeries, Fearless Fund
Tech stack
AccessiblyApple PayBazaarvoice ReviewsBunnyCart FunctionalityCdnjs
#6
Acquired · Rosemont, New Jersey · founded 2013 · 1744 employees
$280Mraised
▾

WorldKitchen manufactures and distributes kitchen and cooking-related products. Product catalogue includes bakeware, dinnerware, kitchen and household tools, cookware, storage & cutlery and others. It markets its product under brands including Corelle, Pyrex, CorningWare, Chicago Cutlery, and others. The company has major manufacturing, product development and distribution operations in the United States and the Asia-Pacific regions, and retail channels around the world. It operates as a subsidiary of WKI Holding.

Funding rounds
  • Mar 2013Conventional Debt$280M
Investors
Oaktree Capital Management, Heartwood Partners, W Capital Partners, Caird Capital, Constitution Capital Partners
#7
Series B · Roselle Park, New Jersey · founded 2015 · 47 employees
$35.8Mraised
▾

Greek yogurt bars wrapped in chocolate for a convenient, delicious snack. They offer a unique refrigerated yogurt experience with grab-and-go bars combining the nutritional benefits of Greek yogurt with irresistible coatings. The company provides a variety of flavors, including original, vanilla, strawberry, salted caramel, and mixed berry, in both regular and mini sizes, as well as zero sugar options. They focus on creating creamy, crave-worthy treats that are a protein pick-me-up, contain live active cultures, and are gluten-free. The products are available in major retailers. The company aims to provide a tasty and convenient way to enjoy Greek yogurt, offering a refrigerated alternative to traditional yogurt with a cheesecake-like texture and delicious coatings. They are active on social media platforms like Instagram and TikTok.

LinkedIn Pulse recent public activity · Jul 2026
Audience: 5k LinkedIn followers
Hiring: 1 hiring post in 12 mo (public) · hiring: Sr. Manager, Integrated Marketing
Activity: 1 product launches · 1 awards announced in 12 mo
Funding rounds
  • Sep 2022Series B$17.8M
  • Apr 2022Conventional Debt—
  • May 2020Series A$8M
  • Apr 2019Series A$5M
Founders & team
Sergey KonchakovskiyFounder & CEOJohn McguckinCEO
Investors
Stonegate Capital, ACG, AF Ventures, Stelac
Tech stack
Apple PayCart FunctionalityCloudflareCore-JsFacebook PixelGodaddy
#8
Funding Raised · Somerset, New Jersey · founded 1980
$29.7Mraised
▾

Brand of cheese

LinkedIn Pulse recent public activity · Jul 2026
Audience: 4k LinkedIn followers
Activity: 1 awards announced in 12 mo
Funding rounds
  • Nov 2022Conventional Debt$29.7M
Investors
Gov, Barclays
Tech stack
Apple Icloud MailCloudflareCloudflare Bot ManagementCloudflare TurnstileCore-JsGoogle Analytics
#9
Late Stage · Piscataway, New Jersey · founded 1988 · 11 employees
$161Mraised
▾

Provider of online content and writing services. This entity offers a diverse portfolio encompassing blog posts, articles for various publications, and online advertising copy. The services extend to the creation of books and travel writing. The business model centers on providing written content for diverse clients and platforms.

Investors
Montagu
Tech stack
AddthisAmazon Web ServicesApple Icloud MailAws Certificate ManagerBootstrapCloudflare
#10
Acquired · Princeton, New Jersey · founded 2009 · 163 employees
$56.8Mraised
▾

BAI Brands produces antioxidant infusion drinks. Brand categories include Bai, Bubbles, Antiwater, Supertea and Cocofusions. The company offers drinks in various flavors which include peach, blueberry, mango, coconut, black cherry, blood orange, guava, grapefruit, nashi pear, pineapple, lemonade tea, lemon, dragon fruit, Clementine, pear, pomegranate, and tangerine. BAI offers its products online, as well as through retailers. In 2013, strand equity partners acquired a minority stake in BAI. BAI Brands was acquired by Dr Pepper Snapple Group for $1.7B on November 22, 2016.

Funding rounds
  • Sep 2016Angel—
  • 2016Series B$20M
  • Apr 2015Series B$15M
  • Sep 2014Series B$10M
Founders & team
Barak Bar-Cohen
Investors
Strand Equity Partners, Stroud Companies, Keurig Dr Pepper, CAVU Consumer Partners, Gal Ventures, Rocana Ventures
Tech stack
BootstrapCart FunctionalityCloudflareCloudflare Bot ManagementCore-JsFacebook Pixel
#11
Deadpooled · Morristown, New Jersey · founded 1928 · 47 employees
$85.5Mraised
▾

Our company's history is cut, nailed, glued and sewn into every product we create. This legacy began in 1928, when a craftsman by the name of Jacob Popkin founded Berkline in Springfield, Massachusetts. His goal was to create comfortable, quality furniture at a fair price. In 1937, he expanded the company to Morristown, Tennessee, and that's been our home and headquarters ever since.

Founders & team
Rob Burchex-President & CEO
Investors
Sun Capital Partners, PNC, Five Points Capital, CHS Capital, Court Square
#12
Acquired · Wall Township, New Jersey · founded 1783 · 7700 employees
$72.6Mraised
▾

Luxury crystalware, glassware, and home decor for elegant living, offering artistry and craftsmanship. Explore collections like Lismore, Mastercraft, and collaborations such as Elton John. Shop glassware, bar accessories, home accessories, and tableware. Discover gifts for weddings, anniversaries, and other special occasions. Crystal engraving services are available. Sign up for newsletters and member benefits. The company provides options for login and account creation. It offers a wide range of products, from drinkware to home decor, suitable for both personal use and gifting. The brand emphasizes heritage, sustainability, and craftsmanship. It caters to customers seeking premium quality and timeless design for their homes and celebrations. The company also provides customer service, including FAQs, contact information, and breakage warranty.

Investors
Corporate Partners
Tech stack
AwinBazaarvoice CurationCloudflareCloudflare Bot ManagementCloudflare Browser InsightsCore-Js

Funding & investor landscape

$1.1Btotal disclosed funding
46companies funded
83disclosed rounds
1rounds last 90 days
Most active investors
Metropoulos4 rounds
PNC4 rounds
L Catterton3 rounds
TSG Consumer Partners3 rounds
37 Angels2 rounds
BlackRock2 rounds
CREO Montminy2 rounds
Court Square2 rounds
Gal Ventures2 rounds
Harbert Management2 rounds

Notable founders

Gareth Riddell
Owner · Riddell
Dan Arment
CEO · Riddell
Denise W
Founder & CEO · Partake Foods
Sergey Konchakovskiy
Founder & CEO · Clio Snacks
John Mcguckin
CEO · Clio Snacks
Barak Bar-Cohen
· BAI Brands
Rob Burch
ex-President & CEO · Berkline
Rob Baron
President and Chief Executive Officer · Marcal Paper
Ralph M. Ferrante
CEO · X2 PERFORMANCE
Joe Mannello
CEO · MYOS CORP
Richard Codos
Founder & CEO · Kiwi Sleep
Lance Funston
CEO · CCA Industries
Prism market signals · United States · country-scoped Prism corpus, 18,536,064 docs

Market landscape — 10 sub-themes by coverage

Share of Consumer Goods coverage by sub-theme.

Regulatory-risk over time rising

Funding & growth over time

funding rising · growth rising

Common questions

How many Consumer Goods companies are there in New Jersey, United States?
Radar tracks 573 indexable Consumer Goods companies headquartered in New Jersey, United States that meet our profile-completeness bar.
What is the total funding raised by Consumer Goods companies in New Jersey, United States?
The Consumer Goods companies in New Jersey, United States on this list have raised a combined $1.1B in disclosed equity funding across 46 funded companies.
Which is the highest-funded Consumer Goods company in New Jersey, United States?
WorldKitchen is the highest-funded Consumer Goods company in New Jersey, United States, with $280M in disclosed equity funding.
How many Consumer Goods companies in New Jersey, United States are funded?
46 of the 573 Consumer Goods companies in New Jersey, United States on this list have disclosed at least one equity funding round.
How many Consumer Goods unicorns are there in New Jersey, United States?
None of the Consumer Goods companies in New Jersey, United States on this list currently has a disclosed valuation of $1B or more.
Who are the top investors in New Jersey, United States Consumer Goods companies?
The most active investors in New Jersey, United States Consumer Goods companies on this list include Metropoulos, PNC, L Catterton, TSG Consumer Partners, 37 Angels.
Riya SenguptaFinancials

Riya reads income statements for fun. She covers the real money in a sector — revenue, growth, who actually earns — and never met a vague claim she didn't want a number for.

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